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Job Title: Client Servicing Manager (FMCG) Location: Noida, Uttar Pradesh Department: Client Services / Brand Management Reports To: Head of Client Servicing, Account Director About Us: Sociapa is a dynamic and results-driven marketing agency specializing in delivering impactful brand strategies and campaigns. We partner with some of India's leading FMCG brands to drive growth, enhance market share, and build lasting consumer connections. We thrive on innovation, collaboration, and a deep understanding of consumer behavior. Job Summary: We are seeking an experienced and highly motivated Client Servicing Manager with a strong background in the Fast-Moving Consumer Goods (FMCG) sector. The ideal candidate will be the primary point of contact for our FMCG clients, responsible for understanding their business objectives, translating them into effective marketing strategies, and ensuring the successful execution of campaigns. This role requires a deep understanding of the FMCG landscape, excellent communication skills, and a proven ability to nurture client relationships and drive account growth. Key Responsibilities: Client Relationship Management: Serve as the lead point of contact for all matters specific to your assigned FMCG clients. Build and maintain strong, long-lasting client relationships based on trust and mutual respect. Understand client needs, business objectives, and challenges, acting as a strategic partner. Conduct regular client meetings, presentations, and performance reviews. Account Growth & Strategy: Identify opportunities for account growth and new business within existing client portfolios. Develop strategic proposals and presentations that align with client goals and agency capabilities. Collaborate with internal teams (Strategy, Creative, Media, Digital, Production) to develop integrated marketing solutions tailored for the FMCG sector. Demonstrate a sharp understanding of effective communication design and packaging design principles, providing strategic input to elevate brand presence. Possess a solid understanding of social media marketing trends and strategies relevant to FMCG brands, guiding clients on engagement and growth. Provide market insights, competitive analysis, and strategic recommendations to clients. Project & Campaign Management: Oversee the end-to-end execution of marketing campaigns (digital, ATL/BTL, trade marketing, social media, content, etc.) for FMCG brands, ensuring they are delivered on time, within budget, and to the highest quality standards. Effectively brief internal teams, manage workflows, and ensure all deliverables meet client expectations. Monitor campaign performance, analyze data, and provide comprehensive reports and insights to clients. Proactively identify and address potential issues or risks, providing solutions to keep projects on track. Financial Management: Manage client budgets, prepare cost estimates, and ensure financial profitability of accounts. Track billing, invoicing, and payment processes. Market & Industry Expertise: Stay abreast of FMCG market trends, consumer insights, competitive activities, and regulatory changes. Apply knowledge of FMCG distribution channels, trade marketing, and seasonality to client strategies. Qualifications: Bachelor's/Master's degree in Marketing, Business Administration, Communications, or a related field. 3+ years of progressive experience in client servicing/account management within a marketing agency, with a significant portion dedicated to FMCG clients. Proven track record of managing and growing client accounts in the FMCG sector. Demonstrated understanding of FMCG brand lifecycle, distribution networks, consumer buying behavior, and retail dynamics. Strong understanding of various marketing channels and disciplines (digital, traditional, social media, content, performance marketing, trade marketing). Exceptional communication, presentation, and interpersonal skills. Excellent project management skills with the ability to manage multiple projects simultaneously. Proficiency in using CRM software, project management tools, and Microsoft Office Suite (especially PowerPoint and Excel). A proactive, solutions-oriented mindset with strong problem-solving abilities. Ability to thrive in a fast-paced, deadline-driven agency environment. What We Offer: Opportunity to work with leading FMCG brands. A collaborative and innovative work environment. Competitive salary and benefits package. Continuous learning and professional development opportunities. A chance to make a significant impact on brand success. Show more Show less
