SEO Specialist

Job Description – SEO Specialist

Location: On-site (As per company policy)

Experience: 1–2.5 Years

Salary: Based on skills and experience (15k to 25k)

About the Role

We are looking for a results-driven SEO Specialist who can improve our website visibility, drive organic growth, and support our marketing strategy. The ideal candidate should have strong knowledge of on-page, off-page, and technical SEO, along with hands-on experience using SEO tools and analytics.

Key Responsibilities

• Conduct keyword research and create keyword strategies for multiple projects.
• Optimize website content, landing pages, and blog posts for on-page SEO.
• Perform technical SEO audits and coordinate fixes with the development team.
• Build and manage high-quality backlinks through ethical SEO practices.
• Monitor daily/weekly performance using Google Analytics, Search Console, and other tools.
• Track rankings, analyze competitor performance, and execute improvement plans.
• Collaborate with content writers to improve content quality and search visibility.
• Stay updated with the latest SEO trends, search engine updates, and industry changes.

Required Skills & Qualifications

• Proven experience as an SEO Executive/Specialist (1–2.5 years).
• Strong understanding of on-page, off-page, and technical SEO.
• Proficiency in SEO tools such as:
• Google Analytics
• Google Search Console
• Ahrefs / SEMrush
• Screaming Frog
• Keyword Planner
• Basic understanding of HTML/CSS (preferred).
• Strong analytical and reporting skills.
• Ability to manage multiple projects and meet deadlines.

Nice to Have

• Experience with content strategy and blog optimization.
• Knowledge of WordPress or similar CMS platforms.
• Understanding of local SEO and Google Business Profile optimization.
• Basic knowledge of social media marketing adds value.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person