Sales Manager  Job Band: 5 Department: Sales & Marketing  Hotel Level: I-II Reports to: ADOS/DOS  Job Purpose  The Sales Manager is responsible for all local sales activities, accounts, and meetings in line with the annual sales and marketing plan. They work in a Smart and savvy way to achieve hotel budgets. They are creative in their approach and work towards a successful hotel sales strategy.  At Holiday Inn Express we want our guests to relax and be themselves which means we need you to:  Be you by being natural, professional and personable in the way you are with people  Get ready by taking notice and using your knowledge so that you are prepared for anything  Show you care by being thoughtful in the way you welcome and connect with guests  Take action by showing initiative, taking ownership and going the extra mile  Duties and responsibilities  Financial returns:  Monitors competitor s activities and assists in marketing intelligence  Aware of sales strategy and goals when selling to negotiate optimum rate for the benefit of the business  Sells all facets of the hotel with a view to optimizing opportunities for revenue growth  Monitors existing business and inputs into sales strategy meetings to maximize opportunities  Grows existing business and establishes and pursues all appropriate leads  Assesses sales and marketing data  Stock control of collateral  Works with Leadership team in the preparation and management of the Sales & Marketing budget  Assist in the preparation of the annual departmental operating budget.   People:  Manage key accounts and their hotel history  Travel when required to promote the hotel and develop potential business  Maintain regular contact with the IHG hotels in the immediate region and regional reservations  Travel when required to promote the hotel and develop potential business.  Interfaces with operations on a timely basis regarding future and existing needs for customers  Work with other department managers to ensure proper staffing levels based on guest volume.  Guest experience:  Provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience.  Develop and maintain relationships with key clients  Follows Holiday Inn Express behaviours when working with internal and external customers  Develop and maintain a regular pattern of sales calls, meeting with principals of target market  Provides direction on, and conducts market research and analysis  Develops and maintains contact business generators, meeting, and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely aligned to hotel business  Schedule conventions and/or business group activities at the hotel and coordinate with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients.  Builds profile within local market place through attendance at appropriate events  Entertain clients with a view to maximizing business opportunities  Liaison with advertising agency if and when required  Responsible business:  Ensure a safe and secure environment for guests, team members and hotel assets in compliance with hotel s or owner s policies and procedures and regulatory requirements.  Develop awareness and reputation of the hotel and the brand in the local community.  Perform other duties as assigned.  Acting responsibly when working with hotel budget and expenses, seeking prior approval where required.   Qualifications and requirements  Bachelor s degree / higher education qualification / equivalent in marketing or related field, and three or four years experience in a hospitality or hotel sales and marketing setting or an equivalent combination of education and work experience. Must speak fluent English. Other languages preferred.  The statements in this job description are intended to represent the key duties and level of work being performed. They are not intended to be ALL responsibilities or qualifications of the job. 
  
 Sales Manager  Job Band: 5 Department: Sales & Marketing  Hotel Level: I-II Reports to: ADOS/DOS  Job Purpose  The Sales Manager is responsible for all local sales activities, accounts, and meetings in line with the annual sales and marketing plan. They work in a Smart and savvy way to achieve hotel budgets. They are creative in their approach and work towards a successful hotel sales strategy.  At Holiday Inn Express we want our guests to relax and be themselves which means we need you to:  Be you by being natural, professional and personable in the way you are with people  Get ready by taking notice and using your knowledge so that you are prepared for anything  Show you care by being thoughtful in the way you welcome and connect with guests  Take action by showing initiative, taking ownership and going the extra mile  Duties and responsibilities  Financial returns:  Monitors competitor s activities and assists in marketing intelligence  Aware of sales strategy and goals when selling to negotiate optimum rate for the benefit of the business  Sells all facets of the hotel with a view to optimizing opportunities for revenue growth  Monitors existing business and inputs into sales strategy meetings to maximize opportunities  Grows existing business and establishes and pursues all appropriate leads  Assesses sales and marketing data  Stock control of collateral  Works with Leadership team in the preparation and management of the Sales & Marketing budget  Assist in the preparation of the annual departmental operating budget.   People:  Manage key accounts and their hotel history  Travel when required to promote the hotel and develop potential business  Maintain regular contact with the IHG hotels in the immediate region and regional reservations  Travel when required to promote the hotel and develop potential business.  Interfaces with operations on a timely basis regarding future and existing needs for customers  Work with other department managers to ensure proper staffing levels based on guest volume.  Guest experience:  Provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience.  Develop and maintain relationships with key clients  Follows Holiday Inn Express behaviours when working with internal and external customers  Develop and maintain a regular pattern of sales calls, meeting with principals of target market  Provides direction on, and conducts market research and analysis  Develops and maintains contact business generators, meeting, and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely aligned to hotel business  Schedule conventions and/or business group activities at the hotel and coordinate with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients.  Builds profile within local market place through attendance at appropriate events  Entertain clients with a view to maximizing business opportunities  Liaison with advertising agency if and when required  Responsible business:  Ensure a safe and secure environment for guests, team members and hotel assets in compliance with hotel s or owner s policies and procedures and regulatory requirements.  Develop awareness and reputation of the hotel and the brand in the local community.  Perform other duties as assigned.  Acting responsibly when working with hotel budget and expenses, seeking prior approval where required.   Qualifications and requirements  Bachelor s degree / higher education qualification / equivalent in marketing or related field, and three or four years experience in a hospitality or hotel sales and marketing setting or an equivalent combination of education and work experience. Must speak fluent English. Other languages preferred.  The statements in this job description are intended to represent the key duties and level of work being performed. They are not intended to be ALL responsibilities or qualifications of the job.