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3 - 8 years
10 - 14 Lacs
Bengaluru
Work from Office
Job Title - GN - SONG - MT - Salesforce Marketing Cloud - Analyst Management Level: 11/ Analyst Location: Bangalore Must have skills: Salesforce Marketing Cloud Good to have skills: Pardot Job Summary :You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. Roles & Responsibilities: As part of the team, you will drive the following Gather business requirements, design process & define implementation strategy for leading marketing automation platforms preferably Salesforce Experience supporting projects on developing business case for campaign strategies, technology solutions Supported platform assessment, conduct fit gap analysis and map platform capabilities to business requirements Document client requirements, understand their business goals, target audience, and help achieve marketing objectives. Identify opportunities for leveraging marketing platforms to improve efficiency and effectiveness. Well versed with end-to-end marketing processes and campaign life cycle. Monitoring trends, analyzing data, to optimize marketing campaigns. Professional & Technical Skills: Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting and techno-functional experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Additional Information: Overall experience of 2+ years in understanding marketing campaigns with at least 1+ years of hands-on functional consulting experience in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with functional, industry and client facing experience MBA from a tier 1 or 2 college. Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Experience with CRM, marketing software, channel integration, real time decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Ability to establish and build on working relationships effectively. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting : Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience: Minimum 2+ year(s) of experience is required Educational Qualification: MBA/PGDM from a tier 1 or 2
Posted 2 months ago
2 - 6 years
3 - 8 Lacs
Hyderabad
Work from Office
Job description: Role: Digital marketing Specialist: Job Description: Digital Marketing Specialist Company: Flexypay Solutions Location: Hitec City, Hyderabad, Telangana, India Functional area: B2C Role Overview: We are seeking a passionate and results-driven Digital Marketing Specialist to join our team. This is a fantastic opportunity for a resourceful and creative individual who thrives in a fast-paced startup environment with limited resources. You will be responsible for developing, implementing, and managing digital marketing strategies to drive user acquisition, enhance brand awareness, and foster customer engagement within our target B2C market. You will have a significant impact on our growth trajectory and will be expected to be hands-on across various digital marketing channels. Responsibilities: Develop and Execute Digital Marketing Strategies: Create and implement comprehensive digital marketing plans aligned with the company's objectives and target audience, considering budget constraints. Identify and prioritize the most effective digital channels, including social media, search engine optimization (SEO), search engine marketing (SEM), email marketing, content marketing, and potentially influencer marketing. Establish clear and measurable key performance indicators (KPIs) to track the success of digital marketing initiatives. Examples of relevant KPIs for a digital payments company include: Customer Acquisition Cost (CAC): The cost to acquire a new user. Monthly/Weekly Active Users (MAU/WAU): The number of unique users engaging with the platform regularly. Transaction Volume and Value: The total number and monetary value of transactions processed. Conversion Rates: The percentage of website visitors or leads completing desired actions (e.g., app downloads, registrations, first transactions). Customer Retention Rate: The percentage of users who continue using the platform over time. Churn Rate: The rate at which users stop using the platform. Average Revenue Per User (ARPU): The average revenue generated from each user. Mobile App Engagement: Metrics like session duration, frequency of use, and feature adoption. Manage and optimize marketing budgets across different channels to maximize ROI. Build Brand Awareness and Drive User Acquisition: Develop and execute engaging content strategies across various platforms (blog posts, social media updates, infographics, videos, etc.) that resonate with the target audience and highlight the benefits of our digital payment solutions. Implement SEO best practices (keyword research, on-page optimization, link building) to improve organic visibility in search engine results. Plan and manage paid advertising campaigns on platforms like Google Ads and social media, focusing on cost-effective strategies and precise audience targeting. Explore and leverage organic social media strategies to build a community, increase brand visibility, and drive traffic. Identify and explore opportunities for partnerships or collaborations with other relevant businesses or influencers to expand reach within budget. Enhance User Engagement and Loyalty: Develop and execute email marketing campaigns for user onboarding, engagement, and retention, including newsletters, promotional offers, and product updates. Manage the