Search Engine Optimization Analyst

Company Description

God Particles believes that branding should be accessible to all. Our mission is to demystify branding and level the playing field, giving every brand—big or small—a fighting chance. With eight years of experience, we specialize in making brands impossible to ignore.

Experience: 2+ Years

Location: Chennai (Onsite) 

Role Type:

Notice Period: Immediate Joining Preferred

Role Overview

At God Particles, we believe in creating digital experiences that rank, resonate, and deliver measurable results. As an SEO Analyst, you’ll play a key role in optimizing client websites for search performance, driving organic visibility, and crafting data-driven strategies that make brands shine across search engines.

You’ll work closely with our content, design, and performance teams to deliver high-impact SEO campaigns that align with client goals and the latest algorithm trends.

Key Responsibilities

1. SEO Strategy & Implementation

• Develop and execute end-to-end SEO strategies tailored to each client’s goals.
• Conduct in-depth keyword research, competitor benchmarking, and SERP analysis.
• Optimize website content, meta tags, headings, and internal linking structures.
• Collaborate with developers to implement technical recommendations and ensure SEO compliance.

2. On-Page & Technical Optimization

• Perform regular site audits and identify issues related to crawlability, indexation, Core Web Vitals, and page speed.
• Ensure mobile-first optimization and schema markup implementation.
• Work on CMS platforms (WordPress, Shopify, Webflow, etc.) to execute on-page improvements.

3. Content Collaboration

• Collaborate with the content team to create SEO-optimized blog posts, landing pages, and web copy.
• Identify trending keywords and content gaps to fuel growth-driven content strategies.
• Provide content briefs that balance creativity with SEO best practices.

4. Off-Page Optimization

• Build high-quality backlinks through ethical outreach and digital PR strategies.
• Identify link-building opportunities and partnerships to strengthen domain authority.
• Monitor backlink health and manage toxic link disavowals.

5. Analytics, Tracking & Reporting

• Monitor keyword performance, organic traffic, and conversions using Google Analytics and Search Console.
• Generate detailed monthly reports with insights, trends, and growth recommendations.
• Present performance data and actionable insights to internal teams and clients.

6. Continuous Learning & Innovation

• Stay updated on Google algorithm updates, SEO tools, and digital marketing trends.
• Test and implement emerging SEO strategies to maintain a competitive edge.
• Share insights and best practices within the team to drive innovation and efficiency.

Skills & Qualifications

• Bachelor’s degree in Marketing, Communication, or related field.
• Minimum 2 years of hands-on SEO experience, preferably in a digital agency.
• Strong understanding of on-page, off-page, and technical SEO.
• Proficiency in tools like Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog, and GA4.
• Excellent analytical, problem-solving, and communication skills.
• Ability to manage multiple client projects and deadlines effectively.

If this Job Description is the right fit for you, please mail your resume to careers@godparticles.in