Mandideep, Madhya Pradesh
INR Not disclosed
On-site
Not specified
Location: Mandideep, Madhya Pradesh, India Job Title: Asst. Manager – Finance Overall Role Objective: Responsible for entire accounting and finance business partnering activities of the plant/unit. Key Responsibilities: Partnering with the plant head defining cost negotiation strategy with the co-packing customers, controlling and reviewing variances vs. agreed cost, reconciliation Driving cost efficiency in the plant: by working in cross-functional teams to deliver CI and drive cost reduction ideas to reduce wastage and to hold productivity targets. Project Oxygen -Validating of Monthly Oxygen CI savings workings by 4th day after Books Close with workings Physical stock verification and reconciliation at every month end. CAPEX budgeting, monthly update/reviews. Margin expansion – projects & working closely with CFT teams Build plant profitability targets for the year which will be the input for overall organization plan Develop annual budget and share with Head of Plant and Head of Finance for review; Share finalized budget with Finance team Conduct annual review and verification of BOMs & routing Audit (Statutory Audit & Tax Audit) and Compliance Manage statutory audit effectively for plant and clean Audit Implementation, with Zero major issues /observation for plants. Lead improvement projects and ensure meeting of project objectives such as process simplification, efficiency and productivity improvement Person Specifications Education: Post Grad/ Chartered Accountant Experience: 5 years + Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Ability to work independently under fast-paced environment with minimal supervision Team player and able to communicate effectively in English. Integrity and able to provide objective decision to improve P&L bottom line. Good business sense committed and responsible in meeting deadline. Proactive, organize and problem-solving mindset. Knowledge in financial policies/control. SAP or equivalent ERP system exposure is a must. Microsoft Excel analytic skills Competencies: Good level of financial planning and analysis knowledge Good understanding of accounting flows and processes Must have computerized systems operating experience (SAP preferred) Proficiency in MS Excel The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
Mandideep, Madhya Pradesh
INR Not disclosed
On-site
Not specified
Location: Mandideep, Madhya Pradesh, India Position title: Line Lead Summary: This position reports to BU lead. This position leads production for the Mandideep plant and is responsible for driving Lean Manufacturing and asset utilization levels to meet production targets within the limits of Hershey business plan, global Lean Standards ,global quality standards, good manufacturing practices, environment, health and safety standards, and good community and government relations. Major Duties/Responsibilities: Areas of Responsibility: Production and Manpower planning Create the 24 hour action plan for all 6 six lines (Production, Manpower and RM & PM planning) Coach and develop Operator capabilities on the production floor Execute actions and support their line centric team to meet the goals for the business unit Owner of the CIL Daily Management Systems for the BU Monitoring & Reviewing Attend the BU meeting and all DDS daily; Provide relevant inputs for the production plan. Supporting Weekly BU and Monthly BU takes place as per the Lean standard, keep a track of all KPIs and projects undertaken by the team. Monitor the achievement of monthly production schedule, actual cost of production in terms of fixed and variable costs, against standard costs. Continuous improvement in Safety, Quality, Cost, Delivery. Lean Manufacturing Lead the daily direction setting cadence for the business unit at the shift hand-off and shift huddle Lead the development, implementation, and monitoring of the CIL Daily Management System for the line Provide operators with resources needed to be successful. Identify and implement improvements defined by line centric team Be a Coach for operators, supporting and verifying they know how to own and maintain their equipment. Identify and drive actions to meet the business unit goals People Management Guide teams and drive engagement by applying consistent standards for performance management, providing equal opportunities of training. Communicate regularly with team members to provide organizational/functional updates, resolve conflicts, create intra-functional work groups, etc Motivation of the team for efficient Lean implementation. R&R recommendations basis real time performances. Key KPIs: OEE Improvement % CIL Productivity Delivery of weekly plans (HIPL and 3P) Reduction in RM/PM losses Capacity utilization Annual Budgeting Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Knowledge: Knowledge of FMCG business and financial perspective Expertise in manufacturing management Expertise in SAP environment. Knowledge of Power BI, Tableau, MS Excel, MS Powerpoint ,MS Word, MS Project and Minitab Skills: Excellent communication skill, multi-tasking and time management skills Leadership and team work collaboration skills Ability to work in a collaborative manner with various functions across the organization Experience in planning and priority setting Effective execution experience Minimum Education and Experience Requirements: Education: Industrial Engineering/B.E/ B.Tech Dairy or Food Technologist with Six sigma Green Belt/ Black Belt/ MBA in Lean Manufacturing Experience: 6 to 10 years The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