company's social media presence, fostering interaction, responding to inquiries, and building a positive brand image. Implement strategies to encourage user referrals and word-of-mouth marketing. Monitor online reviews and feedback, addressing customer concerns and leveraging positive feedback. Analyze Performance and Iterate: Utilize web analytics tools (e.g., Google Analytics) and platform-specific analytics to track campaign performance, user behavior, and key metrics. Generate regular reports on digital marketing activities, providing insights and recommendations for optimization. Conduct A/B testing on various elements (e.g., ad copy, landing pages, email subject lines) to improve conversion rates and campaign effectiveness. Stay up-to-date with the latest digital marketing trends, technologies, and best practices, particularly within the fintech and digital payments landscape. Resourcefulness in a Startup Environment: Be adept at working with limited budgets, prioritizing cost-effective strategies and maximizing free or low-cost tools and resources. Demonstrate the ability to wear multiple hats and be flexible in taking on various marketing tasks as needed. Be proactive in identifying creative solutions and workarounds to achieve marketing goals with available resources. Collaborate effectively with other team members, including product, technology, and customer support, to ensure a cohesive brand experience. Qualifications: 2-6 years of proven experience in digital marketing, preferably within a B2C startup environment. Experience in the fintech or payments industry is a plus. Solid understanding of various digital marketing channels and their effective utilization. Hands-on experience with SEO, including keyword research and on-page optimization. Experience in planning, executing, and managing paid advertising campaigns (Google Ads, social media ads) with a focus on ROI. Proficiency in social media marketing and community management. Experience with email marketing platforms and best practices for list segmentation and campaign automation. Basic understanding of content marketing principles and the ability to create or curate engaging content. Familiarity with web analytics tools (e.g., Google Analytics) and the ability to interpret data to drive decision-making. Strong analytical and problem-solving skills. Excellent written and verbal communication skills. Ability to work independently, manage time effectively, and prioritize tasks in a fast-paced environment. Resourceful, creative, and adaptable, with a passion for achieving results with limited resources. Based in or willing to relocate to Hyderabad, Telangana, India. Bonus Points: Experience with marketing automation tools. Basic graphic design skills (Canva, etc.). Experience with influencer marketing. Understanding of the digital payments landscape and consumer behavior in this sector. To Apply: Please email your resume and a cover letter to hr@epayhub.in outlining your relevant experience and why you are a great fit for this role at our B2C digital payments startup. In your cover letter, please highlight your experience working in resource-constrained environments and provide examples of successful digital marketing campaigns you have managed. We are excited to hear from talented and driven individuals who are eager to contribute to the growth of our company!
Posted 2 months ago
3 - 5 years
3 - 7 Lacs
Bengaluru
Work from Office
We at LEAP are seeking a Creative Lead to manage creative projects at Leap. In this role, you'll oversee the creation of digital marketing assets for performance-driven campaigns and manage a small team. You'll collaborate closely with cross-functional teams to deliver high-quality creative strategies and assets that drive growth for the brand. The charter for this role will include Leading the creation of digital marketing assets, including video ads, static ads, and other content for performance campaigns Managing a small team , guiding them to produce high-quality creative deliverables on time Collaborating with marketing, tech, and product teams to ensure all creative projects are aligned with brand goals. Overseeing the development of creative strategies for digital campaigns to drive measurable results Ensuring all creative assets are optimized for digital platforms and tailored to specific campaign objectives Coordinating stakeholder management and ensuring clear communication across teams to meet business goals Ideal Persona would Have 3+ years of experience in creative roles, with at least 1-2 years in a managerial capacity. Demonstrate strong experience in leading the creation of marketing assets for digital campaigns, particularly performance-driven projects Be comfortable managing a small team and providing mentorship to ensure creative excellence Have a solid understanding of digital marketing campaigns, performance metrics, and how creative assets impact results Excel at collaborating with cross-functional teams and managing multiple stakeholders with varying needs Thrive in a fast-paced, dynamic environment and approach ambiguous situations with problem-solving skills
Posted 2 months ago
2 - 5 years
2 - 5 Lacs
Gurugram
Remote
Experienced in PPC campaign management, primarily focused on Google Ads. Skilled in bid strategies, conversion tracking, AI optimization, budget planning, A/B testing, affiliate marketing, performance analysis, and excellent communication skills.
