Content Writer – Team Lead

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About the Role

strategic, creative, and detail-oriented Content Writer – Head

This is a full-time, office-based position for candidates passionate about storytelling, brand communication, and creating impact digital narratives.

Key Responsibilities

1. Strategy & Leadership

• Lead and manage the

  content writing team

  , ensuring consistency in tone, quality, and messaging across projects.
• Develop and implement

  content strategies

  aligned with brand goals and international client objectives.
• Collaborate with marketing, design, and social media teams to create cohesive brand communication.

2. Content Development

• Write, review, and edit high-quality content for websites, blogs, email campaigns, social media, landing pages, and marketing materials.
• Ensure all content is

  SEO-optimized

  , accurate, and tailored for US audiences.
• Adapt writing style and tone based on brand voice and audience needs (B2B/B2C).

3. Client Communication

• Interact directly with

  international clients (especially US-based)

  to understand their brand story, tone, and content expectations.
• Present drafts, strategies, and reports to clients with confidence and clarity.
• Incorporate client feedback while maintaining brand integrity and messaging quality.

4. Quality & Analytics

• Establish

  content quality guidelines

  and review workflows for writers and editors.
• Use tools like

  Grammarly, Hemingway, and SurferSEO

  to ensure editorial excellence.
• Monitor engagement and content performance metrics, adjusting strategy as needed.

5. Team Development

• Mentor and guide junior writers, editors, and interns.
• Conduct regular training sessions to enhance team writing skills and keep them updated with evolving trends, AI tools, and SEO best practices.

Required Qualifications

• Experience:

  5–8 years of professional content writing experience with at least

  2 years in a leadership or senior content management role

  .
• Proven experience

  working with international or US-based clients

  .
• Strong command of written and spoken

  English

  with the ability to write for global audiences.
• Deep understanding of

  digital marketing, SEO writing, and content strategy

  .
• Proficiency in tools such as

  Grammarly, SurferSEO, SEMrush, Google Docs, and AI-assisted writing tools

  .
• Ability to

  manage multiple projects and deadlines

  with attention to detail.
• Excellent communication and interpersonal skills to collaborate across departments.

Preferred Skills

• Exposure to

  B2B SaaS, technology, or service-based industries

  .
• Experience integrating

  AI tools

  (ChatGPT, Jasper, Copy.ai, etc.) into content workflows.
• Knowledge of keyword strategy, content analytics, and reporting.
• Prior experience in

  agency or multi-client environments

  .

Work Model

• Onsite (No Remote Option)

  – based at

  Infocity, Gandhinagar, Ahmedabad

  .
• Work Hours:

  11:00 AM – 8:00 PM IST

  .
• Must be flexible to

  attend occasional virtual meetings with international clients (US EST time zone)

  when required.

Why Join SilverXis

• Opportunity to

  lead a high-performing content team

  and work with global brands.
• Exposure to

  international markets and diverse industries

  .
• A culture that values creativity, innovation, and accountability.
• Work alongside a collaborative team focused on delivering excellence.