Creative Content Strategist

BBP INDIA

5 years

0 Lacs

Kochi Kerala India

Posted:3 days ago| Platform:

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Skills Required

content data strategy marketing research seo analyze analytics hubspot messaging writing editing storytelling management wordpress collaboration communication

Work Mode

On-site

Job Type

Full Time

Job Description

Content Strategist

Key Responsibilities:

Develop and execute a content strategy that supports short- and long-term marketing initiatives.
Conduct audience and market research to identify content needs and preferences.
Create and manage an editorial calendar across blogs, social media, email, and web.
Collaborate with designers, SEO specialists, product teams, and external writers to produce high-quality content.
Optimize content for SEO, readability, and performance across platforms.
Analyze content performance using tools like Google Analytics, HubSpot, or Semrush, and iterate accordingly.
Maintain a consistent brand voice and messaging across all content.
Stay up-to-date with content trends, technologies, and best practices.

Requirements:

3–5 years of experience in content strategy, content marketing, or a related field.
Strong understanding of SEO, digital marketing, and audience segmentation.
Excellent writing, editing, and storytelling skills.
Proficient in content management systems (e.g., WordPress, Webflow).
Experience with analytics tools (e.g., Google Analytics, HubSpot, Semrush).
Ability to manage multiple projects and stakeholders.
Strong collaboration and communication skills.

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