Content Specialist

About the Role

We’re looking for a versatile Content Writer who can turn complex ideas into clear, compelling stories that attract, engage, and convert business audiences. You’ll own everything from punchy social posts to in-depth blog articles—always with an eye on SEO and brand voice consistency. If you’re equal parts wordsmith, researcher, and collaborator, we’d love to meet you.

Responsibilities

• Write & Edit Multi-Format Content — Own the full lifecycle of long- and short-form assets: blog posts, product spec sheets, email campaigns, landing pages, and social captions.
• Translate Technical Concepts — Turn product or industry jargon into reader-friendly, benefit-led copy that resonates with business buyers.
• Optimize for SEO — Conduct keyword research, apply on-page best practices, and monitor performance to ensure every piece is discoverable and ranks.
• Cross-Team Collaboration — Partner with marketing, product, design, and subject-matter experts to align content with campaign goals and brand messaging.
• Market & Trend Research — Track industry developments, competitor moves, and customer pain points to fuel a forward-looking content strategy.

Qualifications

• Proven Writing/Editing Mastery across blog, marketing, and social media formats.
• B2B and/or B2C Background—demonstrated success writing for business audiences.
• Solid grasp of SEO principles and on-page optimization techniques.
• Ability to research niche, industry-specific topics and craft engaging narratives.
• Brand-Voice Guardian—skilled at maintaining tone and style consistency.
• Portfolio of Wins—links to published blogs, spec sheets, or social campaigns that moved the needle.
• Track record of creating both long-form and snackable content that educates and converts.
• Comfortable collaborating with cross-functional teams to gather insights and refine messaging.
• Talent for simplifying technical or product details into reader-friendly copy.
• Experience ensuring SEO compliance and brand-guideline adherence in every asset.
• Habit of monitoring trends, competitors, and customer insights to inform ongoing strategy.

Required Skills

• Familiarity with CMS platforms (e.g., WordPress, HubSpot)
• Basic HTML/CSS or Markdown experience
• Understanding of analytics tools (Google Analytics, Search Console)
• Exposure to marketing automation or email platforms (e.g., Marketo, Mailchimp)