Search Engine Optimization Executive

Strategic SEO Planning & Execution

● Develop and implement data-driven SEO strategies aligned with business objectives to maximize organic reach and conversions.

● Conduct comprehensive competitor analysis to identify market gaps and opportunities.

● Collaborate with marketing, content, and development teams to ensure SEO best practices are integrated across all digital platforms.

On-Page SEO Optimization

● Optimize website structure, meta tags, headers, and internal linking for target keywords and user experience.

● Enhance content readability, engagement, and conversion optimization through SEO-focused content strategies.

Off-Page SEO & Link-Building

● Develop and manage high-quality backlink strategies to improve domain authority and search rankings. ● Establish and maintain strategic partnerships to secure authoritative link placements and brand mentions.

Technical SEO & Website Performance

● Conduct regular technical audits to identify and resolve issues related to crawlability, indexation, and site speed optimization.

● Implement schema markup, canonical tags, and other technical enhancements to improve search visibility.

● Ensure mobile-first indexing and seamless user experiences across all devices.

Analytics, Reporting & Continuous Improvement

● Monitor, analyze, and interpret SEO performance metrics using tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.

● Generate in-depth reports outlining keyword rankings, organic traffic, conversion trends, and actionable insights for continuous optimization.

● Stay abreast of search engine algorithm updates and industry best practices, proactively adapting strategies to maintain competitiveness.

Collaboration & Leadership

● Work closely with cross-functional teams, including content creators, developers, and digital marketing specialists, to drive SEO success.

● Mentor and train junior team members, fostering a culture of continuous learning and innovation.

● Provide thought leadership and strategic recommendations to enhance overall digital marketing efforts.