Creative Team Lead

Job Description: Creative Team Lead

Job Title: Creative Lead 

Location: Vashi, Navi Mumbai 

Department: Digital Marketing

Position Overview

We are seeking a dynamic Creative Team Lead to spearhead our creative, design, and video editing team. This role requires a unique blend of exceptional creative talent and strong leadership skills. The ideal candidate will be a hands-on creative professional who can both execute high-quality work and inspire, guide, and manage a diverse creative team to deliver outstanding results.

Key Responsibilities

Creative Leadership & Execution

● Lead creative strategy and concept development across all brand touchpoints

● Personally execute high-level creative projects including design, video editing, and multimedia content

● Leverage AI tools to accelerate creative processes while maintaining quality and originality

● Ensure creative output maintains brand consistency and meets quality standards

● Stay current with design trends, AI advancements, emerging technologies, and industry best practices

● Collaborate with stakeholders to translate business objectives into compelling creative solutions

Team Management

● Manage and mentor a team of designers, video editors, and creative professionals

● Train team members on effective use of AI tools and integration into creative workflows

● Assign projects based on team members' strengths and development goals

● Conduct regular performance reviews and provide constructive feedback

● Foster a collaborative and innovative team environment that embraces new technologies

● Manage workload distribution and project timelines across the team

● Recruit, onboard, and train new team members as needed

Project Management

● Oversee multiple creative projects from concept to completion

● Coordinate with cross-functional teams including marketing, product, and brand

● Manage project budgets, timelines, and resource allocation

● Ensure deliverables meet client/stakeholder expectations and deadlines

● Implement and maintain creative workflows and processes

Strategic Planning

● Develop creative briefs and project specifications

● Participate in strategic planning sessions and campaign development

● Present creative concepts and strategies to senior leadership

● Analyze creative performance metrics and optimize future campaigns

Required Qualifications

Experience

● 5+ years of experience in creative roles (design, video editing, multimedia)

● 2+ years of team leadership or management experience

● Proven track record of delivering successful creative campaigns

● Experience managing creative projects from concept through execution

● Proficiency in design and editing software (e.g., Adobe Creative Suite, Final Cut Pro, After Effects, etc.).

● Excellent understanding of digital, social media, and marketing platforms.

● Strong leadership, organizational, and communication skills.

● Ability to balance creativity with business needs and deadlines.

Technical Skills

● Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro)

● Proficiency with AI-powered creative tools (Midjourney, DALL-E, Stable Diffusion, ChatGPT, Claude, etc.)

● Experience integrating AI tools into creative workflows to enhance productivity and output quality

● Strong understanding of design principles, typography, and color theory

● Video editing and motion graphics expertise

● Knowledge of web design and digital marketing best practices

● Familiarity with project management tools and workflows

Creative Abilities

● Strong conceptual thinking and problem-solving skills

● Excellent visual storytelling abilities

● Ability to adapt creative style to different brands and audiences

● Strong attention to detail and quality standards

● Portfolio demonstrating diverse creative work across multiple mediums

Leadership & Soft Skills

● Excellent communication and presentation skills

● Strong interpersonal skills with ability to mentor and develop talent

● Proven ability to manage competing priorities and tight deadlines

● Collaborative mindset with cross-functional teams

● Strategic thinking combined with hands-on execution capabilities

Preferred Qualifications

● Bachelor's degree in Graphic Design, Visual Communications, Marketing, or related field

● Experience with brand development and identity systems

● Knowledge of UX/UI design principles

● Experience with social media content creation and optimization

● Understanding of print production processes

● Previous experience in agency or in-house creative environments