835 Brand Strategy Jobs - Page 28

Proven PR, branding, and digital communications experience Strong command over English writing and editing for business and marketing contexts Hands-on experience with LinkedIn and B2B content strategy

We are from Grocery and Everyday Essentials team in India. We are working on scaling Amazon Now, Amazon Indias foray into Quick Commerce in India. We are looking for a smart and result-oriented Senior Marketing Manager to grow our business via deals and event days including topical events. This role demands the agility to navigate across multiple functions seamlessly, the resilience to thrive in a fast paced environment, excitement to handle challenges head-on and excellence in analytical abilities. Were seeking someone who thrives on ambiguity, harnessing their first-principle problem-solving skills to drive impactful outcomes. Your ability to cultivate a customer-centric mindset, coupled with a penchant for out-of-the-box thinking, will be instrumental in navigating the complex landscape of our initiative. This role will be responsible for driving user growth and retention by managing brand strategy, performance marketing, and communications. The ideal candidate will use both data-driven and qualitative consumers insights to drive brand awareness and acquisition for Amazon Now. This person will be involved in coordinating with designers, Amazons central marketing team and other people in similar roles across the business. An ideal candidate will have the following qualities: 1. Excellent writing and verbal communication abilities 2. Attention to detail and ability to multitask and manage multiple projects 3. Strong analytical thinking and problem-solving abilities 4. Capable of identifying, attracting and engaging target audiences 5. Proven experience on brand and performance marketing 6. Proficiency in channels like Meta, Google, OTTs, affiliates and traditional media 1. Develop and execute comprehensive events strategies aligned with business objectives. 2. Conduct thorough research to understand consumer behavior, market trends, and competitor activities. 3. Define and refine brand positioning, messaging, and visual identity to create a strong brand image. 4. Oversee and guide the creative development of all brand assets across channels. 5. Plan, execute, and evaluate marketing campaigns to increase brand awareness, traffic, consideration, trial and habit formation. 6. Track and analyze key brand performance metrics, such as brand awareness, customer perception, and market share, to identify areas for improvement. 7. Effectively communicate with cross-functional teams, clients, and stakeholders to ensure brand consistency and alignment. 8. Manage the brand budget effectively and optimize marketing spend to achieve the best return on investment. A day in the life - About the team - - 6+ years of professional non-internship marketing experience - 7+ years of developing and managing acquisition marketing or channel programs experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience developing and executing campaigns across a multitude of timezones and languages - Experience driving direction and alignment with large cross-functional teams and agency partners - Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Chief Strategy Officer - Pune - Tempest Advertising Chief Strategy Officer (CSO) About Tempest Advertising: Tempest is an integrated communications agency with a strong legacy of creativity, strategy, and innovation. As we expand our digital footprint in Pune, we are looking for a visionary leader to shape the future of our strategic direction and build a high-performing team from the ground up. The Chief Strategy Officer (CSO) will be responsible for developing and executing strategic initiatives that drive growth, innovation, and digital transformation. As a core member of the leadership team, the CSO will define long-term objectives, identify new opportunities, and align business goals with digital excellence. Key Responsibilities: Lead the development of the agency s overall business and digital strategy. Analyze market trends, client needs, and emerging technologies to drive innovation and differentiation. Work closely with department heads (Creative, Media, Digital, Client Servicing) to ensure alignment and synergy in execution. Oversee the planning and roll-out of key strategic initiatives and new services. Build and lead a high-performing strategy team including planners, analysts, and digital experts. Partner with HR to recruit top-tier talent for the growing digital team in Pune. Develop go-to-market strategies for new service offerings and business verticals. Represent Tempest in high-stakes client meetings, pitches, and industry forums. Report directly to the CEO and play a pivotal role in shaping the agency s future direction. Desired Skills Qualifications: 12+ years of experience in brand strategy, digital marketing, business consulting, or a related field. Proven track record of leadership in a creative, media, or digital agency environment. Strong analytical and problem-solving skills with a creative mindset. Excellent communication, collaboration, and client-facing capabilities. Deep understanding of digital ecosystems, emerging tech, and business transformation. Ability to work in a fast-paced, entrepreneurial, and evolving environment.

