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Superk
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Category Manager - Home Care & Personal Care

Category Manager - Home Care & Personal Care

Superk

6 - 11 years

8 - 12 Lacs

bengaluru

Posted:4 hours ago| Platform:

Apply

Skills Required

supply chain retail vendor manager penetration relationship building demand forecasting trade marketing fmcg merchandising analytics

Work Mode

Work from Office

Job Type

Full Time

Job Description

About SuperK:

SuperK is revolutionizing grocery shopping in Indias small-town markets with a tech-driven, membership-based retail model. With over 100 stores across 80+ towns in Andhra Pradesh, SuperK is bringing the convenience of a small-format Costco to Tier 3-5 towns, turning unorganized retail into a seamless, organized experience. Backed by leading investors like Blume Ventures and XEED Ventures, SuperK is reshaping the future of retail, making quality groceries and savingsx accessible to small-town India like never before.

Role Overview

We are looking for a highly driven Category Manager - Home Care & Personal Care (HPC) to lead, optimize, and scale one of our most critical FMCG categories. You will own the core AAP metrics (Assortment, Availability, Pricing), drive category P&L, build strong partnerships with national & regional brands, and unlock monetisation levers across our offline stores, app, and quick-commerce channels.

This is a high-ownership role that blends analytics, negotiation, consumer understanding, and strategic execution.

Key Responsibilities

A.Category P&L Ownership

Own the full HPC category P&L grow sales mix, expand penetration, and improve margins.
Build pricing frameworks ensuring competitiveness across geographies while balancing margins.
Drive monetisation initiatives including visibility income, brand partnerships, and promotional revenue.

B.Assortment, Merchandising & Customer Experience

Build geography-specific HPC assortments based on customer needs, seasonality, and consumption patterns.
Optimize merchandising and shelf layouts to maximize visibility, conversion, and price perception.
Ensure catalogue accuracy, pricing compliance, and SKU productivity across all channels.

C.Vendor Management & Negotiation

Build strong relationships with FMCG leaders and emerging brands in Home Care and Personal Care.
Negotiate TOTs, margins, schemes, and exclusive deals to strengthen SuperK s competitive advantage.
Develop and execute joint business plans with key brands.

D. Demand Forecasting & Inventory Planning

Forecast demand to ensure consistent availability and minimize out-of-stock impact.
Improve inventory turns by planning buys, managing stock levels, and driving liquidation of aging inventory.
Work closely with supply chain to ensure smooth replenishment and fill-rate consistency.

E. Market Insights & Competition Benchmarking

Track competitor pricing, assortment, trade schemes, and new product launches.
Identify whitespace opportunities, new brands, and rising trends to enhance category relevance.
Continuously refine assortment and execution frameworks to stay ahead of competition.

What You ll Need

6+ years of experience in FMCG category management, buying, or trade marketing, with specialisation in Home Care / Personal Care.
Strong understanding of HPC consumption patterns and ability to tailor assortments to regional needs.
Proven ability to manage category P&L and deliver commercial outcomes.
Excellent negotiation and relationship-building skills with strong supplier networks.
Strong analytical skills, proficiency in Excel, and comfort making data-backed decisions.
Understanding of modern retail, omnichannel execution, and digital commerce ecosystems.
Ability to pitch SuperK s differentiated retail + tech ecosystem confidently to brand partners.

Why SuperK

High Ownership -

Drive one of our most dynamic categories end-to-end and directly impact business outcomes.

Growth & Scale -

Be part of a fast-growing retail brand transforming the value retail landscape for Bharat.

Innovation-led Culture -

Work with a passionate, execution-first team that is redefining modern retail for small towns.

Career Progression -

Fast-track opportunities as SuperK expands into new geographies and categories.

Location

- Bangalore

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Superk

Retail

Bangalore Karnataka

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Category Manager - Home Care & Personal Care

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

About SuperK:

Role Overview

Key Responsibilities

A.Category P&L Ownership

B.Assortment, Merchandising & Customer Experience

C.Vendor Management & Negotiation

D. Demand Forecasting & Inventory Planning

E. Market Insights & Competition Benchmarking

What You ll Need

Why SuperK

High Ownership -

Growth & Scale -

Innovation-led Culture -

Career Progression -

Location

More Jobs at Superk