Associate Director Sales

Job Description

Job Title: Associate Director Sales Department: Sales & Partnerships Location: Noida / Alwar Experience Required: 6 to 15 Years About Tractor Junction Group Tractor Junction Group is Indias largest digital ecosystem for tractors, farm machinery, and rural mobility, empowering farmers and rural consumers through trusted content, lead generation, and digital transactions. Our platforms—Tractor Junction, Bike Junction, Truck Junction, and Infra Junction—are transforming how rural India discovers and connects with mobility and agri-equipment brands. Role Overview We are looking for a high-performing Digital Ad Sales professional to lead strategic partnerships and monetization efforts with 2-Wheeler and Commercial Vehicle OEMs. This role is ideal for someone with a strong network in the automotive industry, a track record in digital media sales, and the ability to drive impactful, data-led advertising solutions. Key Responsibilities Own and grow revenue from key OEM partners (2-Wheeler & CV brands) across Tractor Junction Group platforms. Drive end-to-end sales cycle: prospecting, pitching, negotiation, closing, and campaign execution. Create customized media solutions (lead gen, branding, video, influencer, programmatic) based on client objectives. Build strategic, long-term relationships with senior decision-makers in OEM marketing teams. Collaborate closely with product, content, and data teams to deliver innovative ad solutions. Monitor campaign performance and optimize for client ROI. Provide market intelligence and insights to influence future product offerings. Key Requirements 6–12 years of experience in digital ad sales, media partnerships, or OEM brand marketing. Proven success in working with 2-Wheeler and Commercial Vehicle manufacturers. Strong understanding of digital marketing trends (performance marketing, native ads, programmatic, etc.). Excellent communication, negotiation, and relationship-building skills. Experience in managing high-ticket B2B accounts. Data-driven mindset with strong analytical orientation. Willingness to travel and meet clients as needed. Why Join Us? Be part of India’s fastest-growing rural mobility and agri-digital platform. Work closely with top automotive brands and marketing leaders. Opportunity to lead high-impact campaigns in Tier 2–Tier 4 markets. Transparent growth path and performance-driven culture.