Brand Strategy Development: Formulating and implementing long-term brand strategies, including brand positioning, messaging, and overall brand identity. Market Research and Analysis: Conducting research to understand consumer behavior, market trends, and competitive landscape. Marketing Campaign Development: Developing and executing marketing campaigns across various channels, including digital and traditional media. Advertising Budget Management: Managing and allocating advertising budgets effectively. Brand Performance Monitoring: Tracking and analyzing key performance indicators (KPIs) to measure brand awareness, equity, and customer satisfaction. Cross-Functional Collaboration: Working with various departments like marketing, sales, product development, and public relations to ensure brand consistency. Competitive Analysis: Monitoring and analyzing competitors to identify opportunities and develop strategies for differentiation. Brand Communication: Developing and refining brand messaging and ensuring consistent communication across all touchpoints. Social Media Management: Overseeing social media strategies and ensuring brand consistency and engagement. Product Innovation: Collaborating on new product development and ensuring that new products align with the brand's identity.

Branding Visibility & Marketing activities for the said region Experienced in Trade Marketing to drive various activities at different regions Should have thorough understanding of BTL activities Generate & track various reports of branding elements

This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency. Responsibilities Coordinate cross-functionally to ensure consistency in brand-related decisions Analyze and report on brand performance to determine ROI Monitor market and consumer trends Develop pricing and distribution strategies Qualifications MBA from Tier 1 Institute 2+ years of experience in Brand Management and Sales

Role & responsibilities : Become familiar with the company's brand and message Discuss strategy with management to best increase sales in your market Answer all questions pertaining to the brand and it's products Record concerns and feedback from customers. Schedule time with management to discuss with the impact of your products on their business An outgoing personality with a love for helping people Excellent written and verbal communication skills Ensure high levels of customer satisfaction through excellent sales service Maintain outstanding store condition and visual merchandising standards Maintain a fully stocked store Ascertain customers needs and wants Recommend and display items that match customer needs Welcome and greet customers

BRAND LEADER- Across Tamil Nadu -Various Cities/ Towns. Exe/Sr. Exe/AM/DM More Positions - Various Cities. 2-10 Years in TEXTILE RETAIL BUSINESS/ FMCG Co Exposure OK. Large Positions MBO / FOFO / FMCG Salary :2 - 8 Lacs Required Candidate profile Any DEGREE/MBA Retail Business Exposure MBO/FMCG Exe/Sr. Exe /AM/DM MBO/FOFO/FMCG 2 Years to 10 Years - Suitable Position across Tamil Nadu reqd. TN Cities/Towns Salary Open. Attractive Incentives Perks and benefits Salary - Rs: 2 - 8 Lacs Plus Incentives Every Town

BRAND LEADER- Across Tamil Nadu -Various Cities. MGR/SR.MGR/AGM/ GM - More Positions - Various Cities. 7-20 Years in TEXTILE RETAIL BUSINESS/ FMCG Co Exposure OK. Large Positions MBO / FOFO / FMCG Required Candidate profile Any DEGREE/MBA Retail Business Exposure MBO/FMCG MGR/SR.MGR/AGM /DGM/GM 7 Years to 20 Years - Suitable Position across Tamil Nadu reqd. Salary Open. Attractive Incentives too. Perks and benefits Salary - Rs: 5 - 25 Lacs Plus Incentives MGR to GM

Marketing Strategy, Product Positioning and development, Brand Management & Digital Marketing, Development of Marketing Materials and Literature Required Candidate profile MBA/PGDM in Marketing, Life Sciences, Healthcare, or equivalent, 4–8 years in Genetics marketing. Relevant Experience candidates can share CV to hr@lordspath.com

Role & responsibilities Develop and implement comprehensive branding strategies that align with the company's overall objectives and vision Lead the content development of integrated advertising campaigns across multiple channels, including digital, print, social media, and more Work closely with the Strategic creative partner in planning and delivering content as per brand Annual Calendar and on-board key stakeholders such as the Product team, Channels and strategic partners on this journey Ability to creatively integrate various media vehicles across channels to deliver consistent brand messaging impacting brand equity scores quarterly Constantly update and maintain brand guidelines, ensuring consistency across all marketing materials and touchpoints Collaborate with cross-functional teams to ensure that the brand messaging is integrated into all aspects of the business, including product development, consumer experience and communications Influencer strategy development, management and execution at large scale, National content partnerships / alliances Lead, mentor, and manage a team of creative professionals, fostering a culture of innovation, excellence, and collaboration Monitor industry trends, market insights, and consumer behaviour to adapt strategies and stay ahead of the competition Oversee media budgets for ATL, BTL and PR and performance metrics to ensure campaigns meet objectives and deliver ROI Responsible to drive Brand funnel movements (TOM, SPONT, consideration and usage) which are measured through Brand Tracks Preferred candidate profile Experience as a leader in developing strategic content with progressive levels of seniority and responsibility. Solid understanding of optimal multi-channel approach along the entire customer journey, including but not limited to social, digital, media and content. Hands on experience to drive large scale and ongoing TVC, digital films and social content understanding of process, equipment and handling of production units / agency partners Knowledge of media planning, distribution, measurement, optimization and syndication. Strategic planning and presentation; excellent written and verbal communications. Analytical mind-set to identify opportunities, test potential solutions and synthesize insights into recommendations for messaging, brand and content strategy. Deep understanding of both offline and online Channels Full-scale experience of working with any of the Top 5 ‘creative agencies’ in India Experience in setting up influencer and brand partnerships at large scale Ability to inspire, lead and influence through Cross-functional collaboration Conceptual clarity on Brand Funnel, Positioning and Key brand levers Experience in qualitative research, micro trends and capturing the spirit of the times. Excellent communication skills both verbal and written. Team Management

