33 Tag Management Jobs - Page 2

5+ years of experience in data management, marketing operations, sales operations, • Familiarity with CRM systems (e.g., Salesforce) and data management tools like Interested candidates share on purnima.prometheus@gmail.com or whtsapp 9220927729

Job Title: Senior Associate Tealium Job Summary: 4-6 years of exp with Tealium Experience with Tag Management Tool and CDP tool (customer data platform tool) Hands on data modelling experience, including implementations, upgrades, roll outs and/or support. Good knowledge of the ITIL processes – Incident, change, problem etc. Experience with enterprise performance management, digital transformation, enabling big data / cloud-based analytics strategies (preferred) Curious individual with strong initiative and ability to work in a self-directed environment. Willingness to learn and ramp-up in new technologies and business functions. Ability to have direct discussions with stakeholders to understand their needs and then design, develop, maintain, and elaborate planning models. Proficient with Excel spreadsheet modeling, Excel formulas and functions Team player who possesses strong quantitative and analytical skills, has experience building financial models and enjoys solving and streamlining complex business problems. Enjoys detailed and challenging puzzles, thrives in a fast-paced dynamic environment, and possesses the aptitude to work independently. Experience working in an onshore-offshore development model. Excellent communication skills with the ability to switch contexts between highly technical and business-focused topics quickly and easily. Responsibilities Provide technical support for Tealium users, troubleshooting model issues, access requests, and performance concerns. Investigate and resolve data integration, calculation, and model performance issues. Work closely with business users. Maintain and troubleshoot data integrations between Tealium and external systems Ensure compliance with corporate IT policies and data governance. Document support procedures, troubleshooting steps, and knowledge base for users.

Role: Adobe Analytics Developer Total yrs- 6 yrs must have-4 yrs relevant in adobe analytics, ,Customer engagement , CSS ,application tagging in adobe Required: 4+ plus years of Demonstrable experience in the use of Adobe Analytics Having good hands-on knowledge of Tag management s olutions preferably Adobe Launch Good experience with JavaScript, CSS selectors, HTML, page structure Good to have experience with AEM data layer implementation & WebSDK implementation Knowledge of website & mobile app tagging and reporting in Adobe Analytics Capable of handling end-to-end analytics lifecycle i.e. business requirements gathering, translating into technical requirements, strategizing the implementation, analysing & reporting Well adept with Analytics reporting using Adobe Analytics Workspace Knowledge of Adobe developer console & API methods such as Data Insertion API Familiar with Adobes documentation practices such as SDR creation, Tech Spec etc. Good communication skill Good to have - adobe console Interview rounds- 2 round of interview Shift Timing- European time Location Pune and Gurgaon Notice period- immediate to 15 day It is C2H position. Interested Candidate Share resume at dipti.bhaisare@in.experis.com

The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

Location: Hyderabad Exp: 3-5yrs max Hybrid mode Virtual interview 1 Must have Adobe Analytics Admin exp (No IT Exp) 2 Proficiency in integrating Adobe Analytics Interested candidates share resume on purnima.prometheus@gmail.com or whtsapp 9220927729

Job Description Job Title : Marketing and Customer Analytics Manager | Strategy & Consulting Global Network Location : Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must Have Skills : Marketing Analytics, Digital Analytics, Web Analytics, CJA, Adobe Analytics, Google Analytics, techno-functional and project management experience Good to Have Skills : Tag Management Platforms (GTM, Adobe Launch, Tealium), Visualization Tools (Tableau, Power BI, Google Data Studio), Firebase, Apps Flyer Job Summary : As a Marketing and Customer Analytics Manager, you will lead the design, implementation, and optimization of analytics solutions for clients. Your role will involve conducting user experience assessments, managing data processes, and delivering actionable insights to improve marketing initiatives and customer journeys. Roles & Responsibilities : Conduct user experience assessments on websites/apps and provide recommendations to optimize analytics stacks. Gather business requirements and translate complex functional, technical, and business needs into architectural designs and solution blueprints. Manage processes for capturing, storing, using, and tracking online activity data from multiple channels. Use consultative skills, business knowledge, and technical expertise to integrate analytics technologies into clients digital platforms and achieve business results. Analyze integration aspects between web analytics and allied systems like websites, apps, campaign managers, audience managers, Firebase, and tag managers. Plan and design digital analytics/clickstream data inclusion in customer 360 views and provide frameworks, solutions, architectures, and roadmaps for clients. Understand customer journeys and current trends to provide recommendations for improving marketing initiatives, personalization, and advertising strategies. Identify, scope, and partner with technology solution providers and marketing agencies to deliver tailored solutions. Work with technology teams to orchestrate and implement integrations, including API-based integrations. Understand and convey the impact of regulations like HIPAA, CCPA, and GDPR on marketing channels. Mobilize and organize across multiple stakeholders and projects with strong project management skills. Drive business development efforts and thought leadership in the digital marketing platform space. Professional & Technical Skills : Must Have Skills: Proficiency in marketing fundamentals, digital marketing, web analytics, and customer analytics. Strong knowledge of website/app and marketing analytics tools like Adobe Analytics, Adobe Target, Google Analytics, Adobe CJA, NetInsight, Appsflyer, WebTrends, Optimizely, SEMRush, and Firebase. Hands-on experience in delivering and executing technical/functional design solutions. Good to Have Skills: Experience with tag management platforms (GTM, Adobe Launch, Tealium), Ads conversion pixels, DMPs, and visualization tools like Tableau, PowerBI, and Google Data Studio. Knowledge of marketing analytics concepts, including customer segmentation, attribution modelling, and campaign optimization. Additional Information : Proven working experience (8+ years) in developing and executing data-driven marketing, web, and customer analytics across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services. Strong understanding of collaboration between web/app analytics and other marketing, advertising, and personalization technologies. Preferred but not mandatory: Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API). At least 4-5 years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience Good consulting, techno-functional and project management experience is preferred. Excellent oral and written communication skills