Posted 2 months ago
3 - 8 years
12 - 15 Lacs
Mumbai Suburban, Navi Mumbai, Mumbai (All Areas)
Work from Office
Target industry-Digital marketing agency Mandatorily need someone who has worked for at least 3 years at "Digital marketing agencies". Minimum 3 years of experience in creating social media content for different platforms. Location: Andheri or Vashi
Posted 2 months ago
3 - 6 years
8 - 11 Lacs
Mumbai
Work from Office
Designation- Video & Graphic Team Lead Location- Andheri- Marol- Mumbai Salary Range- 8- 11 LPA We are looking for a mid level assistant Creative team lead to lead the art initiatives for our international markets. We are looking for someone who comes with a combination of Motion and Graphic prowess, and is able to turn insight and trends into aesthetic creatives. Responsibilities : Oversee design projects, from conception to delivery Design original pieces, including videos, illustrations, and infographics Guide and manage the design deliverables and ensure high quality output Refine images, typography and layouts using graphic design software Generate ideas to portray concepts and advertise products/services Increase user friendliness in digital products Maintain brand consistency throughout all our marketing projects Liaise with various teams to ensure deadlines are met Stay up-to-date with industry developments and tools Requirements : Experience: 4+ years Candidates should be able to work independently and should have great designing and visualising expertise, to convert briefs into visually engaging layouts. Should have worked on digital media campaigns, print ads, brochures, mailers and digital media. Candidates should have complete knowledge of Adobe Illustrator, Adobe Photoshop, After Effects, and Premiere Pro etc.
Posted 2 months ago
5 - 9 years
8 - 10 Lacs
Bengaluru
Work from Office
Overview ** We prefer candidates with end-to-end campaign management experience on CM360, who are proficient in both trafficking and tagging, and can join us within 45 days. ** Location: Hyderabad, Chennai, Coimbatore & Bangalore Experience: 5 to 9 years Skills: CM360, End to End campaign knowledge, Ad trafficking, Troubleshooting, Billing, Reporting, Campaign setup & optimization on CM 360, Understanding of pixel & floodlight tagging etc We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together. Responsibilities Guide the team to setup and execute digital media campaigns using ad servers like Google Campaign Manager 360, Ad Form, Flashtalking etc. Apply quality framework, maintaining the quality of the work rendered by the team Closely monitoring the day-to-day operations and identify the potential gap in the process and try to resolve the same with the immediate supervisor’s guidelines Troubleshoot campaign tracking issues across platforms / Ad-tech and proactively coming up with a solution Ascertaining the training requirements of the team to cater the smooth transition of all accounts/projects Assessing all issues and concerns faced by the team while carrying the day-to-day operations and provide appropriate insights to the immediate supervision at right time to minimize the potential risks Ability to communicate technical information’s with both Internal and Onshore partners effectively. Qualifications A full-time graduate degree (Mandatory) 5 to 7 years of experience in managing digital media campaigns across various channels and 2 years of experience in team management Extensive knowledge of ad serving technology tools and campaign management workflows, with a minimum of 1 year of experience using the CM 360 ad server Solid understanding of various third-party tag specifications and ad verification tools such as IAS and DoubleVerify Strong individual contributor who is also a collaborative team player Excellent analytical skills, with the ability to solve problems and translate analysis and insights into actionable business strategies Outstanding written and verbal communication skills Exceptional attention to details and recognized as a subject matter expert.
Posted 2 months ago
3 - 5 years
0 - 0 Lacs
Bengaluru
Work from Office
We are seeking a data analyst with expertise in clickstream data and Adobe Analytics. The ideal candidate will have experience working with call activity and digital activity data, along with proficiency in data crunching and exploratory data analysis (EDA). The candidate should have worked on advanced analytics projects within the pharma domain and possess basic knowledge of the industry. Strong independent problem-solving skills and the ability to present data insights effectively through storytelling are essential. Key Responsibilities: Analyze clickstream data using Adobe Analytics to derive actionable insights. Work with call activity and digital activity data to enhance customer engagement strategies. Perform data crunching and EDA to identify trends and patterns. Lead advanced analytics projects to support business decision-making in the pharma domain. Present findings effectively using storytelling techniques to engage stakeholders. Collaborate with cross-functional teams to integrate data-driven solutions within the pharma industry. Qualifications: Proven experience with clickstream data analysis and Adobe Analytics. Strong background in handling call activity and digital activity data. Proficiency in data crunching, EDA methodologies, SQL, or Python. Experience in advanced analytics projects within the pharma domain. Basic knowledge of the pharma industry and its data requirements. Familiarity with Power BI or any visualization tool is a plus. Skills: Analytical thinking and problem-solving skills. Ability to work independently and collaboratively in a team environment. Excellent communication and presentation skills for storytelling. Detail-oriented with a focus on data accuracy and quality. Education: Bachelor's degree in data science, analytics, computer science, or a related field.
