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2.0 - 7.0 years
4 - 9 Lacs
Noida
Work from Office
Key Responsibilities. Write high-quality, SEO-optimized content for blogs, websites, landing pages, and other digital assets. Optimize existing content for search engine ranking and user engagement. Develop compelling meta titles, descriptions, and headers for improved search visibility. Research industry trends, competitors, and audience preferences to craft relevant and engaging content. Work closely with the SEO team to implement content strategies that drive organic traffic and conversions. Proofread, edit, and improve content for clarity, readability, and SEO effectiveness. Stay updated with Google algorithms, SEO trends, and best practices. Requirements. Experience1-2 years in content writing with a focus on SEO (Freshers with strong writing skills may also apply). EducationBachelor's degree in English, Journalism, Marketing, or a related field. Skills. Strong writing, editing, and proofreading skills. Knowledge of SEO tools (Google Keyword Planner, Ahrefs, SEMrush, etc.). Understanding of on-page and off-page SEO techniques. Ability to work independently and meet deadlines. About CompanyModifyed Digital is a digital marketing agency based in Noida. We focus on creating digital marketing strategies for brands, startups, and corporations. We have delivered great work to over 100 clients in the last few years and driven the maximum possible value for our clients. At the heart of all our solutions lies one thing only, i.e. 'great content.' We like to believe great content revolves around the 3 pillars of the digital mediumideation, creation, and distribution. The content becomes great only when all three aspects are executed to perfection
Posted 3 days ago
2.0 - 7.0 years
3 - 5 Lacs
Kolkata
Work from Office
Role Overview: We're looking for a forward-thinking Creative Visual Designer with a flair for data-informed creativity. In this role, you'll develop visually compelling assets that along with reflecting our brands warmth and personality, boost website traffic and engagement . You'll leverage AI generative content tools to streamline content production and stay ahead of design trends in the digital space. Key Responsibilities: Design engaging and original visuals for website banners, landing pages, blog content, digital ads, emails, and social campaigns. Use AI tools (e.g. Midjourney, DALL•E, Adobe Firefly) to experiment with and generate creative assets that align with our brand voice. Being a Part of the Marketing team , brainstorm visual campaigns aimed at increasing organic traffic. Optimize all visuals for SEO, page speed, accessibility , and conversion performance . Contribute to A/B tests by designing and adapting visuals based on performance insights. Ensure consistency in branding, illustration styles, and tone across all touchpoints. Monitor visual trends in both design and AI content generation to innovate continuously. Required Skills & Qualifications: 2 + year of experience in visual, graphic, or web design . Strong understanding of how design influences traffic, user engagement, and conversion . Solid portfolio showcasing digital marketing materials and website content. Basic knowledge of UX/UI principles and mobile-first design. Tools & Software Expertise: Design & Prototyping: Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD), Figma, Canva AI & Generative Tools: DALL•E, Midjourney, Adobe Firefly, RunwayML (or similar generative AI platforms) Web & CMS: WordPress, Webflow, or other CMS platforms Analytics & CRO Tools: Google Analytics, Hotjar, Optimizely, SEMrush Marketing/SEO: HubSpot, Ahrefs, basic HTML/CSS knowledge (a plus)
Posted 4 days ago
4.0 - 8.0 years
10 - 14 Lacs
Bengaluru
Work from Office
Performance Marketing: Own end-to-end paid media strategy & execution across Meta, Google, YouTube, and emerging platforms. Optimize campaigns for ROAS, CAC, and retentionbecause we dont just acquire customers, we build a loyal community. Drive A/B testing, creative performance insights, and landing page optimizations. Manage ad budgets like its your own moneyallocating spends across channels for maximum efficiency. Digital Growth & CRM: Build & scale organic and paid digital strategies to drive awareness, acquisition, and retention. Own email, WhatsApp & SMS marketingdriving engagement and repeat purchases. Track, analyze & optimize the full funnelfrom first impression to conversion and LTV growth. Lead influencer & community-driven growthleveraging UGC & partnerships for trust-building. Brand + Content Strategy: Collaborate with the content & creative teams to build high-converting, thumb-stopping ads & landing pages. Identify and leverage trends in kids care & beauty to make Tuco the go-to brand for moms & kids. Constantly iterate new channels & hacksbecause what worked yesterday wont work tomorrow! What Were Looking For 4 to 8 years experience in performance marketing, growth marketing, or digital strategy for a high-growth D2C or FMCG brand. Deep expertise in Meta Ads, Google Ads, and YouTube Adsyou dont just run campaigns, you scale them. Strong analytical skillsyou love reading data, setting up attribution models, and optimizing full-funnel growth. Experience with email & retention marketing (Klaviyo, WebEngage, MoEngage, or similar). A creative, experimentation-first mindsetalways testing new audiences, creatives, and placements. Passion for consumer brands & digital-first storytellingbonus points if youve worked in beauty, kids' care, or personal care! Why Join Tuco Kids Category-Creator Brand Were redefining kids personal care and building a new market. High-Growth D2C Be part of a startup where your work directly drives growth. Ownership & Impact No red tape, no micromanagementjust freedom to build & scale. Fast-Paced Learning Work with a team thats obsessed with innovation, community-building, and data-driven marketing.