Mandideep, Madhya Pradesh
INR Not disclosed
On-site
Not specified
Location: Mandideep, Madhya Pradesh, India Position Title: R&D Executive Mandideep Summary: Reporting to the Manager - R&D Mandideep, the Hershey India Private Limited, Mandideep, Research Scientist position provides project leadership on low to medium project’s complexity by leveraging knowledge and experience to drive beverages especially dairy product innovation and growth for the Hershey India Private Limited as a priority but also by supporting prototyping work of projects related with the international key markets when needed. The candidate will accomplish this by: Leads low to medium projects from a complexity standpoint Developing new dairy products and processes Assist on phases of projects that are of major importance, complexity, or scope. Use logic and reason to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems. Problem solving through application of knowledge and creative thinking Ensuring project execution and technology transfer. Consider the relative costs and benefits of potential actions to choose the most appropriate one Identify complex problems and review related information to develop and evaluate options and implement solutions. Observing, recording, and evaluating experimental data to draw conclusions Preparing project reports and presentations This role will interact and partner with: Manufacturing, Operations and Plant Quality Assurance Quality and Regulatory Compliance Technical and professional employees within Global R&D Procurement Marketing Engineering External Vendors Major Duties/Responsibilities: New product projects execution Product, process improvements Collaborate with Marketing and Commercial areas to develop new ideas Provide support to QA and Production functions Interaction with Vendors and suppliers – Share information with R&D Dimensions: Responsible for coordinating activities necessary to take new and existing products from conceptualization through commercialization working with project constraints of time, target and budget. And other projects related with key international market. Deliver R&D plans and strategies in support of company objectives Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Dairy Technolgy or graduate in dairy is desirable. The candidate will have knowledge of Good Manufacturing Practices (GMP), analytical techniques, chocolate, confectionary or snacks technologies, research methodology and experience in projects process. Candidates should be comfortable operating laboratory, pilot plant and plant equipment and possess excellent math and computer skills. Also, should be familiar on New Product process. Substantial experience of dairy product research and development in an dairy environment. Strong understanding of principles of food chemistry and ingredients functionality is desirable. In-depth knowledge of dairy technology, sensory testing, and flavor applications Value Analysis Scope of work Operations/Manufacturing knowledge Regulatory and standards compliance Technical writing Research methodology Analytical techniques Ingredient supplier-based knowledge Good Manufacturing Practices (GMP) Scale-up/plant test process Ability to collaborate across regions, departments, and all levels of the organization Minimum Education and Experience Requirements: Education: Bachelor’s Degree in a related field required (Dairy Technologist or Graduate in Dairy Science) Experience: 3+ years of experience The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
Kolkata, West Bengal
INR Not disclosed
On-site
Full Time
Location: Kolkata, West Bengal , India Job Title : Sales Officer Kolkata Major duties & key responsibilities: Market Execution Understands and can drive secondary sales Handle beat efficiently. Able to coach TSIs Design & handle beats to achieve better throughput per beat / per TSI. Ensure effective merchandising Drive range selling Business development Understands DPL (Dealers per lakh) Understands sales WOW & sales practices to maintain market discipline & achieve constant sales growth in territory Able to map & restructure town/territory accordingly to business requirements. Taps local events & opportunities for incremental business. Engage with KEY retailers Channel Partner Management Ensures proper communication of norms & monthly sales objectives to the channel partner Ensures channel partner adequacy & evaluate him as per norms and adherence to WOW. Leverage existing infrastructure of channel partner for increasing bill cuts & decreasing man day loss Identifies new channel partners Able to add new infrastructure (delivery units, DSM etc.) by convincing DB to invest. Influence & engage channel partner to align him to business objectives. Manage contingencies like TSI attrition, transport availability