Social Media Manager

Job Description

Company Overview BigWig Media & Events Pvt Ltd is a team of young and energetic digital marketing professionals based in New Delhi, Delhi, providing effective digital marketing services. We implement the best of technology, creativity, and analytical expertise to deliver optimal results for our clients' digital marketing campaigns. Serving over hundreds of clients, we offer tailored solutions driven by our self-motivated team and a passion for delivering successful campaigns. Job Overview We are seeking a talented Social Media Manager to join our dynamic team at BigWig Media & Events Pvt Ltd. This is a full-time, mid-level position based in Delhi, specifically Central Delhi and North Delhi. The ideal candidate will have a maximum of 6 years of work experience and will be responsible for managing and executing social media strategies to enhance our brand's online presence and engagement. Qualifications and Skills Proven ability to develop and implement social media strategies to achieve business objectives with measurable success. Experience in managing content calendars to ensure optimal timing and consistency across platforms. (Mandatory skill) Strong ability in content creation to produce engaging and visually appealing social media content aligned with brand tone. In-depth knowledge of social media marketing practices to enhance brand visibility and customer engagement. Proficient in using Facebook Marketing strategies to build awareness and connect with target audiences effectively. Skilled in leveraging performance analytics to interpret data, adjust strategies, and optimize campaign outcomes. Experience with Facebook Ads Manager to create, manage, and optimize paid advertising campaigns, maximizing ROI. Ability to collaborate with cross-functional teams to deliver integrated marketing approaches for all digital efforts. Must have leadership qualities to guide and mentor junior team members, fostering a cohesive team environment. Roles and Responsibilities Develop and execute social media strategies to promote brand recognition, customer engagement, and lead generation. Create and manage a comprehensive content calendar ensuring timely and consistent delivery of content. Design, curate, and manage content across all social media platforms aligned with marketing goals and strategies. Monitor and analyze performance metrics to assess the effectiveness of campaigns and make data-driven adjustments. Collaborate with the marketing team to integrate social media with overall branding and communication goals. Manage community interactions, responding promptly and effectively to customer inquiries and feedback. Stay updated with the latest social media best practices, industry trends, and platform developments. Report on social media performance and insights to management, suggesting improvements or changes as needed. Show more Show less