Social Media Manager

About Nxtwave:

NxtWave raised ₹275 crore led by Greater Pacific Capital, a leading international private equity firm

India’s fastest-growing Ed-Tech startups

official partner for NSDC

2024 Forbes India 30 Under 30

The edtech brand eliminates the entry barrier to learning tech skills by offering vernacular content and interactive learning. Learning in one’s mother tongue helps achieve higher comprehension, deeper attention, longer retention, and greater outcomes.

647+ districts

Know more about NxtWave: https://www.ccbp.in

• Our LinkedIn page: Link
• Next wave of opportunities with 1500+ companies - Link
• 33M funding news - Link
• Youtube Channel - Link
• Impact Stores on LinkedIn - Link

Read more about us in the news - Economic Times | CNBC | Yourstory | VCCircle

🎯 Role Overview

innovative and creative Social Media Manager

The ideal candidate will have hands-on experience in managing social pages, creating high-performing content, executing collaborations, and driving measurable audience growth.

This role is perfect for someone who understands audience behavior, stays ahead of trends, and can blend creativity with performance-driven strategies.

🧩 Key Responsibilities

1. Social Media Strategy & Management

• Develop and execute data-driven strategies to grow the brand’s social media presence.
• Plan and maintain a consistent content calendar for Instagram, YouTube, and other channels.
• Ensure brand tone, aesthetics, and messaging remain consistent across all platforms.

2. Content Creation & Execution

• Create engaging content —

  Reels, Shorts, Memes, Stories, and Posts

  — that align with the brand voice.
• Work closely with designers and video editors to produce visually appealing and trend-focused content.
• Monitor trends and adapt them creatively for the brand’s platforms.

3. Collaboration & Influencer Management

• Identify and collaborate with

  influencers, creators, and partner brands

  to co-create viral content.
• Manage end-to-end influencer campaigns — from briefing to tracking performance.
• Build long-term relationships with creators and communities to expand reach.

4. Community Engagement

• Actively engage with followers through comments, messages, and community posts.
• Foster authentic conversations and build a loyal digital community.
• Track audience feedback and recommend engagement improvements.

5. Analytics & Reporting

• Measure and report on key social media KPIs — follower growth, engagement, reach, and impressions.
• Analyze post-performance to understand what works and continuously optimize strategy.
• Prepare

  monthly performance reports

  highlighting insights and next steps.

6. Innovation & Trendspotting

• Stay ahead of evolving social media trends, tools, and formats.
• Experiment with creative content ideas and new campaign types to boost engagement.
• Contribute fresh, out-of-the-box ideas to increase visibility and organic growth.

💼 Required Skills & Qualification

• Bachelor’s degree in any field

  with

  proven social media handling experience

  .

• Bachelor’s in Communication, Media, or Marketing

  is an

  added advantage

  .
• 2–5 years of experience in managing

  Instagram and YouTube

  pages.
• Proficiency in

  content tools

  (Canva, CapCut, Adobe Premiere Pro, etc.).
• Strong understanding of

  content trends, meme culture, and audience psychology

  .
• Excellent communication, writing, and creative thinking skills.
• Analytical mindset with knowledge of

  social media analytics tools

  .

🌟 Desired Personal Traits

• Highly

  creative and innovative

  , with a strong trend sense.
• Self-motivated, results-driven, and able to work independently.
• Collaborative and adaptable in a fast-paced environment.
• Passionate about storytelling and building online communities.

📍 Other Details

Location:

Work Mode:

Experience Required:

Week Off :