Search Engine Optimization Specialist

Company Description

Applore Technologies is a premier consulting and product development company specializing in AI-driven strategies, data-led decision-making, digital product innovation, and impactful digital marketing. By leveraging cutting-edge technology and AI-powered solutions, Applore empowers businesses to achieve measurable growth in a fast-changing landscape. With a global presence in Dubai, the United Kingdom, and India, the company has transformed over 450 businesses, delivering 500+ apps and 700+ websites. Known for its expertise in AI, data science, full-stack engineering, and digital marketing, Applore ensures businesses lead in an AI-powered, data-driven future.

Role Description

This is a full-time, on-site role based in New Delhi for a Search Engine Optimization Specialist. The primary responsibilities include conducting keyword research, performing SEO audits, implementing on-page SEO strategies, and executing link-building campaigns. The role will also involve analyzing web traffic data to optimize website performance and improve search engine rankings.

Qualifications

• Proficiency in Keyword Research and SEO Audits to identify opportunities and optimize content.
• Experience in Link Building and On-Page SEO techniques to increase search engine visibility and site performance.
• Strong skills in Web Analytics to track, analyze, and report on website traffic and campaign performance.
• Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, or similar platforms is preferred.
• Excellent analytical, organizational, and communication skills.
• Knowledge of emerging SEO trends and best practices is a plus.
• Bachelor’s degree in Marketing, Communications, Computer Science, or a related field is desirable.