Content Strategist

Role Overview:

Senior Content Strategist

What You’ll Do:

As a Senior Content Strategist, you will:

• Lead and own the content strategy

  across multiple platforms (campaigns, website, blogs, newsletters, social media, and events).

• Conceptualize and drive high-impact campaigns

  that resonate with tech-savvy and professional audiences.

• Guide and mentor junior writers/content creators

  , ensuring consistency, quality, and brand alignment.
• Collaborate cross-functionally with design, marketing, and product teams to deliver integrated and cohesive campaigns.
• Research emerging

  IT industry trends, competitors, and audience insights

  to craft data-driven strategies.
• Optimize all content for

  SEO, readability, and lead generation

  , leveraging analytics to refine strategies.

• Draft, review, and elevate content

  for innovation programs, hackathons, webinars, and IT-focused initiatives.
• Ensure that all content reflects Hack2skill’s brand voice, positioning, and strategic objectives.
• Track, measure, and report the impact of content campaigns, continuously innovating for improved performance.

You Should Have:

• Bachelor’s/Master’s degree

  in English, Journalism, Communications, Marketing, or related field.

• 5+ years of professional content writing and strategy experience

  in the IT/technology domain.
• Demonstrated expertise in

  campaign ideation, narrative building, and content-led marketing

  .
• Exceptional

  writing, editing, and storytelling skills

  with a strong portfolio showcasing IT/tech content.
• Proven ability to

  develop and execute long-term content strategies

  .
• Strong knowledge of

  SEO, content marketing tools, and analytics platforms

  .
• Experience in

  mentoring or managing content teams

  .
• Ability to handle multiple projects, meet deadlines, and thrive in a

  fast-paced, dynamic environment

  .
• A

  creative yet data-driven mindset

  , balancing innovation with measurable results.