Posted 1 week ago
4.0 - 8.0 years
40 - 45 Lacs
Bengaluru
Hybrid
The core of this role lies within the Search Engine Optimization (SEO) and Landing Page teams . These teams are responsible for making sure vast inventory (hundreds of millions of products) is easily discoverable by users through search engines like Google, Bing, and Yahoo. They also ensure that when users arrive, they land on relevant and helpful pages. The sheer scale of operations in this area means the team has a unique opportunity to innovate and directly impact the business. The SEO Landing Page Platform is central to this. It defines and manages the data for category and model landing pages, which are crucial destinations for both external search engine traffic and internal site Browse. Linking Services connect these pages, making them appear in navigational elements like breadcrumbs. The team also uses operational tools for managing these tasks, with a goal of automation. This section outlines the day-to-day work of an engineer in this role. They're looking for individuals who can create simple solutions to complex problems. Your tasks will primarily involve backend development and data management related to SEO: Design, implement, and maintain backend services: You'll be building and managing the systems that handle the entire lifecycle of SEO-optimized pages. Build and expose robust APIs: You'll create Application Programming Interfaces (APIs) that allow other systems (like the frontend, SEO crawlers, and analytics tools) to access shopping page data. Integrate SEO data: This involves incorporating SEO metadata (information that helps search engines understand a page), taxonomy updates (how products are categorized), and internal linking rules into the data models and processing systems. Develop automated workflows: You'll create systems to automatically import, validate, and synchronize page information from various sources like product catalogs, vendor systems, and content management tools. Monitor and troubleshoot: Ensuring the services perform well by monitoring performance, setting up alerts for issues (like slow response times or errors), and fixing problems to keep everything running smoothly. Ensure page data integrity: Implementing checks and strategies (like schema validations, consistency checks, and versioning) to make sure the page data is accurate and reliable. Collaborate with other teams: Working with infrastructure and DevOps teams to automate deployments, manage containerized environments (like Docker), and optimize resource usage. Write clean, well-documented code: You'll be expected to write high-quality code, likely in Java, Python, or Node.js , for tasks such as data transformations, caching, and background processes. Create and maintain documentation: Providing clear documentation for service architecture, API contracts, operational procedures, and troubleshooting guides.
Posted 1 week ago
3.0 - 6.0 years
5 - 9 Lacs
Gurugram
Work from Office
Job Title: Full Stack Marketer (AI-Native + Content First) Location: Gurgaon Experience: 3 6 years Type: Full-time About the Role: We re looking for a Full Stack Marketer who blends AI fluency, content creativity, and growth instincts. Youll own our content ecosystem strategy to execution across web, social, and campaigns, while collaborating with cross-functional teams to bring our brand voice to life. What You ll Own: Content & Copy Drive website content strategy: landing pages, blog posts, product copy. Translate product features into benefit-led messaging (B2B, enterprise, end-user). Craft marketing assets: case studies, one-pagers, social posts, ads, emails. Partner with design/UX for SEO-aligned, user-first copy. Platform & Distribution Deep understanding of content formats and algorithms on Instagram, LinkedIn, Facebook, Reddit. Lead community management across multiple platforms. Brand & Creative Ops Build and maintain brand voice & tone across all touchpoints. Work cross-functionally with designers and creatives for seamless execution. AI & Growth Stack Proficient in AI tools like Midjourney, Runway, and LLM-based content assistants. Strong in prompt engineering and using AI to speed up creative workflows. What You Bring: 3 6 years of marketing/content/growth experience in B2B or product-led orgs. Hands-on with AI tools and content automation workflows. Sharp design sense and understanding of visual language. Obsessed with distribution, performance, and storytelling. Ready to build, ship, and scale stories that convertLet s talk.
