Chief Executive Officer

Chief Executive Officer (CEO) - Rushabh Honda

Role Overview

Rushabh Honda

Key Responsibilities

1. Sales, Revenue & Growth Strategy

• Develop and execute high-impact strategies to significantly increase vehicle (Motorcycle and Scooter)

  sales volume

  and

  market share

  across all Maharashtra (existing and new) showrooms.
• Establish ambitious but achievable

  revenue targets

  and lead the team to consistently surpass them, ensuring maximum profitability from every vertical (new sales, service, spares, accessories, and finance / insurance).
• Identify and capitalize on new market opportunities, segments, and geographies within Maharashtra to expand the Rushabh Honda footprint.
• Dealership development
• Sub-Dealership network growth, monitor and help them grow their business
• Inventory management and maintaining stock to turnover ratio
• Ensuring Month-on-Month growth of 30% across channels

2. Profitability and Financial Management

• Directly manage the

  Profit & Loss (P&L)

  statement for the entire vertical, holding ultimate accountability for financial performance.
• Implement immediate and long-term measures to identify and

  reduce revenue loss

  through improved inventory management, optimized operational costs, and minimized leakages in all financial processes.
• Oversee the preparation of comprehensive budgets and financial forecasts, ensuring prudent resource allocation and high returns on investment (ROI).

3. Leadership and Operations

• Provide dynamic, hands-on leadership to the sales, service, and administrative teams across all showrooms.
• Foster a high-performance, sales-driven, and customer-centric culture that prioritizes excellence and accountability.
• Serve as the primary liaison between the Rushabh Motors Pvt Ltd management, Honda Motors and Scooters India (HMSI), and other key stakeholders, ensuring compliance and alignment with brand standards.

Qualifications and Skills

Must-Haves

• Proven track Record:

  Minimum of 7-10 years of progressive experience, with at least 5 years in a senior leadership role (CEO, COO, or similar) within the

  Automotive

  (Two-Wheeler or Four-Wheeler) or a closely related

  Retail / FMCG

  industry.

• Sales Acumen:

  Demonstrable success in driving aggressive, sustained, high-volume sales and market share growth.

• Financial Mastery:

  Expert-level understanding of P&L management, cost control, budgeting, and sophisticated strategies for loss reduction and profitability improvement.

• Regional Expertise:

  Deep understanding of the Maharashtra market dynamics, consumer behavior, and competitive landscape.

Attributes

• Exceptional

  strategic thinking

  and

  execution

  capabilities.
• Strong

  negotiation

  and stakeholder management skills.
• High level of

  integrity

  ,

  drive

  , and

  business ethics

  .

Reporting Structure

Group Chairman