Sales Support Specialist

3 - 4 years

4 - 5 Lacs

Posted:18 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Serve as the primary liaison between the sales team, delivery, and database teams to ensure seamless campaign execution and onboarding.
  • Prepare sales proposals, client quotations, and campaign presentations based on strategic insights and performance data.
  • Maintain and update client profiles, campaign history, and lead information in CRM systems.
  • Coordinate end-to-end campaign execution while monitoring email deliverability, inbox placement, and bounce/spam rates.
  • Use tools like

    SpamAssassin

    to evaluate email content against spam filters and suggest improvements for higher inbox placement.
  • Track campaign performance metrics (open rates, CTR, conversions) and generate timely reports for the senior sales team.
  • Identify upsell opportunities by analyzing client engagement trends and campaign outcomes.
  • Assist the sales team in follow-ups, lead nurturing, and renewal communications.
  • Ensure all campaigns follow compliance standards (CAN-SPAM, GDPR, etc.) to maintain sender reputation.

CORE SKILLS

  • Email Marketing Tools (e.g., Mailchimp, Klaviyo, Constant Contact)
  • CRM Software (e.g., Salesforce, HubSpot, Zoho CRM)
  • Spam Checking Tools (e.g., SpamAssassin, Mail-Tester)
  • Email Deliverability Best Practices
  • Campaign Reporting & Data Analysis
  • Client Relationship Management & Upselling
  • Proposal & Quotation Preparation
  • Microsoft Office Suite & Google Workspace
  • Cross-Functional Communication & Coordination

QUALIFICATIONS

  • Bachelors degree in Marketing, Business, or a related field
  • 3+ years of experience in a Sales Support, Marketing Support, or CRM coordination role
  • Familiarity with spam compliance tools and deliverability monitoring
  • Strong attention to detail and a proactive attitude.
  • Excellent communication in Spoken and Written English.

Preferred candidate profile

proactive and detail-oriented Sales Support Specialist

A strong passion for customer success, automation tools, and digital communication is essential.

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