Posted 1 week ago
2.0 - 7.0 years
3 - 5 Lacs
Pune
Hybrid
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 1 week ago
1.0 - 4.0 years
2 - 5 Lacs
Pune
Work from Office
The Apex Group was established in Bermuda in 2003 and is now one of the worlds largest fund administration and middle office solutions providers. Our business is unique in its ability to reach globally, service locally and provide cross-jurisdictional services. With our clients at the heart of everything we do, our hard-working team has successfully delivered on an unprecedented growth and transformation journey, and we are now represented by over circa 13,000 employees across 112 offices worldwide.Your career with us should reflect your energy and passion. Thats why, at Apex Group, we will do more than simply empower you. We will work to supercharge your unique skills and experience. Take the lead and well give you the support you need to be at the top of your game. And we offer you the freedom to be a positive disrupter and turn big ideas into bold, industry-changing realities. For our business, for clients, and for you P osition Overview We are seeking a talented and experienced Digital Marketing Specialist to join our team. This role will be responsible for managing and optimizing our marketing automation platform, Pardot, to drive lead generation, nurture campaigns, and customer engagement. You should have at least three years of experience working with Salesforce Marketing Cloud (Pardot) and a deep understanding of its features and capabilities. This role will work closely with the Head of Marketing Transformation, Head of Digital Operations , Head of Marketing Operations & Head of Demand Marketing along-with Regional Demand Marketing Managers . Role And Responsibilities Manage Pardot Implementation Oversee the setup, configuration, and integration of Pardot with various systems, such as Salesforce CRM, website forms, and third-party applications. Lead Generation and Nurturing Develop and execute lead generation strategies and campaigns using Pardot, including email marketing, landing page creation, form development, and lead scoring. Email Marketing Create, manage, and optimize email marketing campaigns, including designing templates, writing compelling content, and analysing campaign performance. Marketing Automation Workflows Build and maintain complex marketing automation workflows in Pardot to automate lead nurturing, customer onboarding, and engagement activities. Reporting and Analytics Monitor and analyse marketing metrics, campaign performance, and lead behaviour to identify trends, measure effectiveness, and make data-driven recommendations for improvement. Database Management Maintain clean and segmented prospect and customer databases within Pardot, ensuring data accuracy, hygiene, and compliance with data privacy regulations. Collaboration and Training Work closely with cross-functional teams, including marketing, sales, and IT, to align strategies, provide training on Pardot best practices, and support campaign execution. Requirements Minimum of three years of experience working as a Pardot Specialist. Strong knowledge and hands-on experience with Pardot and Salesforce CRM integration. Proficient in creating and managing email campaigns, landing pages, forms, and marketing automation workflows within Pardot. Solid understanding of lead generation strategies, email marketing best practices, and marketing automation concepts. Analytical mindset with the ability to analyse campaign performance data, generate insights, and implement optimizations. Preferred Technical Skills: Email Marketing Tools - SFMC, HubSpot Web Technology - HTML5, CSS3, JavaScript, Bootstrap Project Management Tools - JIRA DisclaimerUnsolicited CVs sent to Apex (Talent Acquisition Team or Hiring Managers) by recruitment agencies will not be accepted for this position. Apex operates a direct sourcing model and where agency assistance is required, the Talent Acquisition team will engage directly with our exclusive recruitment partners.
