0 - 3 years

2 - 6 Lacs

Posted:3 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

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Key Responsibilities:

  • Plan and execute digital marketing campaigns across Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other paid platforms.
  • Implement and optimize SEO strategies (on-page, off-page, technical SEO) to improve website rankings and organic traffic.
  • Manage and grow brand presence on social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
  • Coordinate with the content team for blogs, creatives, and website content aligned with brand voice and marketing objectives.
  • Execute email marketing campaigns and track engagement metrics.
  • Analyze campaign performance using tools like Google Analytics, Search Console, and Ads Manager to provide actionable insights.
  • Stay updated with the latest digital marketing trends, algorithms, and best practices.
  • Support lead generation, customer engagement, and brand awareness initiatives.

Requirements:

  • Bachelors degree in Marketing, Business, or a related field.
  • 6 months to 3 years of hands-on experience in digital marketing.
  • Strong knowledge of SEO, SEM, PPC, social media marketing, and email campaigns.
  • Familiarity with tools like Google Analytics, Google Ads, Facebook Business Manager, Canva, HubSpot, or similar CRM/automation tools.
  • Basic understanding of content creation (blogs, posts, ads).
  • Strong analytical, communication, and creative problem-solving skills.
  • Ability to work independently and as part of a team.

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