etc. Selling & Negotiation Interact with channel partners & retailers to inform about available SKUs, schemes & price points Negotiates & modulates schemes etc. to suit the type of stake holder (A win-win situation) Able to effectively handle grievance, issues, and objections of channel partners & retailers on his own. Planning and Execution Identify growth drivers for business. Understands the given target, can break it down in weekly/daily numbers beatwise. Knowledge of brands, sales & distribution, local activities & schemes. Plan for achievement according to schemes planned, sales initiatives etc. Able to break targets TSI wise. Able to take measures & initiatives to accommodate misses, changes in market environment to achieve target. Communication skills Comprehends the information and can respond back effectively. Able to collect inputs by interaction, brainstorming, discussions & meetings, paraphrase them and respond back Able to handle objections & negotiations and drive new ideas & measures to implementation. Able to train his subordinates effectively. Achievement Orientation Consistency in target achievement. High on energy level & enthusiasm towards profession & company Diligent tracking of team's targets & reporting to superior. Focused on task and leverages sales strategies effectively to achieve target. Able to deal with misses in targets on his own confidently. Suggests measures & implements them to achieve challenging targets Technical/Soft skills Has Knowledge of DMS, MS-office & formats. Able to update reports as per WOW Understands & uses DMS data for better market implementation to find sources of growth for business Uses Excel to analyze secondary & primary data They should be comfortable with English and local language. Should have strong fundamentals in FMCG operations Should have good oral and written communication. Efficient in writing mails. Should be comfortable working in Excel. Pleasant personality and willing to meet people Should be a go getter and have problem solving attitude Exposure to HHT (online order booking in mobile software). Experience: 3+ years of sales experience in General trade. Candidates must have front line sales experience for at least 3yrs. Experience in Kolkata North and West including Barasaat ,Uttarpara ,Durgapur and Bardhaman. Experience in Chocolates or food industry only. Education: Full time Graduate from any college/university The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
Mumbai, Maharashtra
INR Not disclosed
On-site
Not specified
Location: Mumbai, Maharashtra , India Position Title: Manager – Supply Planner Major Duties/Responsibilities: Create and maintain accurate production schedules based on demand forecasts Creating weekly deployment plans for timely and efficient distribution of products across CFAs in accordance with service levels, inventory norms & cost Manage inventory levels and conduct regular stock checks to prevent stockouts and excess inventory Analyse demand patterns and make recommendations to optimize inventory levels Collaborate with procurement team to ensure timely delivery of raw materials and supplies Collaborate with cross functional teams to deliver Innovations, consumer promos and SKU transitions on time Summary of major duties & key responsibilities: Master Production Schedule development and execution through Kinaxis Maestro. Inventory Management - applying advanced safety stock settings and service level targets Supply Planning (Distribution) Modelling and execution ( RCCP, Network optimization) Network Management for NPD, transitions and Consumer Promo Lead Supply Review for India Business Minimum Education and Experience Requirements: Education: MBA with FMCG Experience preferred Experience: 6-8 Years of experience in similar profiles Essential Knowledge : Working Knowledge of SAP and excel, Warehouse and Transportation Management, Customer Service. Knowledge of Kinaxis/SAP APO, similar planning tools is preferred Desirable Knowledge: Supply Planning The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
Mandideep, Madhya Pradesh
INR Not disclosed
On-site
Not specified
Assistant Mgr Supply Chain Finance Posted Date: May 21, 2025 Requisition Number: 125131 Location: Mandideep, Madhya Pradesh, India Job Title: Asst. Manager – Finance Overall Role Objective: Responsible for entire accounting and finance business partnering activities of the plant/unit. Key Responsibilities: Partnering with the plant head defining cost negotiation strategy with the co-packing customers, controlling and reviewing variances vs. agreed cost, reconciliation Driving cost efficiency in the plant: by working in cross-functional teams to deliver CI and drive cost reduction ideas to reduce wastage and to hold productivity targets. Project Oxygen -Validating of Monthly Oxygen CI savings workings by 4th day after Books Close with workings Physical stock verification and reconciliation at every month end. CAPEX budgeting, monthly update/reviews. Margin expansion – projects & working closely with CFT teams Build plant profitability targets for the year which will be the input for overall organization plan Develop annual budget and share with Head of Plant and Head of Finance for review; Share