Posted 1 week ago
5.0 - 8.0 years
9 - 13 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Braze Customer Engagement Platform Designation: Marketing Platform Auto Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designBraze is a customer engagement platform for multichannel marketing. Understand the delivery of platform capabilities for clients from architect, solutioning, development, testing. What are we looking for Skilled in documenting QA processes, test cases, and resolution steps to maintain team knowledge and audit trails. Familiarity with ticketing/request management systems, ensuring detailed, timely updates and status tracking. Excellent collaboration and communication skills to work with cross-functional stakeholders (marketing, data, development, project management). Capable of following defined SOPs, checklists, and Desktop Procedures to ensure consistency and quality in campaign builds.Experience with automation and journey testing, verifying correct message flow and audience progression through lifecycle campaigns. Working knowledge of SQL and JavaScript to support technical validation and troubleshoot campaign-related issues. Understanding of marketing automation principles, including triggers, scheduled sends, and engagement-based logic. Ability to analyze campaign performance metrics and assist in identifying opportunities for campaign optimization. Strong problem-solving and debugging abilities to resolve technical or configuration issues during QA cycles. Adherence to data privacy regulations, anti-spam laws, and industry best practices for campaign compliance. Roles and Responsibilities: Hands-on experience with Braze, including journey workflows, audience segmentation, dynamic content, and landing page management. Solid understanding of campaign execution processes, covering multi-channel campaigns (Email, SMS, Push, Direct Mail, Social, Paid). Strong quality assurance (QA) skills with the ability to thoroughly test campaign components, data queries, and workflows for functionality and accuracy. Proficiency in data validation, ensuring correct audience targeting, segmentation logic, and personalization in campaign setup. Qualification Any Graduation
Posted 1 week ago
5.0 - 8.0 years
9 - 13 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Adobe Campaign Classic Designation: Marketing Platform Auto Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Adobe Campaign Classic Certification:Adobe Campaign Classic Business Practitioner or Adobe Campaign Classic Developer certified is preffered."HTML and CSS:Familiarity with HTML and CSS coding for email template customization and troubleshooting rendering issues.Digital Marketing:Understanding of broader digital marketing strategies and tactics to align campaigns with overall marketing objectives.UX/UI Design:Knowledge of user experience (UX) and user interface (UI) design principles to improve the visual appeal and usability of campaign assets." Roles and Responsibilities: "ResponsibilitiesCampaign Review:Conduct thorough reviews of marketing campaign requirements and specifications to understand the campaign objectives, target audience,segmentation rules,and personalization requirements.Quality Assurance Testing:Execute testing of campaign setups across different channels Email,SMS,Push,Direct mail,social,paid campaign etc.,data queries,to validate the accuracy and functionality of the campaign components.Data Validation:Verify the integrity of data used in the campaigns,including audience lists,data extensions,and dynamic content personalization,to ensure that the right message is delivered to the right audience.Journey Testing:Validate customer journeys and automation workflows to ensure that subscribers progress through the intended paths and receive the appropriate messages at each stage.Compliance and Best Practices:Ensure email campaigns adhere to email marketing best practices, data privacy regulations,and anti-spam laws.Campaign Optimization:Provide insights and recommendations to optimize campaign performance, increase engagement, and achieve better conversion rates.A/B Testing:Support A/B testing efforts by setting up and validating test campaigns,analyzing results.Documentation:Maintain comprehensive documentation of campaign testing processes, results, and issue resolutions.Collaboration:Work closely with marketing teams, project managers,data analysts, and developers to address campaign-related challenges and implement improvements.Collaborate with development team to ensure that creative build align with the campaign objectives and data build.Continuous Improvement:Stay updated with the latest Adobe Campaign Classic features,best practices,and industry trends to enhance campaign build quality and overall marketing effectiveness.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points,timestamps etc.to provide seamless experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs)/Standard Operating Procedures(SOP)along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership.Must Have Skills: Adobe Campaign Classic Expertise:In-depth knowledge of Adobe Campaign functionalities, landing pages and knowledge of SQL, JavaScript.Campaign Management:Experience in end-to-end campaign execution,including segmentation,audience targeting Qualification Any Graduation
Posted 1 week ago
5.0 - 8.0 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: Graduate - Diploma in Any Discipline Years of Experience: 5 to 8 years Language - Ability: English(International) - Advanced About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Individual will be responsible to manage and configure user permissions and asset access rights in SFMCManage end-to-end Multi Channel campaign process Configuring instance settings and environments in SFMC Managing operations for importing and exporting data to/from Database Individual is needed to complete tasks (deploy emails, Generate Distribution list, create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-freeEnsure technical workflows are up and running Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shiftsCandidate should be a graduate Minimum 2 years experience as SFMC admin. Strong verbal and written communication skills Experience in SFMC Lifecycle and QACreate and execute complex data management workflows Import and ETL (Enrich, Transform & Load) data to feed your database Create custom queries and manage your audiences list Able to perform advanced operations to manage & manipulate database schemas, data types and values Exporting lists and importing data from various data sources - external & FTP server Customizing and creating new report templates as per requirement. Troubleshooting technical issues with the campaign execution Creating and managing the user permissions and asset access rights Managing and configuring the different instance environments. Understanding of Automation and Framework Development Excellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Strong analytical knowledge in the marketing space. Impeccable time management and communication skills Project and Client (Brand team) management experience is a must. Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of SQL and JS desirable Qualification Graduate - Diploma in Any Discipline
Posted 1 week ago
1.0 - 3.0 years
1 - 2 Lacs
Vadodara
Work from Office
Full-time on-site role in Vadodara for a Web & Graphic Designer with 1+ year experience. Must be skilled in web/graphic design, branding, logo design, Figma, and UI/UX. Responsible for websites, catalogs, product graphics, and visual branding.
