Social Media Strategist

📍 Location: Remote or Chandigarh (Hybrid)

🕒 Full-Time | Experience: 2–4 Years

Are you a social media pro who lives and breathes content, strategy, and digital trends?

Do you want to be part of a fast-growing brand that's helping students achieve their dream of studying abroad?

Edurise Global is looking for a Social Media Manager to lead, grow, and innovate our social presence across platforms.

🔥 Who We Are

At Edurise Global,we empower students to unlock world-class education opportunities across Europe, the UK, and beyond. From career clarity to top admit offers—we're a student-first, mentorship-driven platform transforming international education.

🎯 Your Mission

Take full ownership of Edurise’s social media presence—from strategy to execution—and build a digital brand that attracts, educates, and converts ambitious students globally.

🧠 What You'll Do:

Strategy & Planning

* Develop and execute a cross-platform social media strategy (IG, LinkedIn, YouTube, Twitter/X, Facebook, etc.)

* Define content calendars aligned with business goals, product launches, and student journeys

* Optimize posting times, content formats, and platform usage for maximum reach and engagement

Content Creation & Execution

* Oversee daily content creation—posts, stories, reels, carousels, lives, and more

* Collaborate with designers, video editors & mentors to produce compelling, brand-aligned content

* Write sharp, high-converting captions with a mix of value, storytelling, and call-to-actions

Community Management

* Engage actively with our student audience—DMs, comments, polls, Q&As, etc.

* Build meaningful relationships with influencers, alumni, and student communities

* Monitor and report feedback, trends, and FAQs to relevant internal teams

Growth & Optimization

* Track performance with clear KPIs (reach, engagement, followers, leads)

* Run A/B tests to optimize creatives, formats, captions, and posting schedules

* Work with paid media teams (or independently) to scale best-performing content

Brand & Thought Leadership

* Position Edurise as the go-to expert in overseas education via thought leadership, success stories, mentor takeovers, and more

* Keep up with competitor content and global trends to stay ahead of the curve

✅ You Should Have:

* 1–2years of proven experience managing social media for a D2C or EdTech brand

* Strong knowledge of social media algorithms, trends, and best practices

* Excellent storytelling, copywriting, and visual sense (portfolio a plus!)

* Hands-on experience with tools like Canva, Meta Suite, Buffer/Later, Instagram Insights, LinkedIn Analytics, etc.

* Ability to analyze data, generate insights, and iterate strategies

* A passion for education, global cultures, and helping students succeed

💡 Bonus If You Have:

* Worked in education, test prep, or international admissions space

* Experience running social media ads (Meta, LinkedIn, YouTube)

* Video editing/reel creation skills (basic or intermediate)

🚀 What You’ll Get:

* A high-impact role at a fast-scaling, mission-driven company

* Creative freedom & full ownership of your work

* Collaborate directly with leadership, mentors, and alumni

* Competitive compensation + performance bonuses

* Opportunity to shape the voice of a category-defining brand