Senior Marketing Manager

About Nestaway

Nestaway is India’s fastest-growing managed home rental and resale company, redefining property solutions through technology and innovation. The Marketing Head will lead branding, creative initiatives, and marketing operations across all verticals.

Key Responsibilities

• Develop and execute innovative brand strategies that position Nestaway strongly in the market.
• Lead creative campaigns, overseeing concept, design, content, and execution for all channels (digital, social, print).
• Supervise and mentor the creative and marketing teams; collaborate with leadership to set goals and KPIs.
• Manage brand identity and ensure consistency across all customer touchpoints and campaigns.
• Plan and implement data-driven marketing programs to increase brand awareness, drive lead generation, and enhance user engagement.
• Oversee influencer partnerships, and media relationships to improve brand reach.
• Analyze campaign outcomes to optimize future initiatives, reporting insights to management.
• Coordinate regional and city marketing activities

Qualifications

• 3-5 years of hands-on experience in branding, creative direction, and general marketing roles, preferably in fast-paced consumer or real estate sectors.
• Proven expertise in conceptualizing and launching memorable campaigns; strong portfolio of creative work.
• Deep understanding of digital marketing, social media trends, and content production.
• Experience managing marketing teams and external agencies.
• Familiarity with analytics tools and performance measurement (Google Analytics, social media dashboards).
• Excellent verbal, written, and visual communication skills.
• Creative problem-solving abilities and willingness to experiment.

Additional Skills

• Experience with performance marketing, influencer strategies, and event-based brand activations is an advantage.
• Strong leadership and team-building skills.