Job
Description
About the Role We are seeking a bold, dynamic, and performance-driven social media & Content Creator to take our brand’s digital presence to the next level. This is a high-impact role with complete ownership of our social strategy—managing current platforms, expanding into new ones, building a loyal community, and leading brand visibility across digital and influencer ecosystems. Key Responsibilities: Social Media Management & Expansion 1. Strategize, manage, and optimize all current social media platforms (Instagram, Facebook, Pinterest, LinkedIn) 2. Launch and grow our presence on new platforms like Twitter, Quora, and others aligned with brand strategy 3. Implement and manage a structured content calendar for regular posts across platforms 4. Work in sync with creative, product, and marketing teams to maintain brand tone and aesthetics Content Strategy & Campaign Coordination 1. Develop and execute high-performing social content strategies for both organic and paid channels 2. Oversee all creatives for social media and ads, including briefs, hooks, storytelling angles, and visual planning 3. Leverage AI tools and technologies to scale content creation, streamline processes, and improve results 4. create an edit content for social media ads and for other channels and for social media as well Community Building & Engagement 1. Build and manage a powerful community that reflects our brand values, mission, and voice 2. Design engagement frameworks—live sessions, contests, insider stories, AMAs—to grow brand love 3. Create rituals and programs that empower our followers and turn them into loyal customers and advocates Influencer & Celebrity Relations 1. Identify, pitch, and partner with relevant influencers, creators, and celebrities 2. Manage collaboration pipelines from outreach to execution (barter, paid, gifting) 3. Build a strong network of personalities who can amplify our brand’s mission and style Reporting & Insights 1. Monitor and analyze platform analytics, ad performance, and engagement metrics 2. Share detailed weekly and monthly reports with insights, learnings, and strategy pivots 3. Utilize performance data to test, iterate, and double down on what’s working Must-Have Skills & Experience: 1. Proven experience managing social media and influencer campaigns for fashion, lifestyle, or D2C brands 2. Hands-on experience using AI tools for content, scheduling, reporting, and campaign execution 3. Proficiency in tools like Canva, Meta Business Suite, Buffer/Later, Google Analytics, etc. 4. Deep understanding of digital trends, social media psychology, and audience engagement We’re Looking for Someone Who Is: 1. Open to new challenges, experiments, and learning opportunities 2. Extremely resourceful with a “get-it-done” attitude 3. Naturally curious, always ahead of the curve, and passionate about digital culture 4. Willing to take ownership, be proactive, and deliver extraordinary performance Why Join Us? 1. Be part of a fast-growing, visionary brand redefining how modern India expresses power through jewelry 2. Full creative freedom, leadership ownership, and space to grow your career 3. Attractive compensation with performance-linked growth incentives Job Type: Full-time Schedule: Day shift Language: English (Preferred) Work Location: In person