About the role: As an Adobe Analytics System Administrator, you will be involved in all aspects of maintaining our Adobe Analytics platform and providing related reporting and analysis. Youll play a critical role in empowering our teams with meaningful data insights that drive key business decisions. What youll do Serve as the primary administrator for the Adobe Analytics platform, handling setup, configurations, user access, and system updates. Work to implement tracking tags, ensuring accurate data collection across digital properties. Conduct regular audits and validations to ensure data accuracy and integrity. Provide troubleshooting and resolutions to any data discrepancies or data quality issues. Act as the point of contact for Adobe Analytics queries and issues; provide training and guidance to end users and stakeholders on best practices. Create, maintain, and optimize custom reports, dashboards, and metrics that align to business needs, facilitating data-driven decision-making across teams. Manage integration between Adobe Analytics and other platforms (e.g. CRM, CMS) to support cohesive data strategies. Proactively identify and implement improvements within the Adobe Analytics environment, staying updated on new features, tools, and industry best practices. Partner with cross-functional teams (e.g., IT, Marketing, Sales) to align data strategy and reporting to overall business objectives.? What youll bring 5+ years of experience administering Adobe Analytics (Adobe Analytics certification preferred). Strong knowledge of JavaScript, HTML, tag management, and web data layer structures. Solid understanding of data collection methods, segmentation, and custom metrics within Adobe Analytics. Familiarity with integrating Adobe Analytics with other tools (e.g., Marketo, CRM, A/B Testing platforms). Exceptional analytical, problem-solving, and troubleshooting skills. Able to work flexible hours as required by business priorities and to align with time-zones across the business. Strong communication skills, with the ability to explain technical concepts to non-technical stakeholders. Preferred technology experience: Wordpress, Adobe Analytics, Adobe Marketo Forms, Qlik, SFDC, Power BI, Optimizely, and Tealium Able to work flexible hours as required by business priorities

Job Title: Digital Marketing Delivery Manager Location : Remote / Hybrid Employment Type : Full-time Reports To : COO & Director - Projects Role Overview We are looking for an experienced Digital Marketing Delivery Manager to lead a cross-functional team delivering complex marketing operations and analytics initiatives for a global enterprise client. This role requires a deep understanding of marketing technologies, campaign automation, web analytics, UI/UX, and B2B marketing platforms. The ideal candidate will have a proven track record in delivering digital marketing programs at scale, with a strong grasp of data-driven marketing, project governance, stakeholder engagement, and team leadership. Key Responsibilities 1. Program & Delivery Management Oversee end-to-end delivery across multiple marketing operations workstreams: Digital Web Analytics & Capabilities Email Marketing Automation UI/UX Design and Optimization Promotions Platform Operations (Global) B2B Marketing Operations (Eloqua) Marketing Performance Reporting (Tableau) Manage delivery timelines, prioritize backlogs, and ensure on-time execution with high quality. Define delivery metrics, monitor SLAs, and lead sprint planning and retrospectives. 2. Stakeholder & Team Leadership Act as the primary delivery point of contact for senior marketing, analytics, and product stakeholders. Lead and mentor a cross-functional team of campaign managers, designers, developers, analysts, and QA specialists. Translate business priorities into structured project plans and execution strategies. 3. Digital Marketing Technology Oversight Drive campaign operations and segmentation logic using marketing automation platforms such as Eloqua or Adobe Campaign. Ensure effective use of analytics tools including GA4 and Tableau to deliver actionable insights and campaign performance reports. Support the development and maintenance of custom landing pages and promotional microsites on global marketing platforms. 4. UI/UX Design Enablement Guide user research, journey mapping, wireframing, and interface design across digital products. Support delivery of scalable and reusable design systems and templates. Collaborate with design, development, and marketing teams to enhance product experiences. 5. Data Analysis & Optimization Oversee A/B testing initiatives and analytics implementation to improve marketing ROI. Partner with web analytics teams to ensure data integrity, audience targeting, and campaign attribution. Champion insight-driven marketing and continuous optimization. Required Qualifications 10+ years of experience in digital marketing delivery, with 4+ years in a client-facing delivery leadership role Strong experience with marketing automation platforms (Eloqua, Adobe Campaign, Salesforce Marketing Cloud) Hands-on knowledge of Google Analytics 4 (GA4) , Tableau , Tag Management , and campaign attribution models Familiarity with UI/UX tools such as Figma , Sketch , or Adobe XD Experience managing design and development of landing pages and digital campaigns Proficiency in project and workflow management tools (e.g., Wrike , JIRA , Asana ) Preferred Skills Strong grasp of digital KPIs: engagement rates, conversion funnels, deliverability, segmentation, and testing frameworks Excellent verbal and written communication with a proactive and consultative approach Ability to manage globally distributed teams and coordinate across time zones Experience in high-volume, high-velocity marketing environments Success Metrics 95% on-time and error-free delivery across all campaign and digital projects Improvement in campaign performance metrics driven by data and analytics Measurable adoption of design components and reusable templates High client satisfaction and successful renewals or program expansion Reduced turnaround time for campaign lifecycle and analytics reporting