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4 - 8 years
4 - 7 Lacs
Mumbai
Work from Office
Job Description : Creative Campaigns: Develop and execute 3-5 high-impact marketing campaigns per quarter, ensuring they resonate with target audiences and outperform competitors. Category-Specific Content: Deliver brand-relevant content (videos, photos, social media assets) that aligns with the latest industry trends and customer expectations. Strategic Roadmaps: Contribute actionable insights and competitive learnings to quarterly and annual marketing plans. Brand Differentiation: Generate innovative ideas that set the brand apart in a saturated market, leveraging previous industry exposure. Seamless Project Execution: I oversee the end-to-end execution of creative projects, ensuring timelines and budgets are adhered to while maintaining high quality. Team Collaboration: Provide creative guidance to internal teams, ensuring alignment and synergy across departments like sales, product, and digital marketing. Performance Metrics: Monitor and evaluate the success of campaigns, using data to refine future strategies and maintain a competitive edge.
Posted 3 months ago
0 - 5 years
2 - 7 Lacs
Mumbai, Surat
Work from Office
Gemius Design Studio is looking for Brand Manager to join our dynamic team and embark on a rewarding career journey. Conducting market research to understand consumer behavior, preferences, and trends, and using insights to inform brand strategy. Developing and implementing marketing plans, including advertising, promotions, events, and digital marketing campaigns. Collaborating with cross-functional teams, including product development, sales, and design, to ensure that all elements of the brand are aligned and consistent. Building and maintaining strong relationships with key stakeholders, including customers, suppliers, and partners. Monitoring and analyzing brand performance, including sales, market share, and customer feedback, and making recommendations for improvement. Developing and managing brand budgets, and ensuring that marketing programs are delivered on time and within budget. Ensuring that all brand communications are consistent and in line with brand guidelines, and working with agencies to develop creative concepts and execute advertising and promotional campaigns. Excellent analytical and problem-solving skills, including the ability to analyze market data and make recommendations for improvement. Excellent presentation and negotiation skills, including the ability to present complex information clearly and effectively. Excellent communication and interpersonal skills.
Posted 3 months ago
2 - 6 years
25 - 40 Lacs
Gurgaon
Work from Office
Main Purpose of Job Delight target consumers, build brand portfolios and generate strong brand building results Key Outputs: Develop deep consumer knowledge and share it effectively with relevant cross-functional stakeholders Develop clear and inspiring Brand Essence Deliver tastiest and healthiest food/beverage experiences within category in a way that contributes to CSV Deliver, in collaboration with Category / channel and Customer teams, shopper experiences that delight consumers / shoppers Develop and successfully execute Bigger, Bolder and Better innovation & renovation Develop strong, functionally aligned brand and annual plans leading to outstanding execution. Assist in the development of the Annual plan Create engaging brand experiences for consumers when and where they are most receptive to brand contacts Demonstrate leadership and facilitate development of his/her team Key Experiences: What experiences are key to success in this job? Minimum 2-6 years experience in marketing and 2 years in other function ideally in Sales at equivalent FMCG Experience in leading and managing cross functional teams
Posted 3 months ago
5 - 10 years
20 - 25 Lacs
Gurgaon
Work from Office
DESIGNATION: New Product / Brand Manager Edible Oil LOCATION: Gurugram EDUCATIONAL QUALIFICATION: B.Tech plus MBA EXPERIENCE: 5+ Years COMPETETIVE SALARY: 20-25 LPA INDUSTRY: Edible oil industry Kindly get in touch with us for career advancement opportunities with – pallavi.singh@antal.com Roles & Responsibilities: Develop and execute comprehensive go-to-market strategies for our edible oil products, focusing on mustard and soybean oil, to drive product awareness, adoption, and revenue growth. Collaborate with cross-functional teams to define product positioning and messaging that resonate with target consumers and industry stakeholders. Define and implement a clear brand strategy for the edible oil product portfolio, ensuring consistent and compelling messaging across all channels (digital, retail, and traditional media). Establish and maintain strong brand identity, values, and market presence to differentiate the products in a competitive marketplace. Work closely with the packaging design team, suppliers, and regulatory departments to