Posted 1 week ago
5.0 - 10.0 years
10 - 14 Lacs
Bengaluru
Work from Office
Job Description: Affiliate Recruitment & Management Identify, recruit, and onboard affiliates, influencers, agencies, and B2B partners aligned with our service offerings. Vet applications, negotiate commission structures, and manage contracts. Regularly engage with affiliates to provide performance insights and growth tips. Affiliate Success Enablement Create and manage affiliate onboarding material, training guides, and communication plans. Build and manage high-converting landing pages, banners, email templates, and promotional assets. Coordinate with internal teams to provide affiliates with custom creatives and tailored offers. Partnership Development Reach out to strategic businesses and agency partners to build long-term, revenue-generating relationships. Pitch win-win collaboration ideas and onboard large-scale partners. Campaign & Platform Management Own and manage the affiliate marketing platform (e.g., Impact, PartnerStack,or similar). Monitor performance dashboards, validate conversions, and coordinate timely payouts. Test and track campaign performance, running A/B tests when needed. Reporting & Optimization Deliver weekly/monthly reports on affiliate KPIs and program performance. Optimize partner channels to increase volume, quality, and profitability of referrals. Requirements 5-10 years of experience in affiliate marketing, preferably in a B2B or service-based business. Strong understanding of affiliate networks, payout models, and tracking tools. Experience with platforms like Impact.com, Refersion, or similar is a must. Ability to build strong relationships with partners and affiliates. Hands-on experience creating marketing assets, campaign briefs, and landing pages (basic HTML knowledge a plus). Analytical mindset able to make data-driven decisions. Excellent communication, negotiation, and relationship-building skills.
Posted 1 week ago
0.0 - 2.0 years
2 - 4 Lacs
Bengaluru
Work from Office
Job Description: Content Writer We are looking for a Content Writer to join our marketing team. In this role, you will be responsible for creating SEO-optimized content across various platforms, including blogs, comprehensive gated materials, and dynamic marketing campaign copy. This position is particularly suited for individuals with experience in content writing, especially within the technology sector, with a focus on B2B as an advantage. Join our team and contribute to our content strategy while supporting our growth in a collaborative and dynamic environment. Responsibilities: Supporting Growth Marketing: Assist demand generation and growth marketers by crafting compelling copy for campaigns, including emails to prospects and customers, campaign landing pages, and other marketing materials aimed at driving engagement and conversions. Creating SEO-Enhanced Content: Produce SEO-optimized content across different formats, such as engaging blogs, in-depth long-form gated downloads (whitepapers, e-books, guides), and impactful web materials. Use SEO expertise for keyword research and content optimization to improve our website's visibility and search ranking, ensuring all content aligns with our marketing goals and brand voice. Analyzing Content Performance: Monitor and analyse performance metrics of all content to inform strategy adjustments. Focus on optimizing content based on engagement and conversion data to enhance audience reach and the effectiveness of our content marketing efforts. Writing Blogs: Collaborate with our growth marketing team to create assets for the blog. This involves integrating SEO insights to ensure content adheres to best practices and effectively targets our intended market segments. Developing Organic Social Media Content : Create compelling content for various social media platforms that resonates with our target audience and drives engagement, while maintaining brand consistency across all channels. Supporting Other Teams: Collaborate with other teams such as designers and developers to ensure that content is aligned with the companys brand, maintaining consistency and coherence across all digital marketing initiatives Qualifications: Bachelor's degree in Marketing, Communications, English, Journalism, or a related field, or equivalent experience required. 1 - 3 years of experience in content writing, especially in the technology sector. Strong portfolio of published or professional writing samples across various content formats, demonstrating expertise and familiarity with technology concepts. Exceptional writing, editing, and proofreading skills, with the ability to convey complex concepts in an engaging and accessible manner. Solid understanding of SEO principles and practices to maximize content reach and engagement. Familiarity with content management systems (CMS) and the ability to adapt content across various social media platforms. Office Timing: 10am to 6pm Working days - Mon to Sat (6 days)
Posted 1 week ago
3.0 - 6.0 years
4 - 8 Lacs
Mumbai
Work from Office
