Brand Operations Manager

Job Description

Job Title: Executive/Manager Brand Operations Department: Marketing Location: Ahmedabad (On-site) Employment Type: Full-Time Compensation: 50,000 70,000 CTC per month Reporting To: Chief Marketing Officer (CMO) About Uncap: Uncap is a fast-growing, innovation-driven brand committed to redefining consumer experiences across India. We believe in bold ideas, agile execution, and building memorable connections with our customers. As we expand our brand footprint, were looking for passionate professionals to join our journey. Job Summary: Were seeking a detail-oriented and energetic Executive/Manager Brand Operations to join our marketing team in Ahmedabad. Youll play a critical role in executing both ATL and BTL campaigns, coordinating with vendors, gathering market intelligence, and ensuring Uncaps brand presence is strong, consistent, and impactful. Key Responsibilities: Plan and execute ATL campaigns (TV, print, radio, outdoor) and BTL activations (in-store promotions, brand events, on-ground sampling). Conduct market surveys and field visits to monitor competitor activities and capture on-ground consumer insights. Source and compare a minimum of 3 vendor quotes for every campaign to ensure cost efficiency. Coordinate with vendors for hoardings, billboards, kiosks, and promotional activities . Generate weekly brand reports on city-specific performance, competitive analysis, and market buzz. Track execution timelines, maintain approvals, and ensure all activities align with brand guidelines. Recommend fresh marketing ideas to enhance brand visibility and engagement. Handle operational tasks including purchase orders, invoice tracking , and documentation. Required Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. 12 years of experience in brand operations, marketing execution, or field coordination. Strong knowledge of ATL/BTL marketing and local vendor ecosystems. Proficiency in MS Excel, PowerPoint, and basic data reporting. Excellent communication, negotiation, and organizational skills. Willingness to travel locally within and around Ahmedabad. Preferred Qualifications: Background in FMCG, retail, or startup ecosystems . Understanding of marketing budgets, procurement workflows, and vendor compliance. Creative thinker with a results-driven attitude and passion for brand-building.