Developing and Executing B2B and B2C campaigns and events Providing on-the-ground support and training to business development trainees Building and Leading the team of associates Mentoring and guiding team members to reach their full potential

Developing and Executing B2B and B2C campaigns and events Providing on-the-ground support and training to business development trainees Building and Leading the team of associates Mentoring and guiding team members to reach their full potential

Developing and Executing B2B and B2C campaigns and events Providing on-the-ground support and training to business development trainees Building and Leading the team of associates Mentoring and guiding team members to reach their full potential

Role & responsibilities : Brand Communication Strategy: - Develop and implement a comprehensive MarComm strategy aligned with business goals. - Maintain brand voice, tone, and consistency across channels (print, digital, social, internal, PR). Content Creation & Oversight: - Supervise creation of content for brochures, newsletters, videos, website, internal comms, and social media. - Work closely with medical and product teams to ensure accuracy and regulatory compliance. Media & Public Relations: - Collaborate with PR agencies and media partners. - Manage press releases, media coverage, and crisis communications. Campaign Execution: - Plan, execute, and evaluate ATL/BTL marketing campaigns. - Coordinate with external vendors and design teams to ensure timely campaign delivery. Event Communication: - Handle communication material for medical conferences, CMEs, health camps, and corporate events. Internal Communication: - Support HR and L&D with internal branding, employee newsletters, and engagement campaigns. Analytics & Reporting: - Track effectiveness of communication strategies using KPIs and marketing analytics tools. Preferred candidate profile : - 5 8 years in healthcare or diagnostics, hospitality preferred - Excellent written and verbal communication skills. - Experience with healthcare brand communication is a plus - Proficiency in tools like Canva, Mailchimp, HubSpot, or similar. - Strong project management and multitasking skills.

Job Title: Brand Manager Job Location- Bengaluru(Tumkur Road) Exp- 5-8 Years (MBA Only) Interested Immediate Connect- 7892648654 (Call/wtsapp)24*7 Job Description: We are seeking a dynamic and creative Brand Manager to join our BabyCare division. The ideal candidate will drive brand growth, develop marketing strategies, and enhance brand equity in the competitive baby care market. Key Responsibilities: 1. Develop and execute marketing strategies for the Baby Care product portfolio 2. Manage brand positioning, messaging, and visual identity across all touchpoints 3. Plan and implement product launches, including GTM strategies and communication plans 4. Analyze market trends, consumer insights, and competitor activities to inform brand strategies 5. Collaborate with cross-functional teams (R&D, Sales, Digital Marketing) to ensure cohesive brand representation 6. Develop and manage marketing budgets, ensuring optimal ROI on marketing spend 7. Create and oversee the production of marketing materials, including packaging, POS materials, and digital content 8. Manage relationships with external agencies (creative, media, PR) to deliver impactful campaigns 9. Monitor brand performance through KPIs and market research, adjusting strategies as needed 10. Contribute to new product development initiatives, ensuring alignment with brand strategy and consumer needs Qualifications: 1. MBA in Marketing, Business Administration, or related field 2. 5-8 years of experience in brand management, preferably in FMCG or healthcare sectors 3. Strong understanding of the baby care market and consumer behaviour 4. Excellent analytical skills with the ability to translate data into actionable insights 5. Creative mindset with a track record of developing innovative marketing campaigns 6. Strong project management and organizational skills 7. Excellent communication and presentation skills 8. Proficiency in MS Office suite and marketing analytics tools 9. Experience with digital marketing and e-commerce platforms is a plus