Design user-centric digital experiences across GEGs platforms: Design intuitive, visually appealing UI for web and mobile platforms that enhance user experience Create and maintain wireframes, user flows, prototypes, and high-fidelity mockups using Figma or equivalent tools Translate complex business requirements into clean, simple, and functional design solutions Ensure accessibility, responsiveness, and performance standards are met across all digital touchpoints Support BUs in translating business needs into effective digital interfaces: Work closely with developers to ensure feasibility, implementation accuracy, and cross-browser compatibility Provide design support for landing pages, microsites, widgets, and campaign-based interfaces Collect feedback from stakeholders and iterate on designs accordingly Collaborate with BUs and internal stakeholders to understand goals, user journeys, and functional requirements Conduct user research, usability testing, and data-driven design enhancements: Conduct periodic user testing and feedback sessions to evaluate design effectiveness Utilize Google Analytics, heatmaps, and session recordings to understand user behavior Drive design improvements based on usage insights, pain points, and performance metrics Document findings and present UX recommendations to relevant teams Maintain UI consistency and ensure adherence to G&B brand guidelines: - Create and manage a scalable design system and component library Ensure consistency in layout, typography, color palette, and interaction patterns across all digital properties Act as a guardian of visual brand consistency across departments and platforms Collaborate cross-functionally with tech, content, and marketing teams: -Participate in agile sprints and ensure design tasks are tracked and delivered as per project plans Align regularly with the digital and IT teams for technical validation and implementation of design solutions Support documentation, user guides, and UI/UX onboarding for internal stakeholders Partner with front-end developers, content creators, and digital marketers to co-create user-centric experiences
Posted 1 week ago
2.0 - 4.0 years
4 - 8 Lacs
Coimbatore
Work from Office
Brand Monk Consulting is looking for Digital Marketing Professional to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 1 week ago
3.0 - 8.0 years
4 - 8 Lacs
Noida
Work from Office
Knowledgeable in the fundamentals of SEO and keyword research Strong knowledge of various marketing and analytics tools Strong written and verbal communication skills Skilled in writing and editing content with attention to detail Responsibilities:- Write all blog articles, ebooks, white papers, success stories, press releases, speaking proposals, one-pagers, and more Write clear marketing copy to promote our products/services Planning and Executing Quarterly Content Strategy Proofread and edit all content before publication and publishing Build out strategic copy landing pages and website pages Coordinate with Social and Design teams to illustrate articles Conduct simple keyword research and use SEO guidelines to increase web traffic in coordination with marketing team Working with Product Marketing and Sales, identify customers needs and gaps in our content and recommend new topics Ensure all-around consistency (style, fonts, images, and tone) Update website content and copy as needed including building landing pages Coordination with In House Content Team and Interns Conduct media outreach when appropriate for public relations article placement and Coordinate interview copy for media outlet requests for publication.
Posted 1 week ago
1.0 - 2.0 years
0 - 2 Lacs
Kochi
Work from Office
We are looking for a creative and detail-oriented Graphic Designer to join our Digital Marketing team.
Posted 1 week ago
4.0 - 9.0 years
3 - 7 Lacs
Hyderabad
Work from Office
The Campaign Developer is responsible for end-to-end technical coding for email campaigns (inclusive of HTML conversion, platform integration, quality assurance, editing, testing, and deployment). This role ensures consistency with brand elements and deliverers a flexible email framework to enable dynamic content. Responsibilities: Solid knowledge of email platform(s) Hand-code HTML files optimized for email Responsive and fluid conversion of Photoshop documents to HTML optimized for email Act as content creation expert for clients and account team(s) Execute simple image editing on provided PSDs Work with pre-existing or client-provided HTML files and make suggestions/updates for coding improvements to enhance the rendering across a wide-range of email clients (Outlook, Gmail, mobile apps, etc.) as needed Integrate email content into email platform(s) for campaign deployment, including CAN-SPAM requirements Coordinate with account team and clients to fulfill email content creation and change requests Consult and troubleshoot on HTML/text mailings, dynamic content personalization, and URL issues Conduct content quality assurance checks to ensure the mailing meets client expectations Recognize opportunities for coding efficiencies (i.e. templates/wireframes) Integrate 3rd party solutions into email content (Liveclicker, LiveIntent, Movable Ink, etc.) Maintain role related and project-specific internal reference documentation Create and modify static landing pages as needed Perform code & creative reviews to optimize emails Follow code & QA best practice. Qualifications: Bachelor's degree ( BTECH ) OR Masters ( MBA ) 1-4 years of email or web development experience Advanced knowledge of HTML / CSS for email Intermediate knowledge of responsive & fluid code optimized for email Basic knowledge of XML Excellent attention to detail Demonstrated communication skills.
