Senior Business Development Manager

Business Manager – Noorio.(Kolkata)

The ideal candidate should have prior experience in managing, launching, and overall business development and promotion of consumer electronics products, preferably within mobile handset or consumer electronics chains such as Bose, Sony, Oppo, Vivo, Samsung, Redmi, Croma or similar brands, with 3–7 years of relevant experience.

Role Overview:
The role will be responsible for planning and executing demand generation and demand fulfilment strategies for the Noorio brand. Working closely with the promoters and an external advisor, the incumbent will be expected to formulate a comprehensive business plan, prepare sales and expense budgets, and execute the same through a team of internal employees and external agency partners.

The candidate should also have adequate exposure to digital marketing campaign management, with hands-on experience in expanding business through online platforms such as Amazon, Flipkart, and other e-commerce channels.

The incumbent will play an active role in planning the business’s growth and building an organization to support the same over a three-year time period.

Key Responsibilities:

• Category Management: Assess competitive strengths and weaknesses of Noorio products versus alternatives available in the market and define target customers and go-to-market approach
• Sales Development: Evaluate online and offline sales channels and build channel propositions considering profitability and channel expectations and onboard distributors.
• Brand Development: Develop marketing strategies that drive immediate sales while reducing customer acquisition costs over time
• Lead Execution: Build and manage a lean and effective internal and external team of sales team to drive execution and sales across online/offline channels

Ideal Candidate Profile:
An ambitious sales and marketing professional from the consumer electronics sector, excited about owning a full P&L role.

Experience Sought:

• Exposure to category management in an electronics manufacturing or retail organization
• Familiarity with digital marketing tools and execution of digital-first campaigns
• Experience selling through online marketplaces and/or modern trade channels

Key Competencies:

• Strong numeracy and analytical skills
• Ability to plan and take complete accountability for execution
• Above-average communication skills
• Proven capability to work effectively in cross-functional teams

Job Type: Permanent

Pay: ₹558,395.60 - ₹719,886.70 per year

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Work Location: In person