finalized budget with Finance team Conduct annual review and verification of BOMs & routing Audit (Statutory Audit & Tax Audit) and Compliance Manage statutory audit effectively for plant and clean Audit Implementation, with Zero major issues /observation for plants. Lead improvement projects and ensure meeting of project objectives such as process simplification, efficiency and productivity improvement Person Specifications Education: Post Grad/ Chartered Accountant Experience: 5 years + Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Ability to work independently under fast-paced environment with minimal supervision Team player and able to communicate effectively in English. Integrity and able to provide objective decision to improve P&L bottom line. Good business sense committed and responsible in meeting deadline. Proactive, organize and problem-solving mindset. Knowledge in financial policies/control. SAP or equivalent ERP system exposure is a must. Microsoft Excel analytic skills Competencies: Good level of financial planning and analysis knowledge Good understanding of accounting flows and processes Must have computerized systems operating experience (SAP preferred) Proficiency in MS Excel
Mumbai, Maharashtra
INR Not disclosed
On-site
Not specified
Deputy General Manager - HRBP Posted Date: May 16, 2025 Requisition Number: 125080 Location: Mumbai, Maharashtra , India Position Title: DGM HRBP Summary: Responsible for creating and implementing the people strategy for Hershey India to enable and drive business performance. Summary of Major Duties: People Strategy: Work closely with the business to formulate a long-term and annual HR strategy and operating plan to deliver business objectives Change Management: Enable building effective site-led operating models. Work with business managers on change initiatives, provide the tools, framework, and support to drive implementation. Organization Structures & Culture: The incumbent will implement the right organization structure in line with business priorities and goals to ensure optimum manpower productivity. This will be further supported by the implementation of processes like performance management and talent development strategies to ensure a high-performance organization. Productivity: Identify, plan and implement key projects to improve quality, reduce cost, increase productivity of the organization and meet its budget targets. Talent Acquisition & Onboarding: Implement appropriate strategies for recruitment of quality hires across functions further supported by the right induction and onboarding processes. Manpower planning & forecasting basis business needs, involvement in talent acquisition across levels within defined TAT through conducting interviews, liasioning with talent acquisition team and functional stakeholders and leading the induction and onboarding of new hires in the company. Organization Development & Learning: The incumbent will be required to drive the key organizational talent priorities such as development of high potential employees, strengthen the leadership pipeline through succession planning for key roles and learning initiatives (functional & leadership). Employee Engagement: The role entails driving insights from company employee engagement surveys to understand the voice of the employees and roll out corrective/developmental actions that have a positive impact of employee engagement and thereby productivity & retention. Minimum Education and Experience Requirements: Education: Bachelor’s degree; MBA with specialization in Human Resource Experience: 12+ years of experience
Mumbai, Maharashtra
INR Not disclosed
On-site
Not specified
Assistant Brand Manager Posted Date: Jun 10, 2025 Requisition Number: 125605 Location: Mumbai, Maharashtra , India Position Title: Assistant Brand Manager Summary: The Brand Manager will report to GM Marketing The role is responsible for developing brand strategy, drive consumer demand with the objective of growing market share for allocated brand/brands, increase operating profit, manage P&L within the limits set by the organization. The role acts as a lead between different departments Sales, R&D, Operation & Finance arms of the organization on Marketing plans & innovations. The manager will also lead efforts in deployment of key initiatives under the supervision of country marketing leadership. Areas of Responsibility: Brand Planning Develop brand marketing strategy and execution plans based on category strategy, annual budgets, overall sales, margins and market share targets, brand focus and present to supervisor Build annual brand portfolio growth plans to achieve the brand growth targets Develop optimal brands’ pack type, price and channel portfolio to meet consumer segmentation needs while achieving the profitability goals Interact with division and category teams to discuss brand challenges and short-to-mid term solution. Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency Marketing Execution Leadership and Management Drive execution excellence by developing: o Concepts: develop, qualifies and implements insight-driven marketing ideas, concepts and innovations across all aspects of marketing mix o Communication: Lead development and deployment of superior consumer communications across all channel/Accounts/E-commerce platforms o In-store activations: drives superior in store merchandising, sampling and promotion programs to build winning in store impact and consumer off-take o Agency management: Manage the advertising, media, PR, and promotion agencies to derive superior business results o Product/packaging innovations: build and drive the continuous stream of product and packaging innovations to achieve sustainable growth for the brands o Relationship Building: Visit critical markets and key customers regularly to understand latest consumer behavior patterns for all allocated brands Initiate the PR / PO process by sharing request and required documents; Escalate in case of issues Creative Provide brief to the advertising agency for creatives, for allocated brands; Seek inputs from Category Head, as required Share media plans for the brands and seek inputs from Category Head to ensure alignment with objectives Participate in reviewing and finalizing creatives with sync of Business Analysis and Realization Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency Personal Capability Development Responsible and committed for the training and development plan for self Be the ‘owner’ for continuous growth under the supervision of the Category Head Key KPIs: Brand P&L Marketing Spend Competitive Market Share Brand Health measures: Awareness and Trial metrics Support in Omni channel acceleration Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Knowledge: Strong functional marketing expertise across brand communication, brand building / activation, consumer insights and new product development This role require leadership and communication skills across multiple business partners including global innovation, global brand teams, consumer insights, strategy, r&d, operations, packaging, design and external partners Skills: Strong thinking & problem solving capabilities High ability to recognize market trends and organize information Excellent team player Competencies: Excellent Marketing skills Good knowledge on Brand Positioning, Brand Communication, Brand Building / Activation & New Product development / Innovation Consumer and market-oriented Demonstrate a breadth and depth of consumer / market place knowledge; demonstrate the ability to understand consumer / customer insight and attribute that to business decision making Excellent Project Management Identifies the processes, time and resources required to accomplish project tasks; prioritize steps and work tasks to enable efficient work flow; utilizes best practices to organize people and activities; measures results against key metrics; uses resources efficiently; able to deal with multi-tasks & perform under pressure Strong analytical & problem-solving skills Uses a systematic process to solve difficult problems including gathering and examining information from a variety of sources; identifying the root cause of problems; drawing appropriate conclusions; generating viable solutions; and, weighing the pros and cons to arrive at a final decision. Good interpersonal skills Establishes and maintains constructive and effective relationships built upon trust. Uses diplomacy and tact to diffuse even high-tension situations. Works to find common ground and mutually beneficial solutions to conflicts. Relates well to all kinds of people, up, down and sideways, inside and outside the organization. Can represent his/her own interest and yet be fair to other groups. Viewed by others as a team player. Minimum Education and Experience Requirements: Education: MBA (Reputed Institute) Experience: 1. 3-5 yrs of experience in Brand Marketing 2. From FMCG companies 3. Prior experience of working closely with sales/Retail teams; R&D/Supply chain & external agencies partners
Mumbai, Maharashtra
INR Not disclosed
On-site
Not specified
Location: Mumbai, Maharashtra , India Position Title: Senior Brand Manager Summary: The Senior Brand Manager will report to GM Non-Chocolate (Marketing) and is responsible for the marketing of brands under the Hershey’s Syrup & Confectionery Portfolio. The Manager is accountable for achieving brand sales, P&L and deployment of marketing plans in line with marketing strategy of the respective brands. The Manager acts as a lead between different departments Marketing, Sales, R&D, Operation & Finance arms of the organization on Marketing plans & Innovations. In addition, Hershey’s Syrup, the manager will ‘lead efforts in deployment of key global initiatives under the supervision of country marketing leadership’. Hershey’s Syrup is a priority brand for Hershey India Strat plan objective. Areas of Responsibility: Brand Marketing and Business Planning – Develops consumer and customer insight-driven brand marketing strategies. The brand strategies should lead to superior marketing programs to deliver the target brand sales, profit, share and consumer KPI growth results. Builds long and short-term brand portfolio growth plans to achieve the brand growth targets. Translates country marketing strategies and priorities into brand strategies and business plans that match with the company capabilities. Marketing Execution