Posted 1 week ago
1.0 - 5.0 years
24 - 72 Lacs
Chennai
Work from Office
We're hiring a Digital Marketing Specialist in Chennai with over 1 year of experience! If you're passionate about performance marketing, SEO & lead generation in the education sector, send your resume to nivetha@careerbaskets.com
Posted 1 week ago
2.0 - 5.0 years
3 - 7 Lacs
Noida
Work from Office
Role & responsibilities Develop and execute cold email outreach campaigns targeting potential clients across industries. Write engaging, personalized email copy and subject lines to increase open and response rates. Conduct prospect research and build curated email lists using LinkedIn, Apollo, Crunchbase, and other tools. A/B test subject lines, email sequences, and CTAs to optimize performance. Track and analyze key metrics (open rate, response rate, CTR, etc.) and report campaign performance. Work closely with the Business Development and Sales teams to ensure smooth lead handoffs. Maintain CRM/database hygiene and track email engagement. Stay updated with email deliverability best practices and compliance standards (CAN-SPAM, GDPR, etc.) Preferred candidate profile Any bachelors degree (Marketing, Business, Communications, or related field) 1–3 years of experience in B2B email marketing, preferably in cold outreach. Familiarity with email automation tools (e.g., smartlead.ai, etc.). Experience with lead generation tools and CRM platforms (e.g., HubSpot, Apollo, Pipedrive, etc.). Excellent written communication skills with a flair for persuasive copywriting. Strong analytical skills with the ability to interpret campaign data and optimize accordingly. Self-motivated, organized, and comfortable working in a fast-paced environment.
Posted 2 weeks ago
2.0 - 4.0 years
8 - 10 Lacs
Noida, New Delhi, Gurugram
Work from Office
Design & manage ROI-focused campaigns across Google, Meta, YouTube & LinkedIn. Plan metaverse activations, A/B test ads, build landing pages, track data via GA/SEMrush, automate CRM/email, & stay updated on Web3, AI & virtual trends. CALL-7205318188 Required Candidate profile 2–4 yrs in performance marketing (healthcare/lifestyle preferred), metaverse exposure, SEO/SEM & CRM expertise, strong analytics, visual storytelling, and funnel optimization skills.
Posted 2 weeks ago
1.0 - 2.0 years
4 - 6 Lacs
Bengaluru
Work from Office
About Anteriad We are not just another B2B solution provider. We're problem solvers. We believe that data is the key to unlocking effective solutions that span a range of marketing challenges - from customer acquisition to demand generation to account-based marketing. Data is at the core of everything we do. Our team works tirelessly to create powerful solutions that drive real results for our clients. Whether it's through innovative technology or deep analysis, we're committed to finding the best path to growth for every one of our customers. Why Join Our Content Team? Work with a collaborative team and provide top-rated solutions to Fortune 500 companies. This is an exciting opportunity for an intelligent, energetic, and self-motivated individual. As part of the Content team, you will get exposure to draft compelling, dynamic content that captures the attention and interest of our customers target audiences. You will have an opportunity to work on creating content across multiple platforms and formats for the B2B market. Anteriad means always moving forward and we apply that to our company culture by tirelessly promoting an environment that allows our employees to thrive: Training & Development with unlimited access to Cornerstone Learning System Steady, Full-Time Role Mix of Collaborative & Independent Work Community Outreach via Anteriad Cares encouraging taking time to volunteer Professional Mentoring Program. Career guidance from leadership Employee Resource Groups. Collaborate with others that share your passions! Great Benefits for you and your family Benefits We Bring To You: General Medical Coverage for employees and family Personal Accident insurance Employee Term Life Insurance What You’ll Do: Developing, writing, editing, and publishing compelling content through a variety of mediums like blogs, landing pages, infographics, webinars, direct mail, etc. Translating marketing analytics into meaningful content edits, updates, or improvements. Working with the Manager to determine the best content strategy for all marketing campaigns. Taking complex ideas and concepts and translating them to relatable and actionable copy for target audiences on all marketing channels. Working with the Account Managers and Customers to develop content strategies that align with their business goals. Producing persona-based content for various stages of the funnel, including eBooks, white papers, case studies, live webinars, guides, videos, etc. Managing multiple projects