Assistant Marketing Manager

·    Conceptualize, plan, and execute an annual calendar of marketing activities, events, and promotions at the facility.

·    Manage digital media campaigns to drive customer engagement and interactions.

·    Monitor marketing budgets, ensuring cost efficiency and ROI-focused spending.

·    Conduct regular analysis of campaign performance, customer insights, and revenue impact to optimize marketing strategies.

·    Oversee all aspects of print production, media execution, events, and BTL activations.

·    Manage in-facility branding and marketing collaterals end-to-end.

·    Ideate and implement revenue-driven promotions in collaboration with internal teams (F&B, Merchandising, Operations).

·    Partner with third-party platforms to generate additional revenue streams and enhance brand visibility.

·    Collaborate with creative, digital, PR, and event agencies for successful 360-degree marketing activations.

Manage Loyalty Programs and CRM initiatives to strengthen customer relationships, drive repeat visits, and increase lifetime value.