Senior Marketing Manager

Location: Gurugram

Mode: Onsite, Full-Time, 5.5 working days

Experience: 3–5 years

About KSHM

KSHM is a fast-growing Gurugram-based consumer lifestyle and fashion brand redefining everyday movement with innovation, comfort, and style. With over 5 lakh+ customers served in just 4 years and a strong digital community of 44K+ Instagram followers, KSHM is building more than apparel — we are building a movement. We blend comfort, craftsmanship, and trend-forward design to create products that empower confident and active living.

Role Overview

We are looking for a strategic, creative, and data-driven marketing leader to head our Creatives Team. In this role, you will lead content and campaigns across multiple channels, balancing creative vision with analytical rigor. You will mentor and inspire your team, drive innovative marketing initiatives, and ensure that creativity translates into measurable business impact.

Key Responsibilities

• Lead the Creatives Team to produce compelling content across social, digital, and experiential channels.
• Plan and execute multi-channel campaigns, using data and analytics to optimize engagement, reach, and ROI.
• Translate insights and market trends into impactful marketing activations.
• Mentor and manage the team, fostering creativity while maintaining performance and accountability.
• Collaborate with marketing, growth, and product teams to align creative strategy with business objectives.
• Track KPIs, measure campaign performance, and continuously optimize creative output.
• Leverage AI and digital tools to enhance content creation and workflow efficiency.

You’re a Perfect Fit If You:

• Have 3–5 years of experience in creative, digital, or brand marketing.
• Possess strong storytelling and content creation skills.
• Are data-driven and comfortable using insights to guide creative decisions.
• Have proven experience leading and inspiring creative teams.
• Are energetic, entrepreneurial, and can balance strategic thinking with hands-on execution.

Good-to-Have:

• Experience with influencer marketing and creator collaborations.
• Familiarity with AI and marketing automation tools for content creation and analytics.
• Exposure to experiential marketing and offline brand activations.

Why KSHM Is a Great Opportunity:

• Lead and shape a high-performing Creatives Team.
• Work in a fast-paced, innovative environment where creativity meets measurable impact.
• Opportunities to experiment with new formats, platforms, and creative strategies.
• Be part of a culture that values innovation, collaboration, and excellence.