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Senior Content Writer

Senior Content Writer

Capgemini

2 - 5 years

3 - 7 Lacs

mumbai

Posted:1 day ago| Platform:

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Skills Required

editing web content content writing seo crm editorial pr branding seo writing linkedin content strategy creative writing marketing blog writing content development article writing campaigns web technologies web content writing landing page

Work Mode

Work from Office

Job Type

Full Time

Job Description

Your role

Develop and implement integrated content strategies across social media, PR, and digital platforms to amplify Capgemini Indias brand voice and support marketing, branding, and business goals.

Take a consultative approach, guiding stakeholders toward strategic content solutions.

Create engaging, share-worthy content (social posts, blogs, etc.) that enhances brand reputation and visibility.

Craft high-impact branding materials, including award submissions, aligned with Capgeminis messaging framework.

Lead employer branding initiatives, showcasing culture, values, and employee stories across channels.

Develop thought leadership and LinkedIn content for senior executives, positioning them as industry leaders.

Write and optimize campaign landing pages and website content, ensuring SEO alignment and brand consistency.

Edit and proofread all content to maintain clarity, tone, and adherence to brand guidelines.

Collaborate with cross-functional teams to deliver integrated, visually compelling campaigns.

Monitor trends and performance metrics to refine content strategies and drive innovation.

Manage content workflows and agency coordination to ensure timely, high-quality delivery.

Your Profile

1012 years of content writing experience with focus on social media, PR, and branding.

Skilled in content strategy, editorial planning, and multi-channel campaigns.

Strong writing, editing, and storytelling across formats (social, video, web).

Well-versed in SEO, analytics, and content performance tracking.

Creative thinker with ability to simplify complex topics for diverse audiences.

Experienced in working with cross-functional teams and managing projects.

Works independently with strong time management and ownership.

Familiar with communication tools, CRM, and Gen AI platforms.

Holds a Bachelor's in Marketing/Communications; advanced certifications a plus.

Excellent English proficiency; additional languages are an advantage.

What youll love about working here

You can shape yourcareer with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders.

You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work.

You will have the opportunity to learn on one of the industry's largest digital learning platforms, with access to 250,000+ courses and numerous certifications.

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Senior Content Writer