Senior Digital Marketing Specialist

Senior Digital Marketing Executive.

About the Role

We’re looking for a dynamic, creative, and data-driven Senior Digital Marketing Executive who can take charge of our online presence and drive measurable growth. If you live and breathe digital trends, can create thumb-stopping campaigns, and love turning ideas into impactful results, this role is for you!

Key Responsibilities

• Strategize & Execute: Build integrated digital marketing campaigns across SEO, SEM, content, email, influencer, and paid media.
• Social Media Leadership: Lead planning, execution, and optimization of campaigns on Instagram, Facebook, LinkedIn, YouTube, and X.
• Content Calendar Ownership: Create and manage engaging, timely, and brand-aligned posts and stories.
• Data-Driven Decisions: Track performance metrics, generate insights, and optimize campaigns for ROI.
• Collaboration: Work closely with design, content, and sales teams for cohesive messaging.
• Trend Spotting: Stay ahead with trending hashtags, viral formats, and competitor benchmarking.
• Paid Ads Management: Run and optimize ad campaigns on Meta Ads Manager, Google Ads, and LinkedIn Ads.
• Community Growth: Build and engage online communities with interactive, real-time communication.
• Influencer Marketing: Collaborate with influencers and creators to amplify campaigns.
• Lead Generation & Automation: Manage funnels, marketing automation tools, and performance dashboards.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3–5 years of proven experience in digital marketing & social media management.
• Demonstrated success in growing brand presence and executing high-impact campaigns.
• Proficiency in Meta Business Suite, Google Analytics, Google Ads, Canva/Photoshop, and scheduling tools.
• Strong writing, storytelling, and creative ideation skills.
• Analytical mindset with ability to track, interpret, and act on performance data.

Preferred Skills

• Experience in E-Commerce & performance marketing.
• Working knowledge of basic HTML, SEO principles, and CRM tools.
• Strong project management, organizational, and multitasking abilities.
• Ability to work independently as well as collaboratively in a fast-paced environment.

Why Join Us?

• Competitive pay: ₹30,000 – ₹40,000 per month
• Opportunity to work on diverse, creative campaigns that make an impact
• A culture that encourages innovation, learning, and growth
• Exposure to the latest digital marketing tools, trends, and strategies

Job Type: Full-time, Permanent

Work Location: In person

If you’re ready to lead, innovate, and grow with us, we’d love to meet you!

Job Type: Full-time

Pay: ₹30,000.00 - ₹40,000.00 per month

Application Question(s):

• Experience in E-commerce and performance marketing,basic HTML, SEO principles, and CRM tools.

Education:

• Bachelor's (Required)

Experience:

• Sr. Digital Marketing Executive: 3 years (Required)

Language:

• English (Required)

Work Location: In person