simultaneously; staying abreast of changing priorities and possessing the flexibility to jump from one project to the other with ease Maintaining accurate and precise grammar including spelling, and punctuation; knowing when to elaborate and when to simplify the content based on the campaign Regularly produce various content types including personalized email, prospect nurture communication, landing pages, etc for white papers, reports, infographics & webinars based on the marketing campaign requirement What You’ll Bring: Required: PG/UG degree/certificate 2+ years experience in reporting, blogging, interviewing, fact-checking, copyediting and posting on all digital channels Hands-on experience in content marketing (or publishing) and a proven track record of managing social and online communities. Knowledge of deploying content management systems across interactive platforms Impeccable attention to detail, exceptional writing skills Able to communicate difficult-to-understand concepts to tell a powerful story leveraging narrative, graphics and/or video. Capacity to balance, prioritize and deliver excellent result under tight deadlines Proficient computer skil ls, including Microsoft Office Suite and Google Docs
Posted 2 weeks ago
1.0 - 2.0 years
2 - 2 Lacs
Pune
Work from Office
Basic to intermediate knowledge of SEO (on-page, off-page, technical SEO) Experience with SEO tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc. Hands-on experience managing social media platforms (Facebook, Instagram, LinkedIn, X) Strong communication and copywriting skills Ability to multitask and work in a fast-paced environment
Posted 2 weeks ago
1.0 - 5.0 years
4 - 7 Lacs
Gurugram
Work from Office
Role & responsibilities Own the sequencing efforts of all pages of International Countries, and Deliver the CR% (conversion rates) of the pages. Special Focus on Top 5 to 10 countries Curate and Sequence the pages at defined frequency based on Relevancy, Tags, Product Type, Occasion, Recipient and/ or Personas. Optimize pages from a pov of Product Hygiene, Image Hygiene, Price Hygiene, Earliest Delivery and other product level attributes Execute merchandise optimization, category and occasion visibility via homepage assets, microsites, navigation drawer, cross-merchandising and others Liaise Cross functionally with graphic design team, tech team for timely implementation of banners Tag and promote newly launched products to all relevant pages Maintain daily dashboards & reports for PLP (product landing page) CR% and homepage CR% Ensuring all pages of key occasions have relevant products, and sequenced as per planning Liaise with internal category teams and merchandising teams to execute as per defined calendar Preferred candidate profile Min 1-2 years of experience in Merchandising, Category-Marketing, Performance Marketing, Digital Marketing teams of direct-to-consumer (D2C) brands, Fintech companies, E-commerce is required Person should be a Graduate. Post-Graduation is preferred (NIFT or MBA). Fluent communication and interpersonal skills. Proactive, sense of ownership, flexibility and agility Good analytical skills and an eye for detail Strong MS Excel skills Speed and Quality of work both matter equally in this role, the desired candidate should possess both, as well as should have a willingness to learn Ability to interpret customer data and insights to inform merchandising decisions and improve the overall customer experience Ability to multitask and prioritize tasks effectively in a fast-paced environment Interested candidates may apply or share their profiles at pooja.bhatt@fnp.com
Posted 2 weeks ago
1.0 - 5.0 years
3 - 4 Lacs
Chennai
Work from Office
Growth Marketing Executive Full Time (Chennai Office) About the Company: TheBrandopedia.in is a Chennai-based product development agency building mobile apps, web apps, and digital platforms for global startups. We've worked on 30+ projects (car rental, food delivery, marketplace apps) and are now expanding to SaaS & high-ticket product builds. Location: Chennai Office Full Time (9 AM to 5 PM) Work from office only Key Responsibilities: Plan & manage Meta Ads (Instagram/Facebook) Run LinkedIn DMs + Upwork proposals to generate B2B leads Filter and follow-up with incoming leads (WhatsApp/DMs) Assist in creating carousels, decks, and case studies Report weekly lead data and campaign performance Must-Have Skills: 1+ year experience with Meta Ads Strong experience with LinkedIn outreach or Upwork bidding Strong English writing + Tamil or Hindi (bonus) Tools: Google Sheets, Canva, Notion What Youll Get: Fixed salary + performance bonuses (Target based) Work directly with the founder Chance to lead full marketing ops if you perform well Fast-growing startup culture with big goals
Posted 2 weeks ago
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