Job Title: Brand Associate Exp- 1-4 Years (Any Graduate) Location- Bengaluru Interested Immediate Connect- 7892648654 (Call/wtsapp)24*7 Job Summary: We are looking for a dynamic and creative Brand Associate to drive brand growth and strengthen market presence within our BabyCare division. The ideal candidate will develop and execute marketing strategies, enhance brand equity, and ensure seamless product positioning in the highly competitive baby care market. Key Responsibilities:- Brand Strategy & Positioning: Develop and execute innovative marketing strategies to strengthen brand identity and consumer engagement. Market Research & Insights: Analyze market trends, consumer behavior, and competitive landscape to inform strategic decisions. Product Launches & GTM Planning: Lead go-to-market strategies, communication plans, and promotional campaigns for new product launches. Cross-Functional Collaboration: Work closely with R&D, Sales, and Digital Marketing teams to ensure cohesive brand representation. Marketing Campaigns & Materials: Oversee the creation of marketing materials, including packaging, POS displays, and digital content. Agency & Vendor Management: Manage relationships with external agencies (creative, media, PR) to develop impactful campaigns. Budget & ROI Management: Develop and monitor marketing budgets, optimizing spending for maximum ROI. Performance Tracking: Measure brand performance through key KPIs, adjusting strategies based on market research and analytics. Innovation & Product Development: Contribute to new product initiatives, ensuring alignment with brand vision and consumer needs. Qualifications & Skills:- Education: MBA in marketing, Business Administration, or a related field. Experience: 1-4 years in brand management, ideally within Pharma,FMCG or healthcare sectors. Market Knowledge: Strong understanding of the baby care industry and consumer behavior. Analytical Skills: Ability to interpret market data and translate insights into actionable strategies. Creativity & Innovation: Proven experience in developing engaging marketing campaigns. Project Management: Strong organizational skills with the ability to manage multiple initiatives. Communication & Presentation: Excellent verbal and written communication skills. Technical Proficiency: Proficiency in MS Office and marketing analytics tools. Experience in digital marketing and e-commerce is a plus.

Develop and execute a business development strategy to achieve revenue targets and market expansion goals Identify and pursue new business opportunities related to food lab testing within all industry sectors Collaborate with marketing technical team Required Candidate profile EDUCATION QUALIFICATION: B.Sc./M.Sc. Food Technology/MBA-Marketing EXP: 5+ yrs Preferred Industry : Laboratory Only Gross Salary : 70k - 1L share resumes : recruiter@hecs.in & hr@hecs.in

Successfully launch assigned brands in a specialty segment in line with brand strategy Plan and consistently achieve patients on therapy, unit targets and value targets Ensure customer coverage / KOL development in assigned territory as per plan Execute / initiate compliant medico marketing activities Manage distribution channel and monitor services to all stakeholders Proactively plan and execute immediate and medium-term plans for the business in his/her region Record and report all market intelligence to HO Experience 3+ years in specialty segment is desirable. Experience of selling premium brands is essential Required Qualification B. Pharm / M. Pharm / M.Sc. candidates preferred. Other graduates with management qualification can

Internship Opportunity Marketing & Digital Promotions. Locations: Chennai | Trichy | Coimbatore | Bangalore Duration: 3 Months Eligibility: Freshers from reputed B-Schools with a background in Marketing/Media/Digital We are inviting passionate and creative Marketing Interns for a 2-month internship opportunity across South India! If you're someone who enjoys building brands, loves creating engaging content, and is eager to promote businesses through social media platforms, this is your moment to shine! What You'll Do : Assist in executing digital marketing campaigns Create content for social media and web platforms Contribute to brand strategy and on-ground marketing efforts Collaborate with dynamic cross-functional teams We're looking for individuals who are enthusiastic, digitally savvy, and ready to make an impact. Interested? Reach out to us at 9840815258 (WhatsApp your resume)

Join our innovative Grocery and Everyday Essentials team in Bangalore as we scale our quick commerce business. As Brand Design Lead, you will define and evolve our brand identity across customer touchpoints. This role combines strategic thinking with hands-on execution to create impactful visual experiences that resonate with our customers. You will collaborate with cross-functional teams to develop and implement cohesive brand systems that drive business growth and customer engagement. Develop and implement comprehensive brand identity systems that align with our overall brand architecture while meeting specific customer needs Create and maintain scalable design guidelines, templates, and visual assets to enable consistent brand expression across channels Provide creative direction and design expertise to marketing teams, external partners, and designers Lead end-to-end design projects from concept to delivery, including timeline management and stakeholder alignment Analyze performance metrics to optimize design effectiveness and refine brand expression Partner with marketing and homepage teams to ensure cohesive brand implementation across all touchpoints A day in the life You will start your day reviewing ongoing design projects and providing feedback to ensure brand consistency. Throughout the day, youll collaborate with marketing teams to develop creative solutions, participate in cross-functional meetings to align on brand strategy, and work hands-on creating design assets. Youll also analyze performance data to inform design decisions and mentor team members to elevate the quality of design output. About the team - - Bachelors degree in Design, Visual Communications, or related field - 5+ years of experience in brand design or visual design - Portfolio demonstrating experience in creating brand guidelines, design systems, and visual assets - Experience in implementing design solutions across digital platforms - Experience collaborating with technical teams on design implementation - Experience in e-commerce or retail brand design - Proficiency in current design tools and technologies - Experience in creating data-informed design solutions - Knowledge of marketing principles and digital advertising - Strong understanding of typography and brand design principles - Experience working with cross-functional teams in a fast-paced environment - Experience mentoring junior designers or providing creative direction

