Location: Jodhpur, Rajasthan, India
Position Title :
Sales Officer / Senior Sales Officer Jodhpur
Summary:
To achieve primary & secondary sales target, create visibility for the product, increase the width of distribution network and ensure timely collections and commercial viability.
Major duties & key responsibilities:
Market ExecutionUnderstands and can drive secondary salesHandle beat efficiently.Able to coach TSIsDesign & handle beats to achieve better throughput per beat / per TSI.Ensure effective merchandisingDrive range sellingBusiness developmentUnderstands DPL (Dealers per lakh)Understands sales WOW & sales practices to maintain market discipline & achieve constant sales growth in territoryAble to map & restructure town/territory accordingly to business requirements.Taps local events & opportunities for incremental business.Engage with KEY retailersChannel Partner ManagementEnsures proper communication of norms & monthly sales objectives to the channel partnerEnsures channel partner adequacy & evaluate him as per norms and adherence to WOW.Leverage existing infrastructure of channel partner for increasing bill cuts & decreasing man day lossIdentifies new channel partnersAble to add new infrastructure (delivery units, DSM etc.) by convincing DB to invest.Influence & engage channel partner to align him to business objectives.Manage contingencies like TSI attrition, transport availability etc.Selling & NegotiationInteract with channel partners & retailers to inform about available SKUs, schemes & price pointsNegotiates & modulates schemes etc. to suit the type of stake holder (A win-win situation)Able to effectively handle grievance, issues, and objections of channel partners & retailers on his own.Planning and ExecutionIdentify growth drivers for business.Understands the given target, can break it down in weekly/daily numbers beatwise.Knowledge of brands, sales & distribution, local activities & schemes.Plan for achievement according to schemes planned, sales initiatives etc.Able to break targets TSI wise.Able to take measures & initiatives to accommodate misses, changes in market environment to achieve target.Communication skillsComprehends the information and can respond back effectively.Able to collect inputs by interaction, brainstorming, discussions & meetings, paraphrase them and respond backAble to handle objections & negotiations and drive new ideas & measures to implementation. Able to train his subordinates effectively.Achievement OrientationConsistency in target achievement. High on energy level & enthusiasm towards profession & companyDiligent tracking of team's targets & reporting to superior. Focused on task and leverages sales strategies effectively to achieve target.Able to deal with misses in targets on his own confidently. Suggests measures & implements them to achieve challenging targets
Knowledge & Soft Skills :
- Has Knowledge of DMS, MS-office & formats. Able to update reports as per WOW
- Understands & uses DMS data for better market implementation to find sources of growth for business
- Should be comfortable working in Excel. Uses Excel to analyze secondary & primary data, Vlookup, Pivot etc
- They should be comfortable with English and local language.
- Should have strong fundamentals in FMCG operations
- Should have good oral and written communication.
- Efficient in writing mails
- Pleasant personality and willing to meet people
- Should be a go getter and have problem solving attitude
- Exposure to HHT (online order booking in mobile software).
Competencies:
- Learning orientation
- Communicating effectively
- Drive for results
- Customer centricity
- Team leadership
Minimum Education and Experience Requirements:
Education:Full time Graduate in any fieldExperience:4+ years of sales experience in General trade,Candidates must have front line sales experience for at least 2 +yrs in Jodhpur Territories.HQ – Jodhpur, Territories-Jodhpur Urban & Rural, Bikaner Urban+ Rural, Minimum 10 Days of travel in a month to upcountry location.Experience in Chocolates or food industry only.