develop packaging that is not only visually appealing and aligned with brand guidelines but also cost-effective, sustainable, and compliant with industry standards and regulations. Continuously assess packaging innovations and market trends to ensure our products stand out on the shelves and align with consumer preferences. Oversee the entire product lifecycle, from concept to launch, ensuring timely execution of new product introductions and maintaining product quality and relevance in the market. Collaborate closely with teams including sales, marketing, R&D, and operations to ensure alignment in product strategies and seamless execution of marketing and promotional activities. Leverage your expertise in seed crushing, solvency, and refinery operations to make informed product decisions, optimize product offerings, and guide strategic choices. Stay updated on market dynamics, competitor activity, and consumer preferences to adjust strategies accordingly and maintain market leadership. Merchandising: Develop merchandising strategies and guidelines to ensure the optimal display of products in retail environments. Work with retail partners to implement visually appealing product displays that align with the brand’s image and maximize product visibility and sales. Branding: Lead the development and execution of branding campaigns that create a strong and consistent brand image. Ensure that branding efforts align with the overall marketing strategy, and consistently reinforce the brand’s values and messaging across all touchpoints. Labeling: Oversee the design and compliance of product labels to ensure they meet legal and regulatory requirements while effectively communicating product benefits, features, and branding elements. Ensure that labeling across all products remains consistent and adheres to industry standards. Packaging: Manage the end-to-end packaging process, from conceptualization to final execution. Collaborate with the design team to create packaging that reflects the brand’s identity, appeals to target consumers, and is cost-efficient while adhering to sustainability practices. Ensure packaging aligns with market trends, consumer preferences, and environmental standards. Collaborate with external agencies, suppliers, and vendors to ensure timely and cost-effective execution of merchandising, packaging, and labeling initiatives. IDEAL CANDIDATE: We are looking for a strategic and innovative New Product / Brand Manager to oversee product promotion, branding, and packaging for our edible oil products , particularly mustard and soybean oil . The ideal candidate will have a strong understanding of the edible oil industry , including expertise in seed crushing , solvency , and refinery processes . You will be responsible for developing and executing go-to-market strategies, driving product awareness, and managing packaging design and branding efforts to ensure the success of our product portfolio. About ANTAL: Antal International is a 30-year-old global executive Search and Placement firm with a network of over 800 people across 35+ countries originally based out of UK.
Posted 3 months ago
5 - 10 years
7 - 9 Lacs
Mohali
Work from Office
• KOL Engagement and Conversion • Brand Building • Achieve Brand Sales Goals • Market Analysis • Training and Support Required Candidate profile Minimum Five Years experience as ASM / ABM. Strong knowledge of Ortho Segment. Excellent communication and networking skills. Outgoing personality and relationship-building ability.
Posted 3 months ago
5 - 10 years
7 - 9 Lacs
Mohali
Work from Office
• KOL Engagement and Conversion • Brand Building • Achieve Brand Sales Goals • Market Analysis • Training and Support Required Candidate profile Minimum Five Years experience as ASM / ABM Strong knowledge of Ortho Segment. Excellent communication and networking skills. Outgoing personality and relationship-building ability.
Posted 3 months ago
3 - 5 years
10 - 14 Lacs
Bengaluru
Work from Office
Should have AT LEAST 5+ years of Brand marketing FMCG experience in non-Food FMCG industry. Prefer candidates who have exposure to working with 3rd party manufacturers. Required Candidate profile Should have exposure to design packaging and marketing and significant business has to be snacks. Prefer candidates who have worked in Natural products food and snacks.
Posted 3 months ago
8 - 13 years
35 - 45 Lacs
Pune, Bengaluru, Mumbai (All Areas)
Work from Office
- Ability to understand the D2C & Fashion marketing landscape - Shape & communicate the uniqueness of their brand - Translate brand elements into creatives that drive recall & differentiation at each touchpoint Required Candidate profile - Lead creative development to motivate the target audience to "take action" - Ability to work with external agency partners to deliver the above within budgets - Devise innovative growth strategies
Posted 3 months ago
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