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Last Mile Channel Enhancement (LMCE)
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Channel Development Manager

Channel Development Manager

Last Mile Channel Enhancement (LMCE)

6 years

0 Lacs

noida uttar pradesh india

Posted:2 days ago| Platform:

Apply

Skills Required

development drive reporting crm management negotiation excel marketing

Work Mode

On-site

Job Type

Full Time

Job Description

Location (HQ):

Experience:

About XPAND

XPAND

Role Overview

The Channel Development Manager will be responsible for developing and managing distribution channels

Key Responsibilities

Expand and manage distributors, sub-distributors, wholesalers, and rural outlets
Drive primary and secondary sales across assigned territories
Improve product availability, visibility, and execution in rural and urban markets
Manage distributor performance, stock hygiene, credit, and ROI
Execute trade schemes, promotions, and new launches
Lead and monitor field teams through joint working and reviews
Track competition, market trends, and ensure timely reporting via SFA/CRM tools

Key Skills & Experience

Strong experience in detergent and cleaning categories
Proven expertise in rural & urban channel development
Distributor management and negotiation skills
Strong execution and field orientation
Proficiency in MS Excel and SFA systems

Qualification

Graduate (MBA in Sales/Marketing preferred)
5–6 years of relevant FMCG experience; Bihar market exposure preferred

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