Leadership and Management – Craft and execute large-scale integrated marketing campaigns (ATL + Digital + Retail)- Develops and implements the annual brand marketing plans to achieve the target sales, profit, share and consumer KPI results. Drives marketing execution excellence in the following: Concepts: develops, qualifies and implements insight-driven marketing ideas, concepts and innovations across all aspects of marketing mix. Brand portfolio management – develops optimal brands’ pack type, price and channel portfolio to meet consumer segmentation needs while achieving the profitability goals. Product/packaging innovations – builds and drives the continuous stream of product and packaging innovations to achieve sustainable growth for the brands. Advertising and Media – leads development and deployment of superior consumer communications across all advertising and media channels. In-store activations – drives superior instore merchandising, sampling and promotion programs to build winning instore impact and consumer off-take. Agency management – Managing the advertising, media, PR, and promotion agencies to derive superior business results; Business Analysis and Realization – Conducts in-depth analysis of market (category), consumer and customer analysis to derive data-driven indicated actions to guide the brand marketing plan development and optimization. Conducts ROI analysis to monitor, improve and deliver optimum DME efficiency. Monitor and influence brand health metrics, media ROI, and category performance Personal Capability Development – Be responsible and committed for the training and development plan for himself. Be the ‘owner’ for self-continuous growth under the supervision of the GM Snacks & Grocery Marketing (India). Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Strong functional marketing expertise across Brand Communication, Brand Building / Activation, Consumer Insights and New Product Development This role requires leadership and communication skills across multiple business partners including Global Innovation, Global brand teams, Consumer insights, Strategy, R&D, operations, packaging, Design and external partners. Strong thinking & problem-solving capabilities Outstanding analytical abilities Highly develop ability to recognize market trends and organize information Excellent team player, team leader Demonstrated ability to be accountable for sales and income results and the success of initiatives Strong verbal and written communicator to wide breadth of audiences including senior management Skillful usage of Microsoft Office software’s in business document development and presentation, including Word, Excel and PowerPoint Competencies: Excellent Marketing skills Good knowledge on Brand Positioning, Brand Communication, Brand Building / Activation & New Product development / Innovation Consumer and market-oriented Demonstrate a breadth and depth of consumer / market-place knowledge; Demonstrate the ability to understand consumer / customer insight and attribute that to business decision making Excellent Project Management Identifies the processes, time and resources required to accomplish project tasks; prioritize steps and work tasks to enable efficient work-flow; utilizes best practices to organize people and activities; measures results against key metrics; uses resources efficiently; able to deal with multi-tasks & perform under pressure Strong analytical & problem-solving skills Uses a systematic process to solve difficult problems including gathering and examining information from a variety of sources; identifying the root cause of problems; drawing appropriate conclusions; generating viable solutions; and, weighing the pros and cons to arrive at a final decision. Good interpersonal skills Establishes and maintains constructive and effective relationships built upon trust. Uses diplomacy and tact to diffuse even high-tension situations. Works to find common ground and mutually beneficial solutions to conflicts. Relates well to all kinds of people, up, down and sideways, inside and outside the organization. Can represent his/her own interest and yet be fair to other groups. Viewed by others as a team player. Minimum Education and Experience Requirements: Education: MBA (Reputed Institute) Experience: 1. 8-10 yrs of experience in Brand Marketing with at-least 2 years in Managerial position 2. From Global/Leading FMCG companies (Experience in food business preferred) 3. Strong Marketing skills 4. Prior experience of working closely with sales/Retail teams; R&D/Supply chain & external agencies partners 5. Good network knowledge in the business world specifically in the retail business – with customers, distributors, retailers, suppliers, advertising agencies, and other business partners 6. Fluency in English, orally and written. 7. Good knowledge of software applications (Excel, Word, PowerPoint) The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
Mumbai, Maharashtra
INR Not disclosed
On-site
Not specified
