Social Media Manager

Job Title:

Location:

Salary:

Job Summary:

Senior Social Media Manager

This role requires a mix of creativity, analytics, leadership, and deep understanding of social media trends and audience behavior.

Key Responsibilities:

• Develop and execute comprehensive social media strategies aligned with brand goals.
• Lead content planning, creation, and execution across platforms (Instagram, Facebook, LinkedIn, X/Twitter, YouTube, etc.).
• Oversee daily social media operations — posting schedules, community engagement, and audience interaction.
• Analyze performance metrics and generate actionable insights for growth.
• Manage and mentor junior team members or interns to maintain consistency and quality.
• Collaborate with the marketing, content, and design teams for cohesive brand storytelling.
• Plan and execute paid ad campaigns to boost reach and engagement.
• Monitor industry trends and competitor strategies to keep the brand ahead of the curve.
• Build influencer collaborations and partnerships for organic brand visibility.
• Prepare monthly social media performance and strategy reports for management.

Requirements:

• Proven 2–4 years of experience in social media management or digital marketing.
• Strong understanding of content strategy, analytics, and performance marketing.
• Excellent communication, leadership, and creative thinking skills.
• Proficiency in tools like Meta Business Suite, Buffer/Hootsuite, Google Analytics, and Canva/Photoshop.
• Deep knowledge of platform algorithms, trends, and best practices.
• Ability to conceptualize viral campaigns and manage end-to-end execution.
• Bachelor’s degree in Marketing, Communications, or a related field (MBA preferred).

Benefits:

• Competitive salary (₹20,000 – ₹22,000 per month)
• Opportunity to lead a growing digital team
• Exposure to live brand campaigns and influencer collaborations
• Professional development and leadership growth opportunities
• Recognition and performance-based incentives

Job Type:

Work Location: