Sr. Performance Marketing Specialist

Senior Performance Marketing Specialist

Location:

Shift:

Experience:

Client Base:

Reports to:

About BigBoost AI

At BigBoost AI, we're not just another performance marketing agency—we're a powerhouse of creativity and data-driven strategies. Based in Chennai, we specialize in scaling multiple brands across the US market. Our team thrives on collaboration, innovation, and a shared passion for delivering exceptional results.

Why This Role Matters at BigBoost AI

• At BigBoost AI, we deliver

  advanced performance marketing solutions

  for B2B, B2C and D2C brands with laser‑focused precision and data‑driven creativity. As a Senior Performance Marketing Specialist, you’ll be the strategic lead for global client campaigns — shaping, executing, optimizing and owning outcomes.

What You’ll Own

• Strategic leadership of

  Google Ads

  ,

  Meta Ads

  (Facebook/Instagram), and

  LinkedIn Ads

  campaigns from ideation through analysis.
• Consultation and

  client-facing leadership

  with overseas brands—interpreting business goals into actionable campaign strategy.
• Deep technical fluency in performance marketing: setup, tracking (UTM, GTM), attribution modeling, dashboards (GA4, BI tools), A/B and multivariate testing.
• Forecasting budget plans, optimizing for ROAS/CPA, scaling accounts, and managing spend allocation.
• Leading

  cross-functional collaboration

  —working with creative, analytics, content and BI teams to deliver integrated campaign execution.
• Mentorship of junior team members and fostering a high-performance culture.
• Full

  ownership and accountability

  of projects—delivering on tight deadlines and driving client success.

What We’re Looking For

• 7–9 years

  of hands‑on experience running performance campaigns across Google, Meta, and LinkedIn platforms.
• Strong

  experience working with overseas clients

  , especially US and UK markets.
• Exceptional

  technical knowledge

  —GA4, ads dashboards, tracking infrastructure, Excel/SQL.
• Demonstrated

  leadership qualities

  —able to lead projects independently, mentor others, and drive cross‑team collaboration.
• A hunger for learning, growth mindset, and passion for innovation in marketing.
• Comfortable with

  US IST shift

  , disciplined with deadlines and client engagements.
• Previous experience across multiple

  industry verticals

  (e‑commerce, B2C, D2C) preferred.
• Bachelor’s degree in Marketing, Business, or relevant field. Certifications in Google Ads and Meta Blueprint are a plus.

What’s In It for You

• High‑impact portfolio

  : Manage global US/UK client accounts with scale and growth potential.

• Direct, visible influence

  : Report to leadership and shape campaign strategy end‑to‑end.

• Learning & evolution

  : Deepen your skills in GA4, performance platforms, analytics, A/B testing frameworks.

• Dynamic work culture

  : Fast‑paced, collaborative, and growth‑oriented environment that rewards ownership and creativity.

• Competitive compensation

  with performance‑based incentives and recognition for results.

Ready to Boost Big?

Apply now and be part of BigBoost AI’s growth story. (Mail your resumes to shashank@bigboost.agency)