Creative Head

Join one for the Largest Conglomerate of India and Fashion Brand in India

Position

Experience

Location :

Education :

ob Context –

Social Enterprise

Given that the brand aspires to be a high-end luxury brand, an ability to understand local and international fashion trends and to be able to channel design and production towards those is a key success factor

Key Result Areas/Accountabilities

Supporting Actions

Vision & Strategy

Craft the creative vision and build the design & brand strategy in consultation with key stakeholders Envision & help execute retail infrastructure for the project (including retail stores, e-commerce, trade-shows), etc.

Design Creation

Create a relevant global line of products that marries authenticity of the craft with the trends of the season without compromising on either Maintain purity, authenticity & complexity of the Handwoven art. Yet building distinctive product aesthetics.

Pricing

Build and execute pricing strategy for the products Work out the initial costing in coordination with buyer and Sourcing manager.

Branding

Work closely with external agencies (such as the branding agency) to build the brand as a highend, exclusive, luxury brand for hand-woven textiles. Create brand properties for both Online & Offline presence. Provide structured support for story creation across other brand touch points Coordinate sampling efforts for buyers with the design team. Reviewing the development packs from buyers.

Sales & Negotiations

Manage the sales and negotiation process (in the initial phases) with buyers