Posted 2 months ago
2 - 7 years
1 - 3 Lacs
Vadodara
Work from Office
We are seeking an organized, energetic & results-driven "Marketing Executive" for Vadodara Location. This role requires you to oversee sales and distribution in your assigned region and work to grow your customer base. We need individuals with innate leadership qualities & someone who can maintain good client & vendor relationships Requirements: Main KRA( 85% ) Handle inbound calls triggered by digital campaigns Data Enhancement - Update and build accurate & insightful customer records on CRM database Account Profiling – Analyze and map existing and new customers to identify key contacts, purchasing processes and decision makers within an organization Perform outbound Telemarketing activity on targeted data lists, targeting both new & existing customers. ReportingTrack campaign metrics versus predetermined goals. Other reports as required Perform marketing operations activities as required Other Responsibilities that can be assigned( 15% ) Social Media Posting & Sharing posts in other groups Moderate & Develop Partner Community Education and Experience Required: Bachelors in Marketing, Business or related fields. 1- 3+ years Inbound/outbound sales experience (Telemarketing/ Renewal/ Call Center). Sales and/or channel experience is a plus. Knowledge and Skills: Strong written/oral communications - English, Hindi Good experience with MS Word, Excel, Powerpoint Excellent communication and interpersonal skills Ability to multitask critical functions Knowledge of marketing principles, practices, tactics and tools. Good interpersonal skills. Ability to work as part of a team. Work closely with the Sales teams to grow revenue and ensure marketing generated pipeline targets are achieved.
Posted 2 months ago
3 - 5 years
2 - 3 Lacs
Faridabad
Work from Office
Develop & execute social media strategies (Facebook, Instagram, LinkedIn, etc.). Create engaging content (posts, reels, ads) & manage campaigns. Analyze performance & optimize for growth. Stay updated with the latest trends & tools.
Posted 2 months ago
1 - 2 years
1 - 1 Lacs
Faridabad
Work from Office
Develop and execute email strategies using Klaviyo, creating engaging campaigns Collaborate on content, analyze performance, optimize segmentation, and ensure compliance, staying current on industry trends and deliverability metrics.
Posted 2 months ago
2 - 7 years
5 - 9 Lacs
Chennai
Work from Office
Role & responsibilities I)Social media management Understanding different brand requirements and decoding client briefs alongside your team manager is part of your job role. Creating campaigns and campaign reports will be required of you. ii)Email campaigns Conceptualizing, getting the right database, designing and blasting out emailers iii)Analytics Web analytics involves analyzing web traffic, social media analytics and analyzing these numbers to reduce bounce rate and optimize the pages for optimum results. iv)Content Writing You will need to understand the basics of content writing for the company website, social media requirements, and blogs. v)Website – Website management is also another important aspect of this role. You will need to understand how to build websites, manage landing pages and also optimize them with plug-ins, etc. with the help and guidance of your team. vi) Analyzing the total software and managing the software team. vii) Reviewing the software making corrections if any required according to the market force to intimate to MD Approval viii) Managing social media platforms (APP, YOUTUBE ,Face book, Instagram LinkedIn, review and customer feed back etc) Keep up-to-date with trends overall branches maintain Manage marketing insights Plan and supervise marketing campaigns Look into customer relationship management (CRM) Website management and optimization Social media page optimization Track website traffic and other metrics Optimize performance of the website Give ideas as to how to increase ROI (returns on investment) Provide reports to the managing teams and clients Supervise and overlook marketing teams Pitch new ideas to the client
Posted 2 months ago
1 - 4 years
1 - 3 Lacs
Prayagraj
Work from Office
Drive 360 Required Candidate profile digital brand strategy, manage campaigns, optimize ROI, lead social media/content, track metrics, and support e-commerce and storytelling across all digital platforms.
Posted 2 months ago
2 - 7 years
3 - 5 Lacs
Ahmedabad
Remote
Should be comfortable working in night shift(6:30 pm to 3:30 am) Proven experience in client servicing or account management within a digital marketing context. Experience with Google/Facebook Ads Should have a digital marketing agency background
Posted 2 months ago
10 - 12 years
10 - 15 Lacs
Bengaluru
Work from Office
We are looking for a highly motivated and experienced Digital Head to lead our digital marketing efforts in the real estate domain. The ideal candidate will have a strong background in digital marketing, social media management, and lead generation , with a deep understanding of real estate consumer behavior and market trends. Key Responsibilities: Develop and execute a comprehensive digital marketing strategy to drive qualified leads and enhance online brand visibility. Manage and optimize all digital channels including social media, paid ads, SEO/SEM, email marketing, and website content. Design and oversee lead generation campaigns with a focus on ROI and conversion. Collaborate with sales and offline marketing teams to ensure an integrated approach across all customer touchpoints. Monitor campaign performance using analytics tools (Google Analytics, CRM, etc.) and generate actionable insights. Supervise and manage internal digital team and external agencies to ensure timely and effective campaign execution. Stay updated with the latest digital marketing trends and tools , particularly in the real estate sector. Manage digital marketing budgets and allocate resources efficiently for maximum impact. Ensure a strong brand presence across all social media platforms with creative and engaging content. Key Skills & Requirements: Proven experience (10 - 12 years) in digital marketing , with at least 35 years in the real estate industry . Strong expertise in social media marketing , paid ads, lead generation , SEO/SEM, and analytics. Excellent leadership, communication, and project management skills. Hands-on experience with tools such as Google Ads, Facebook Business Manager, HubSpot, Mailchimp, etc. Ability to work in a fast-paced environment and deliver results under tight deadlines. Preferred Attributes: Certification in Digital Marketing (Google, Meta, HubSpot) is a plus. Creative thinker with a data-driven approach. Strong understanding of Bangalore’s real estate market and consumer behavior.
Posted 2 months ago
- 5 years
1 - 5 Lacs
Gurugram
Work from Office
As a Digital Marketing Specialist , youll lead our online efforts to generate quality leads, build a powerful brand presence, and increase client engagement across platforms. Key Responsibilities: Plan and execute performance marketing campaigns (Meta Ads, Google Ads, PPC) for real estate projects Create and manage lead generation funnels across platforms Manage and optimize social media presence (Instagram, Facebook, LinkedIn, YouTube) Strategize and run email & WhatsApp campaigns to nurture leads Analyze data using tools like Google Analytics, Meta Business Suite, etc. Coordinate with the content team to launch high-converting landing pages, reels, and creatives Stay on top of real estate and digital trends to test new ideas and scale results.
Posted 2 months ago
4 - 9 years
8 - 14 Lacs
Gurugram
Work from Office
Looking for Experienced Campaign Specialist with 4yr Oracle Responsys, Email Marketing, Hands-on experiences in oracle Unity CDP (Customer Data Platform) 5 Days, cabs Sal up to 14L Call Shruti - 9891918226 shruti.imaginators22@gmail.com Required Candidate profile End-to-end campaign execution which includes managing existing campaigns, new campaign setup, data selection, campaign rollout (creatives not included) and results tabulation (Reports)
Posted 2 months ago
6 - 11 years
20 - 35 Lacs
New Delhi, Gurugram, Delhi / NCR
Work from Office
