Business Development Representative (US Market)

We’re hiring a Business Development Representative (BDR) with strong cold calling experience to help us connect with high-intent prospects across U.S.-based consumer apps, eCommerce, retail, and tech-driven companies.

This role requires excellent spoken English, confidence in outbound communication, and a strong understanding of B2B sales, especially when speaking to marketing decision-makers (founders, CMOs, growth leads).

You’ll be responsible for identifying potential leads, initiating conversations via phone, qualifying prospects, and booking meetings with decision-makers who could benefit from improving their tracking, attribution, and marketing performance.

The ideal candidate is proactive, goal-oriented, and comfortable communicating with senior professionals who value data clarity and growth results.

Key Responsibilities:

• Make outbound cold calls to U.S.-based prospects from targeted industries (

  consumer apps, eCommerce, retail, SaaS, and tech

  ).
• Identify and qualify leads based on their

  marketing growth needs

  ,

  tracking gaps

  , and

  data challenges

  .
• Book discovery meetings for Y77’s strategy team and manage follow-ups and scheduling.
• Maintain accurate records of outreach activity and outcomes in CRM tools.
• Handle objections confidently and guide conversations toward the value of

  smarter tracking and scalable growth

  .
• Collaborate with internal teams to align outreach messaging, targeting, and vertical focus.
• Provide regular updates on call volume, connection rate, and meetings booked.

Required Skills and Experience:

• 2–4 years of experience in a

  BDR, SDR, or telesales

  role with a focus on

  cold calling

  .
• Strong spoken English and confident phone presence; must be fluent and articulate.
• Experience reaching out to

  U.S. or international markets

  from India.
• Comfortable speaking with

  marketing heads, founders, and decision-makers

  .
• Familiarity with tools like

  Zoiper

  ,

  ZoomInfo, Apollo, Aircall, or HubSpot

  .
• Ability to manage outbound KPIs and targets independently.
• Strong listening and adaptability skills to connect with varied buyer personas.

Nice to Have:

• Understanding of

  marketing analytics, paid media, and performance growth strategies

  .
• Familiarity with challenges faced by

  consumer apps, retail, eCommerce, and SaaS

  businesses in tracking, attribution, and campaign optimization.
• Willingness to work partially overlapping

  U.S. time zones (EST or PST)

  .