Location: Mumbai, Maharashtra , India Position Title: Assistant Brand Manager Summary: The Brand Manager will report to GM Marketing The role is responsible for developing brand strategy, drive consumer demand with the objective of growing market share for allocated brand/brands, increase operating profit, manage P&L within the limits set by the organization. The role acts as a lead between different departments Sales, R&D, Operation & Finance arms of the organization on Marketing plans & innovations. The manager will also lead efforts in deployment of key initiatives under the supervision of country marketing leadership. Areas of Responsibility: Brand Planning Develop brand marketing strategy and execution plans based on category strategy, annual budgets, overall sales, margins and market share targets, brand focus and present to supervisor Build annual brand portfolio growth plans to achieve the brand growth targets Develop optimal brands’ pack type, price and channel portfolio to meet consumer segmentation needs while achieving the profitability goals Interact with division and category teams to discuss brand challenges and short-to-mid term solution. Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency Marketing Execution Leadership and Management Drive execution excellence by developing: o Concepts: develop, qualifies and implements insight-driven marketing ideas, concepts and innovations across all aspects of marketing mix o Communication: Lead development and deployment of superior consumer communications across all channel/Accounts/E-commerce platforms o In-store activations: drives superior in store merchandising, sampling and promotion programs to build winning in store impact and consumer off-take o Agency management: Manage the advertising, media, PR, and promotion agencies to derive superior business results o Product/packaging innovations: build and drive the continuous stream of product and packaging innovations to achieve sustainable growth for the brands o Relationship Building: Visit critical markets and key customers regularly to understand latest consumer behavior patterns for all allocated brands Initiate the PR / PO process by sharing request and required documents; Escalate in case of issues Creative Provide brief to the advertising agency for creatives, for allocated brands; Seek inputs from Category Head, as required Share media plans for the brands and seek inputs from Category Head to ensure alignment with objectives Participate in reviewing and finalizing creatives with sync of Business Analysis and Realization Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency Personal Capability Development Responsible and committed for the training and development plan for self Be the ‘owner’ for continuous growth under the supervision of the Category Head Key KPIs: Brand P&L Marketing Spend Competitive Market Share Brand Health measures: Awareness and Trial metrics Support in Omni channel acceleration Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities: Knowledge: Strong functional marketing expertise across brand communication, brand building / activation, consumer insights and new product development This role require leadership and communication skills across multiple business partners including global innovation, global brand teams, consumer insights, strategy, r&d, operations, packaging, design and external partners Skills: Strong thinking & problem solving capabilities High ability to recognize market trends and organize information Excellent team player Competencies: Excellent Marketing skills Good knowledge on Brand Positioning, Brand Communication, Brand Building / Activation & New Product development / Innovation Consumer and market-oriented Demonstrate a breadth and depth of consumer / market place knowledge; demonstrate the ability to understand consumer / customer insight and attribute that to business decision making Excellent Project Management Identifies the processes, time and resources required to accomplish project tasks; prioritize steps and work tasks to enable efficient work flow; utilizes best practices to organize people and activities; measures results against key metrics; uses resources efficiently; able to deal with multi-tasks & perform under pressure Strong analytical & problem-solving skills Uses a systematic process to solve difficult problems including gathering and examining information from a variety of sources; identifying the root cause of problems; drawing appropriate conclusions; generating viable solutions; and, weighing the pros and cons to arrive at a final decision. Good interpersonal skills Establishes and maintains constructive and effective relationships built upon trust. Uses diplomacy and tact to diffuse even high-tension situations. Works to find common ground and mutually beneficial solutions to conflicts. Relates well to all kinds of people, up, down and sideways, inside and outside the organization. Can represent his/her own interest and yet be fair to other groups. Viewed by others as a team player. Minimum Education and Experience Requirements: Education: MBA (Reputed Institute) Experience: 1. 3-5 yrs of experience in Brand Marketing 2. From FMCG companies 3. Prior experience of working closely with sales/Retail teams; R&D/Supply chain & external agencies partners The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
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