Zonal Sales Manager

Designation:

Sales & Marketing (AM / DM / Manager)

Roles & Responsibilities:

• Dealer base expansion
  
• Order taking and execution from dealers
  
• Operating retail stores
  
• Working in a pre-defined PJP (Permanent Journey Plan)
  
• Conducting site visits
  
• Organizing mason and engineer meets & engagements
  
• Conducting dealer meets and road shows
  
• Execution of all outdoor signages
  
• Leading and managing ASO teams of distributors
  
• Developing brand strategies, promoting brand growth and expansion
  
• Implementing brand plans and using data to drive volume and profitability
  
• Exploring market trends and identifying new opportunities
  
• Analyzing sales funnels and customer intent
  
• Measuring ROI of online and offline advertising campaigns
  
• Tracking all-India BTL/ATL marketing activities
  
• Reporting on marketing KPIs such as leads, conversion rates, website traffic, and social media engagement
  
• Tracking email campaign metrics (delivery, open rate, click-through rate)
  
• Monitoring budget allocation and performance of paid ad campaigns
  
• Conducting competitive research and analyzing benchmarking data
  
• Recommending website and campaign optimizations
  
• Researching and implementing marketing tools to support product promotion
  
• Working closely with the sales team to identify opportunities for new customer acquisition
  
• Building sales pipeline for new business opportunities
  

Required Experience:

• Minimum

  34 years

  of experience in

  B2B & B2C Sales and Marketing

  , preferably in

  construction product segments

  such as

  TMT, Cement, or Paints

• Candidates with prior experience in reputed brands like

  TATA Tiscon, Dalmia Cement

  , etc., will be preferred
• Strong understanding of

  North-East market

  for TMT and cement products, and established

  dealer networks

Educational Qualification:

• BE/B.Tech

  (preferably in Mechanical or Metallurgy)

• MBA

  in Sales & Marketing (preferred)

Age Criteria:

• Young and dynamic candidates preferred
  
• Maximum age:

  30 years

• Must possess a

  valid driving license

  and be open to traveling up to

  20 days per month

Language Proficiency:

• Proficiency in

  local languages

  will be given preference
• Must be fluent in at least one of

  English or Hindi