About Digidarts At Digidarts, we take pride in being a leading 360 full-funnel Performance Marketing Agency with a dynamic portfolio of over 200 clients. Our exceptional work and strong industry partnerships have earned us recognition as Google Premium and Meta Business partners. We value Time, Growth, Empathy, and Innovation as our core pillars, ensuring that we consistently deliver outstanding results. But at Digidarts, it's not just about work. We believe in fostering a vibrant and engaging work environment. Our culture embraces Fun Fridays, quarterly team outings, Thursday treats & performance-based awards and recognitions. We are dedicated to your personal growth and development, providing abundant opportunities for up-skilling through expert-led sessions, lateral transfers, and a separate budget for individual learning. Joining Digidarts means more than just a position; it's an opportunity to meet like-minded professionals and explore the possibilities of your future with us. Job Description Revenue & Profitability: Own and drive revenue growth, meeting and exceeding gross profit targets through effective affiliate partnerships and performance marketing strategies. Business Development: Identify, acquire, and onboard new affiliates, publishers, and strategic partners to scale CPI/CPA/CPR business. Client Acquisition & Relationship Management: Proactively engage with advertisers and agencies to secure long-term partnerships, negotiate commercial terms, and drive sustainable revenue streams. Strategic Partnerships: Build and maintain strong relationships with supply partners, ad exchanges, and inventory aggregators to ensure high-quality traffic and scalable campaign delivery. Sales Pipeline Management: Develop and manage a robust pipeline of prospects, leveraging data-driven insights to optimize conversion rates and maximize deal closures. Campaign Performance Oversight: Collaborate with internal teams to ensure smooth campaign execution while maintaining profitability and performance KPIs. Market Research & Expansion: Continuously analyze market trends, identify new opportunities, and expand the publisher base to increase reach and revenue potential. Negotiation & Contracting: Lead contract negotiations with affiliates and partners, ensuring favorable terms that align with business objectives. Cross-functional Coordination: Work closely with marketing, operations, and tech teams to optimize campaign delivery, resolve issues, and drive innovation. Performance Marketing Expertise: Have a deep understanding of digital advertising, programmatic buying, media buying/selling, and ad-serving technologies. Tech & Innovation: Collaborate with technology partners to enhance platform capabilities and improve tracking, analytics, and optimization features. What we need: Requirements: Proven experience in affiliate marketing, sales, and business development within an ad network or performance marketing agency. Strong knowledge of CPI/CPA/CPR models, with a track record of exceeding revenue targets. Hands-on experience in media buying, traffic acquisition, and supply-side partnerships. Excellent negotiation, communication, and relationship management skills. Ability to analyze data, optimize campaigns, and drive strategic decisions. Exposure to programmatic advertising is a plus. Join us and write the future of Digital Marketing.
Posted 2 months ago
10 - 20 years
15 - 30 Lacs
Nagpur
Work from Office
Develop & implement sales strategies to achieve revenue targets & business growth objectives of educational technology products & services Identify potential partnership with educational institutions, content providers, other relevant stakeholders Required Candidate profile Excellent communication skills. Experience in SAAS Sales. Experience in team handling.
Posted 2 months ago
2 - 7 years
3 - 4 Lacs
Surat
Work from Office
We are seeking a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans to attract potential customers and retain existing ones. Required Candidate profile Knowledge of digital marketing tools and platforms (e.g. SEO, social media marketing). Strong communication and editing skills. Proven experience in marketing, advertising, or a similar role.
Posted 2 months ago
4 - 9 years
7 - 10 Lacs
Gurugram
Work from Office
Plan, build, and execute paid ad campaigns across Google, Meta, LinkedIn, YouTube, and other platforms. Monitor performance metrics and optimize campaigns to meet KPIs. Analyze data using tools like Google Analytics, Ads Manager, and third-party .
