Assistant Manager Digital Marketing

Company Description

PTS Systems & Solutions Pvt. Ltd. is one of the most successful and fastest-growing SAP Partners in India. The company has over 12 years of experience delivering on-time, on-specification complex solutions to large and small & midsize enterprises in various industries. PTS Systems & Solutions Pvt. Ltd. provides business solutions in IT services, ERP, and business management software, offering tangible benefits such as increased efficiency, profitability, and growth. With a strong reputation for excellent credentials, we serve SAP customer projects worldwide and specialize in non-SAP-related IT services, including system integration and database administration.

Role Description

This is a full-time, on-site role located in Navi Mumbai for an Assistant Manager Digital Marketing. The Assistant Manager Digital Marketing will be responsible for executing and managing digital marketing campaigns, improving SEO, coordinating with cross-functional teams, conducting market research, analyzing data, and creating content for various platforms. The candidate will also oversee social media management, email marketing campaigns, and performance metrics to drive engagement and growth.

Responsibilities

• Assist in the creation and execution of digital marketing campaigns across platforms (Google, Facebook, Instagram, etc.)
• Manage social media channels and online content.
• Analyze and report on campaign performance metrics.
• Lead SMM campaigns, profile optimization and audience growth across platforms
• Collaborate with the marketing team to ensure cohesive and effective strategies.
• Optimize website content and performance using SEO and other digital marketing techniques.
• Coordinate with external vendors and partners for specialized tasks.
• Communicate directly with leads via calls, follow-ups, and email campaigns, supporting client conversion
• Monitor and manage online advertising budgets to ensure cost efficiency.
• Must have experience to manage & guide team
• Liaising with expo organizers and stall managers
• Planning stall layout, branding materials, and lead capture strategies
• Developing pre-event digital promotions to attract footfall and generate pre-qualified leads

Qualifications

• Knowledgeable in digital marketing tools and practices
• At least 2+ years of experience in digital marketing.
• Proven experience in managing and executing digital marketing campaigns.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills
• Proven project management and organizational skills
• Bachelor's degree in Marketing, Information Technology, or related field
• Familiarity with SAP solutions is a plus
• Ability to work independently and as part of a team

hrcommunications@ptssystems.co.in

Regards

PTS HR