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Senior Specialist, Marketing

Senior Specialist, Marketing

Mastercard

0 years

4 - 10 Lacs

pune

Posted:3 days ago| Platform: GlassDoor logo

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Skills Required

marketing support payments transactions technology networks connect power data enablement strategies strategy planning drive coordination governance consistency efficiency analytics presentation storytelling security risk integrity report

Work Mode

On-site

Job Type

Part Time

Job Description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Senior Specialist, Marketing

Senior Specialist, Marketing Who is Mastercard? Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all. Overview We are seeking a Senior Specialist, Marketing, to join our Global Business Solutions Center team. This role will partner with Global & Regional Marketing teams to providing data-driven insights and marketing enablement to shape, optimise, and execute effective marketing strategies. The role focuses on translating campaign performance, owned-channel data, usage insights, and competitive intelligence into actionable recommendations that inform marketing strategy and planning. In parallel, the role operates as a subject matter expert (SME), enabling marketing teams through best practices, optimisation frameworks, and execution support to drive marketing excellence at scale. The ideal candidate brings a strong solution-oriented mindset, a passion for continuous improvement, and the ability to operate at the intersection of insights, strategy, and execution Role

Partner with Consumer and Product Marketing teams to deliver insights from campaign performance, platform usage, and market intelligence, informing marketing strategy and planning.
Analyse owned marketing data, campaign results, and usage trends to identify performance drivers, gaps, and optimisation opportunities.
Integrate competitive and market intelligence to contextualise performance and support data-driven strategic decision-making.
Act as a marketing subject matter expert (SME), enabling regional and functional marketing teams with best practices, frameworks, and optimisation recommendations.
Support marketing planning and execution by optimising campaign approaches, channel strategies, and platform utilisation.
Enable optimisation and fulfilment across platforms, offers, and campaigns, including agency coordination, approvals, and governance processes as required.
Drive consistency, quality, and efficiency across marketing delivery through standardisation, process improvement, and operational discipline.
Partner with analytics, product, sales, and technology teams to ensure insights are accurate, actionable, and aligned to business objectives.
Develop high-impact presentations, performance readouts, dashboards, and executive summaries that clearly articulate outcomes, learnings, and recommendations for senior stakeholders.

All About You The ideal candidate for this position should have:

Proven experience influencing Consumer and Product Marketing strategies using campaign performance, usage data, and market intelligence.
Strong analytical capability, with the ability to translate complex data into clear, actionable insights and recommendations.
Exceptional presentation and executive storytelling skills, with experience building concise, high-impact decks for senior stakeholders.
A strong marketing SME mindset, enabling and optimizing marketing plans across regions, functions, or product portfolios.
Hands-on experience supporting end-to-end marketing execution, including platforms, campaigns, agencies, approvals, and governance.
A solution-oriented, continuous improvement mindset, focused on improving marketing processes, operating models, and execution quality.

Corporate Security Responsibility
Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must:

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

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Senior Specialist, Marketing