Posted 2 months ago
3 - 5 years
5 - 7 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Social Media Strategies Designation: Digital Mktg Advisory Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.The Digital and Social Media Specialist drives Client's online presence by managing and optimizing digital campaigns and social media strategies. This role focuses on creating impactful content, engaging audiences, and delivering measurable business outcomes through digital channels.The team is responsible for business strategies to be well-positioned in Social Media. This includes vision & strategic context, journey design, local origination, organization, assessment, maturity modeling, cross-channel utilization, blueprint & modeling, and roadmap acceleration. They act as advocates for the local consumers, mapping content and channels across journeys for positive brand engagement, maintain and leverage data to support journey decisions. They develop KPI measurement guidelines - as per agile local market requirements, audience targeting, segmentation, and personalization across channels and touchpoints. The team is responsible for driving content strategy, including social media engagement rules, determine optimum consumer digital experience based on data and insights, provide recommendations to clients on campaign planning, performance optimization, and process improvements. What are we looking for? Expertise in digital marketing tools, including analytics platforms. Proficiency in content management systems and social media scheduling tools. Strong understanding of SEO, SEM, and paid media strategies. Ability to analyze data and translate it into actionable insights. Analytical Thinking:Strong ability to measure and optimize digital performance. Creativity:Develop engaging and innovative digital content. Adaptability:Respond quickly to changes in digital trends and platform updates. Collaboration:Work effectively with internal teams and external partners. Communication:Clear and effective communication of digital strategies and performance insights.experience in digital marketing, social media management, or a related field. Proven success in managing digital campaigns and achieving measurable results.Education: Bachelor's degree in Marketing, Digital Media, or a related field (required). Certifications in digital marketing are a plus. Roles and Responsibilities: Digital Strategy Development: Develop and execute digital marketing strategies that align with Client's business objectives. Optimize campaigns for performance across search, social, and display platforms.2. Social Media Management: Manage Client's social media channels, including content planning, posting, and audience engagement. Monitor social media trends and implement best practices to enhance Client's online presence.3. Campaign Execution: Create and execute targeted digital advertising campaigns to drive awareness, engagement, and conversions. Collaborate with internal teams and external agencies to produce high-quality digital content.4. Performance Analysis: Track and analyze digital campaign performance using analytics tools. Provide data-driven insights to improve digital strategies and achieve KPIs.5. Compliance and Innovation: Ensure all digital and social media activities comply with Client's brand guidelines and industry regulations. Stay updated on emerging digital trends and recommend innovative approaches for Client. Qualifications Any Graduation
Posted 2 months ago
5 - 8 years
7 - 10 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Strategy Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAs an Insights analyst you will play a pivotal role in driving data-driven marketing strategies. You will be responsible for analyzing marketing data, identifying trends, and providing valuable insights to optimize marketing campaigns, improve customer targeting, and enhance overall business performance. This role involves collaborating with cross-functional teams and deriving key insights from data and create a coherent story to answer business questions.Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. What are we looking for? Experience in CRM, Digital campaign and content analysis, insights & reportingWorking knowledge of SQL, Tableau, Power BI, Qliksense, Python or RGood knowledge of excelExperience in marketing analytics, data analysis, or a similar role.Strong problem-solving skills and attention to detail.Good communication skills with ability to manage client-facing responsibilitiesAbility to work with and lead large globally networked and virtual teamsAbility to wrangle data to generate meaningful insights to answer key business questionsAbility and experience in storytelling with data and create a coherent story to answer business questionsStrong experience on storytelling using PowerPointAn understanding of Marketing KPIsCertification in Adobe/Google Analytics or data visualization toolsUnderstanding of technologies & principles required for implementation of AB Test Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Analyze marketing data from various sources to identify key insights and trends. Transform data into actionable insights and recommendations to serve as valuable inputs for marketing strategies, campaign optimization, customer segmentation and data-driven business decisionsCreate and maintain regular reports and dashboards to track marketing KPIs and communicate performance to stakeholders.Monitor industry trends and competitor performance to identify opportunities in existing projects to cross-sell and expand delivery scopeUse data visualization tools to present insights in a clear and concise manner to both technical and non-technical stakeholders.Liaise with onshore and in-market analytics leads for project plan executionAnalyze trends in data to arrive at conclusions and ability to perform deep-dive analyses to study root cause for such trends Qualifications Any Graduation
Posted 2 months ago
9 - 12 years
30 - 35 Lacs
Mumbai
Work from Office
