Sales & Marketing Executive

0 - 31 years

2 Lacs

Posted:2 days ago| Platform: Apna logo

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Job Type

Full Time

Job Description

Core Responsibilities Strategy Development: Designing and implementing comprehensive sales and marketing plans that align with overall company goals. Market Research: Conducting extensive research on competitor products, market trends, and consumer behavior to identify new business opportunities. Lead Generation: Identifying potential customers through various channels, including digital marketing, networking, and trade shows. Campaign Management: Creating and overseeing multi-channel marketing campaigns (social media, email, SEO) to build brand awareness. Client Relationship Management: Maintaining strong relationships with existing clients and negotiating deals to close new sales. Performance Reporting: Tracking and analyzing sales data and marketing metrics to report on ROI and campaign effectiveness.  Required Skills & Qualifications Education: A Bachelor’s degree in Marketing, Business Administration, or a related field is standard. Technical Proficiency: Mastery of CRM software (e.g., Salesforce, HubSpot), digital marketing tools (SEO/SEM, Google AdWords), and data analysis platforms. Soft Skills: Excellent communication, negotiation, and interpersonal skills are critical for customer-facing tasks and internal collaboration. Analytical Thinking: The ability to interpret complex data to refine strategies and improve sales quotas.  Common Job Titles Sales and Marketing Executive: Focuses on executing strategies and managing individual client relationships. Sales and Marketing Manager: Oversees team performance, sets budgets, and develops high-level strategic plans. Sales and Marketing Coordinator: Often acts as the "linking pin," providing administrative and operational support to both departments. Sales and Marketing Director: A senior leadership role responsible for the long-term revenue vision and board-level reporting. 

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