Senior Content Writer

Wittypen is a content and technology company helping ambitious brands win across Google, YouTube, and AI surfaces. We pair a deep creator network with a product mindset and our in-house AEO platform, Zerply.ai, to turn topic models, briefs, schema, and experiments into a repeatable growth system.

Role Overview

This is not a regular content role. We’re hiring a writer who can think in systems, write for US-native audiences, and elevate content with visuals and AI. You’ll build AEO-ready content that ranks on search and shows up across LLMs—fast, accurate, and measurable.

Contract

3–6 months. Onsite in Mumbai at the client office for the first 2 weeks; then 2 days/week onsite.

Location

Mumbai (client office) + Remote

What you will do

• Write for US-native readers: clear, direct, idiomatic English; tone variation by audience and funnel stage.
• Build AEO-ready content: topic maps, clusters, internal linking, schema on priority templates.
• Turn briefs into publishable assets: articles, FAQs, how-tos, product pages, comparison guides.
• Add value with visuals: Canva designs, product screenshots, annotated screen-recordings, and quick infographics.
• Make content LLM-visible: optimize for entities, snippets, FAQ/HowTo structure, and citation-friendly coverage.
• Use AI as a force multiplier: prompts, retrieval, evals, and rapid iteration; ship experiments and document learnings.
• Measure impact: clean reporting in Sheets/Looker Studio; track queries, snippets, citations, and assisted conversions.

What good looks like

• Measurable lift in qualified sessions and assisted revenue within a quarter.
• More featured snippets, PAA wins, and stronger entity/knowledge panel coverage.
• Faster publishing with higher accuracy through repeatable briefs, checklists, and visual templates.
• Two AEO/AI experiments live per month with captured learnings and next steps.
• Stakeholders trust your narrative because it’s precise, honest, and tied to outcomes.

Must-have

• 3–4 years hands-on content writing for US audiences (agency or fast-paced in-house); client-facing comfort.
• Strong SEO/AEO fundamentals: on-page, internal links, schema (FAQ, HowTo, Product, Organization, Article).
• Tools fluency: Ahrefs/Semrush, GSC, GA4, Screaming Frog; Sheets/Looker Studio for reporting.
• Visual production: Canva, screen recording, product screenshots, quick infographics.
• Ownership: lead rooms, defend hypotheses, change your mind with data; ship on time.

How we work

• Clarity: tight briefs, defined hypotheses, crisp reviews (no vanity metrics).
• Speed: iterate with; test, learn, and scale what works.
• Accountability: outcomes over outputs; transparent reporting and honest narratives.