Chief of Staff

Role Overview:

Chief of Staff

Key Responsibilities:

Strategic Planning & Product Strategy

• Partner with leadership to define and refine company strategy, especially for new product categories and innovation areas.
• Conduct market, category, and consumer research to identify whitespace opportunities and product-market fit.
• Lead cross-functional strategy projects spanning product roadmap, channel expansion, pricing, and category performance.

Product Launch & Innovation Execution

• Own the end-to-end lifecycle of new product launches—right from ideation to post-launch optimization.
• Define product success metrics, launch KPIs, and align internal stakeholders (Product, Ops, CX, Creative, and Tech).
• Build launch playbooks to create repeatable and scalable frameworks.

Go-To-Market (GTM) Planning

• Lead GTM planning for key product launches, including messaging, channel strategy (D2C, retail, online marketplaces), and budget alignment.
• Collaborate with growth, brand, and category teams to ensure 360° campaign readiness and alignment.
• Monitor post-launch performance and lead cross-functional retrospectives to optimize GTM effectiveness.

As Chief of Staff, you will lead a variety of high-impact projects

Ideal Candidate Profile:

• Mindset:

  Problem-solver, operator, and strategist in one. You can zoom out for strategy and zoom in for execution.

• Execution Excellence:

  Strong project management and cross-functional alignment skills.

• Analytical & Data-Driven:

  Proficiency in building dashboards, business cases, and using analytics tools.

• Strong Communication:

  Ability to influence and communicate with senior stakeholders, internal teams, and external partners.