Job Title: General Manager - Marketing Team: SteppinOut Location: Bangalore Experience: 8+ years Employment Type: Full-time About SteppinOut: SteppinOut is one of India s leading event organizers, known for curating and scaling a diverse portfolio of event IPs across the country. Our flagship events include Night Market (upmarket flea event), Food Festival, LaughingOut (comedy shows), PettinOut, Toast (wine and beer fest), SneakingOut (sneaker fest), Big Bender, SteppinOut Music Festival, and more spanning interests, age groups, and scale (from 150 to 45,000+ attendees). With a presence in over 15 cities and 18+ established IPs , SteppinOut has hosted over 1 million attendees to date. What sets us apart is our ability to craft compelling experiences across event formats and verticals. Job Purpose: As General Manager - Marketing, you will lead the pan-India marketing strategy and execution for SteppinOut. This includes building brand presence, driving ticketing revenue, managing media planning and design strategy, and leading a high-performing team across IPs. Youll play a central role in scaling SteppinOuts brand and ensuring its national recall and growth. Key Responsibilities: Marketing Revenue Growth Own end-to-end marketing strategy and execution (online offline) for 10+ IPs across 15+ cities. Drive ticketing revenue as a core KRA; optimize spends to deliver ROI-positive campaigns. Create detailed marketing playbooks and SOPs for each IP; ensure consistency and excellence in execution. Brand Building Build long-term brand strategy for SteppinOut and its event IPs , growing them into national powerhouses. Craft campaigns rooted in strong customer understanding and CX insights . Media Planning Creative Lead holistic media planning across platforms and geographies, including agency/vendor coordination. Drive performance marketing strategy and ROI-focused campaign execution. Oversee creative development campaign comms, design assets, presentations with an eye for detail and creativity. Team Leadership Lead and mentor a team of IP-specific marketing leads , ensuring alignment with long-term brand and revenue goals. Define and track team goals, campaign KPIs, and execution plans. Strategic Vision Communication Define short-term and long-term roadmap for the marketing function. Ensure effective stakeholder communication , with regular leadership visibility and upstream/downstream alignment. Desired Skills Qualifications: MBA from a Tier 1 institute with 6+ years of experience in marketing/brand roles with national-level brands, event companies, or agencies. Proven success in scaling national campaigns and brand-building initiatives. Experience in team leadership, CX research, and performance marketing. Strategic thinker with strong decision-making skills, creativity, and innovation mindset. Ability to navigate ambiguity , influence stakeholders, and manage diverse campaigns across geographies. Understanding of both online and offline marketing ecosystems is essential. We are an equal opportunity employer and believe in building a diverse and inclusive workplace. If youre excited about this role but don t meet 100% of the criteria, we d still love to hear from you!

Experience - 02 Years to 06 Years ( Hospital background) Develop and execute brand strategies Managing Social Media Managing branding related work

Design and implement brand strategies aligned with business objectives, consumer insights, and market trends. Plan, execute, and evaluate retail marketing campaigns to drive footfall and sales across stores. Ensure consistency and effectiveness in visual merchandising across all retail outlets, in line with brand guidelines. Conduct regular market and competitor analysis to identify opportunities and threats, informing brand positioning. Monitor retail performance metrics and ROI of brand initiatives; adjust strategies to optimize results. Work closely with sales, product, supply chain, and creative teams to ensure unified brand messaging and execution. Develop initiatives to improve in-store customer experience, loyalty, and engagement with the brand. Manage brand marketing budgets efficiently, ensuring effective allocation of resources across retail initiatives. Liaise with external partners such as creative agencies, printing vendors, and event organizers to execute brand campaigns effectively.

Key Responsibilities: Brand Strategy & Positioning -Startups & Principal Owner Digital Presence & Online Authority Public Relations & Media Outreach Content Strategy & Thought Leadership Social Media & Community Engagement Lead generation