Web Content Writer

Company Description

Inextrix Technologies Pvt. Ltd. (ITPL) is a leading IT company specializing in VoIP solutions, web applications, mobile applications, and graphic design since 2010. We offer a variety of innovative and customized communication solutions, including IP PBX, VoIP billing, call and contact center software, predictive dialers, and more. Known for delivering "Under 1 Roof Solutions," we combine expertise in backend telephony, web design, mobility for applications, and advanced graphic design to create tailored solutions. Our mission is to enhance business performance through cost-effective technology solutions while ensuring customer profitability. Based in Ahmedabad, we prioritize understanding each customer’s unique needs to deliver customized results.

Key Responsibilities

• Develop and write content for websites, blogs, whitepapers, case studies, ebooks, product pages, landing pages, and press releases.
• Produce content for ASTPP, iCallify, and Fonimo including feature highlights, user benefits, FAQs, and technical documentation.
• Create content for digital marketing campaigns: emailers, newsletters, product brochures, social media posts, and ads.
• Research industry trends, competitor offerings, and target audience needs to deliver compelling messaging.
• Collaborate with product, sales, and SEO teams to ensure content accuracy, keyword optimization, and marketing alignment.
• Maintain brand voice consistency and compliance with overall content strategy.
• Review, proofread, and enhance copy for clarity, originality, and effectiveness.

Required Skills & Experience

• 3 - 4 years of proven content writing experience in VoIP / Telecom / Unified Communications / Contact Center industry (Mandatory)
• Strong understanding of VoIP concepts: SIP, WebRTC, Softswitch, SBC, CPaaS, DID, Call Center software, VoIP Billing, etc.
• Excellent command of English with strong writing, editing, and proofreading skills.
• Knowledge of SEO best-practices and experience writing SEO-friendly content.
• Ability to work on multiple projects with deadlines and deliver clean, high-quality content.
• Analytical mindset with attention to detail, content accuracy, and storytelling ability.
• Experience in SaaS and B2B tech content marketing is a strong advantage.