Job Title: Content Writer – Online Media & Brand Communication (English) Location: Kolkata Experience Level: Mid-Level Reporting To: Chief Creative Officer – Brand & VP – Growth & MarCom Experience Required: Minimum 4 years (Digital agency or brand-side experience preferred) Job Summary: We are seeking a skilled and creative Content Writer to lead and support brand and program communication initiatives across digital platforms. The ideal candidate will bring 4+ years of experience in digital marketing or brand-side communication, with strong storytelling skills and the ability to produce content that informs, engages, and drives action. Key Responsibilities: Content Creation & Development: Write compelling content for brand campaigns, press releases, program communications, social media, and web platforms. Develop creative copy for still and video-based social media posts, email campaigns, ad creatives, and marketing materials. Quickly turn around copy for news, announcements, and real-time events across various digital platforms. Creative Storytelling: Write engaging scripts for short films, brand videos, and documentary-style content that align with the brand’s voice and tone. Incorporate narrative techniques to drive emotional connection and impact. Collaboration & Coordination: Work closely with the design, marketing, and program teams to ensure consistency in messaging and visual alignment across all media. Collaborate with fundraising and outreach teams to produce content for brand awareness and donor engagement. Digital Performance-Oriented Writing: Create email copy with a strong call-to-action, optimized for open rates and conversions. Write effective headlines, subject lines, and EDMs that attract and retain audience attention. Research & Ideation: Conduct research on industry trends, audiences, and topics to support content planning and execution. Contribute ideas for new content formats and campaigns based on digital trends and audience behavior. Feedback & Revision: Open to continuous feedback and refinement of content to meet strategic objectives and creative direction. Key Skills & Competencies: Excellent command of English with strong writing, editing, and storytelling skills Experience creating content across social media, email, video, and web Ability to work on tight timelines without compromising quality Familiarity with content strategy, digital trends, and platform best practices Strong collaboration skills with cross-functional teams Attention to detail, tone, and message consistency Preferred Background: Experience in a digital marketing agency or in-house brand communications role Portfolio showcasing diverse content formats including social, video, and campaign material Show more Show less