Social Media Head

Job Description : Social Media Head

Experience : 8yrs to 10yrs
Location : Noida

Working Days : Monday - Saturday (1st Sat is WFH / 3rd Sat is off)

Job Summary:

We are seeking a talented Social Media Head to join our dynamic digital marketing team. As a Social Media Head, you will be responsible for creating and executing social media strategies to enhance brand awareness, engage audiences, and drive business objectives for our clients.

Key Responsibilities:

1. Strategy Development:

○ Create, implement, and manage comprehensive social media strategies aligned with business objectives.

○ Conduct market research to understand target audience behavior, preferences, and trends.

2. Content Planning & Creation:

○ Oversee content calendars and ensure consistent and engaging posting schedules.

○ Collaborate with design and content teams to develop visually appealing and compelling posts, videos, and stories.

○ Utilize platform-specific best practices to optimize content for Facebook, Instagram, LinkedIn, Twitter, YouTube, and emerging platforms.

3. Community Engagement:

○ Actively engage with followers, respond to comments, and manage online communities to foster relationships.

○ Monitor brand mentions and participate in conversations to enhance brand visibility and reputation.

4. Performance Tracking:

○ Analyze metrics across all platforms to measure the success of campaigns and strategies.

○ Prepare regular performance reports and provide actionable insights to improve engagement and ROI.

5. Campaign Management:

○ Plan and execute paid social media campaigns, including budget management and performance optimization.

○ A/B test ad creatives and strategies to identify what resonates with the audience.

6. Trends & Innovation:

○ Stay updated on the latest social media trends, tools, and best practices.

○ Experiment with new content formats, features, and platforms to keep the brand innovative and ahead of competitors.

7. Collaboration:

○ Work closely with internal teams, including marketing, design, and sales, to ensure cohesive brand messaging.

○ Liaise with clients (if applicable) to understand their needs and align strategies accordingly.

8. Team Handling :

Minimum 2 to 3 years of experience in team handling.

Strong leadership and interpersonal skills with a proven ability to manage cross-functional teams effectively.

Qualifications and Skills:

● Experience: Minimum 8 years of experience managing social media platforms, preferably in a digital marketing agency or similar industry.

● Technical Proficiency: Hands-on experience with social media management tools

● Analytics Expertise: Strong knowledge of tools like Google Analytics, Facebook Insights, and other platform-specific analytics tools.

● Content Skills: Ability to write engaging copy and guide design teams for creative visuals.

● Strategic Thinking: Proven ability to plan and execute successful social media campaigns.

● Interpersonal Skills: Excellent communication and leadership abilities.

● Problem Solving: Ability to manage crises or negative feedback effectively and diplomatically.

What We Offer:

● A chance to lead and grow in a fast-paced, creative environment.

● Access to cutting-edge tools and technologies.

● Opportunities to work on diverse projects for a wide range of clients.

● A supportive and collaborative team culture.

Job Type: Full-time

Pay: ₹70,000.00 - ₹90,000.00 per month

Benefits:

• Provident Fund

Work Location: In person