Search Engine Optimization Executive

Company Description

Pepmedia is a dynamic digital marketing agency based in Mumbai, specializing in creating impactful digital experiences. Our team of young, innovative creators is dedicated to helping businesses elevate their stories and captivate their audiences. We offer a comprehensive range of services, including website design, SEO, social media marketing, performance marketing, and data analytics. At Pepmedia, our client-centric approach ensures that your goals and vision drive our strategies, maximizing ROI and fostering lasting connections.

Role Description

This is a full-time on-site role for a Search Engine Optimization (SEO) Executive, located in Bandra. The SEO Executive will be responsible for conducting keyword research, performing on-page SEO tasks, executing link-building strategies, and conducting SEO audits. Additionally, the role involves collaborating with the social media marketing team to optimize content for search engines and social media platforms.

Qualifications

• Develop and implement effective

  SEO strategies

  to improve organic rankings and visibility.
• Perform detailed

  keyword research

  to target high-value search terms.
• Conduct regular

  website audits

  to identify technical SEO issues and recommend fixes.
• Optimize

  on-page SEO

  elements including meta tags, headings, content, images, and internal linking.
• Build and manage effective

  off-page SEO

  strategies including link-building and outreach.
• Track, analyze, and report on website performance using tools like

  Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz

  .
• Stay updated with the latest

  Google algorithms, SEO trends, and best practices

  .
• Collaborate with the

  content, design, and development teams

  to ensure SEO-friendly deliverables.
• Monitor competitor SEO strategies and prepare insights for campaign improvement.
• Prepare and present

  monthly SEO performance reports

  to clients and internal stakeholders.

Required Skills & Qualifications

• 1–3 years of proven experience in SEO (agency experience preferred).
• Strong knowledge of

  on-page, off-page, and technical SEO

  .
• Proficiency in SEO tools:

  Google Analytics, Search Console, SEMrush, Ahrefs, Moz, Screaming Frog

  .
• Understanding of

  WordPress, Shopify, and other CMS platforms

  .
• Basic knowledge of

  HTML, CSS, and JavaScript

  (preferred).
• Strong analytical skills and ability to translate data into actionable insights.
• Excellent communication and reporting skills.

Preferred Qualifications

• Bachelor’s degree in Marketing, Digital Media, IT, or related field.
• Knowledge of

  local SEO

  and

  Google My Business optimization

  .
• Familiarity with

  content marketing & social media integration

  .

What We Offer

• Competitive salary package.
• Opportunity to work with diverse brands across industries.
• Collaborative work culture with growth opportunities.
• Access to premium SEO tools and training resources.

Salary

2.5LPA to 3LPA