Brand Manager

Job Description – Brand Manager

Position: Brand Manager
Location: On-site (Thrissur, Kerala)
Salary: ₹25,000 – ₹40,000 per month (depending on experience and skills)
Experience Required: Minimum 3 years in branding/marketing domain

About the Role

We are seeking a highly creative and driven Brand Manager to join our marketing department. The ideal candidate will be responsible for developing, executing, and monitoring branding and marketing strategies for our portfolio of brands. This role requires both strategic thinking and hands-on execution, ensuring strong brand presence across both online and offline channels.

Key Responsibilities

• Develop and implement brand strategies to strengthen market presence.
• Conceptualize and execute marketing campaigns (online & offline) that drive brand awareness and sales.
• Manage and coordinate promotional activities, visibility drives, and events.
• Work closely with design, sales, and digital marketing teams to ensure unified brand messaging.
• Plan and monitor brand performance, reporting key metrics to management.
• Conduct market research and competitor analysis to identify opportunities and trends.
• Ensure all branding and communication materials align with the company’s vision and standards.
• Act as the custodian of brand identity, ensuring consistency across all platforms.

Required Skills & Qualifications

• Bachelor’s/Master’s degree in Marketing, Business Administration, or related field.
• Minimum 3 years of proven experience in branding, marketing, or campaign management.
• Strong understanding of branding principles, campaign planning, and consumer behavior.
• Hands-on experience in digital marketing and offline promotional activities.
• Highly creative, with the ability to generate fresh and impactful brand ideas.
• Strong project management, communication, and leadership skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Job Type: Full-time

Pay: ₹25,000.00 - ₹40,000.00 per month

Work Location: In person

Expected Start Date: 25/08/2025