Job Title - GN - SONG - MT - Salesforce Marketing Cloud - Manager Management Level: 07/ Manager Location: Bangalore Must have skills: Salesforce Marketing Cloud Good to have skills: Pardot Job Summary : Practice: Strategy & Consulting Global Network Song | Areas of Work: Marketing Strategy, Campaign Strategy & Design, Marketing processes, Sales/solution/Proposal Development, Next Best Action, Functional Consulting, Salesforce marketing platform ecosystem You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. Roles & Responsibilities: As part of the team, you will drive the following: Design new campaign strategies and marketing plans across all channels. Conduct client's Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem. Experience developing next best action strategies Developing business case for campaign strategies, technology solutions. Experience with value architecting. Derive insights for campaign, work on Campaign attribution and optimization strategy Define campaign Key Performance Indicators and track them throughout the campaign lifecycle Identifying marketing process improvement opportunities and re-define the processes. Lead and managed at least 1 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce Loyalty Good experience in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Professional & Technical Skills: Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting and techno-functional experience is preferred. Excellent oral and written communication skills Stakeholder Management:Experience in working with middle to senior management levels within existing organization /client organizations. Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and /or experience in client facing roles. Ability to lead and manage small/ mid-sized teams. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Additional Information: Overall experience of 9+ years in designing / managing marketing campaigns with at least 4-5 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience MBA from a tier 1 or 2 college. Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Experience with CRM, marketing software, channel integration, real time decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small/ mid-sized teams. Experience in working with middle to senior management levels within existing organization /client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting: Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience: Minimum 9+ year(s) of experience is required Educational Qualification: MBA/PGDM from a tier 1 or 2
Posted 2 months ago
7 - 10 years
9 - 12 Lacs
Mumbai
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Job Title - Brand and Creative Strategy- Senior Designer - Consultant S&C GN SONG Management Level :8 Associate Manager Location :Mumbai Must have skills: :Graphic Design and Typography, Adobe Creative Suite Proficiency, 3D Modeling and Animation, Branding and Visual Identity Creation, Photography and Image Editing, Storyboarding and Concept Art, UI/UX Design Principles, Print Production and Prepress Knowledge, Motion Graphics and Video Editing, Campaign Management; Omni-Channel campaign design and management; Campaign reporting and analytics, CMS Good to have skills: NA Job Summary :The Senior Designer is responsible for developing visually compelling and effective designs for marketing campaigns. With 7-10 years of experience, this role requires a strong understanding of both B2B and B2C markets, as well as the ability to design for a variety of media, including print, digital, and social. The Senior Designer will work closely with account, strategy, and creative teams to develop integrated marketing solutions that deliver measurable results. In this role, the Senior Designer will be responsible for developing designs that align with client objectives and brand guidelines, ensuring that all work is delivered on time and within budget. Strong design and communication skills are essential, as the role involves presenting designs to clients and internal stakeholders. The ideal candidate will have a proven track record of developing high-quality designs that drive business growth. Roles & Responsibilities: Lead and own creative work conceptualizing, developing, and driving innovative design solutions that build strong brands and achieve business results with minimal oversight. Develop high-quality, visually compelling designs across various media, including print, digital, social, and motion, ensuring consistency with brand guidelines and marketing objectives. Collaborate closely with cross-functional teams (account, strategy, and creative) to develop integrated marketing solutions that align with client goals. Manage multiple projects simultaneously, ensuring all deliverables meet quality standards, deadlines, and budget constraints. Present design concepts and strategies to clients and internal stakeholders, articulating creative rationale effectively. Oversee all facets of design production and post-production, ensuring executional excellence from concept to final delivery. Stay ahead of design trends and emerging technologies, including AI and Gen AI-driven tools, and apply them to enhance creative output. Guide and mentor junior designers, fostering a culture of creativity, collaboration, and continuous learning. Ensure alignment with marketing strategy, making data-informed design decisions to optimize engagement and impact. Uphold content and design excellence, adhering to relevant style guides, legal standards, and UI/UX best practices. Professional & Technical Skills: 7-10 years of experience in branding, creative design, or advertising, preferably in a consulting firm, advertising agency, or leading MNC. Bachelor's degree in design, visual arts, or a related field. Strong portfolio showcasing expertise in brand identity, digital campaigns, and multi-platform design execution. Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) and other design tools. Experience with motion graphics, video editing, and interactive design is a plus. Familiarity with AI and Gen AI tools to enhance content creation and design automation. Deep understanding of branding, creative strategy, and digital marketing principles. Strong verbal communication and presentation skills to effectively articulate design ideas and concepts. Excellent research, organizational, and time-management skills. Experience working across multiple industries, handling senior-level client relationships, and managing complex projects. Additional Information: In addition, in order to excel at the role, you will also need to Work with the leadership to support business development and thought leadership in the research/insights space . Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Have strong communication and presentation Skills to share the perfect pitch with key stakeholders. Have strong client handling skills to develop, manage and deepen relationships with key stakeholders. Have team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Identify new opportunities, develop solutions and own proposals end to end. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the brand and creative strategy offering.
Posted 2 months ago
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